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- Tasks: Lead the development of Marketing Mix Modeling strategies and optimise marketing investments.
- Company: A leading analytics firm in Greater London with a focus on innovation.
- Benefits: Competitive salary, professional development opportunities, and various benefits.
- Why this job: Make a real impact on marketing strategies and drive growth for top brands.
- Qualifications: Extensive experience in econometrics and strong skills in SQL or Python.
The predicted salary is between 43200 - 72000 £ per year.
A leading analytics firm in Greater London seeks an experienced professional to lead the development of Marketing Mix Modeling (MMM) strategies. You will manage stakeholder relationships and optimize marketing investments while bridging short-term activities with long-term metrics.
The ideal candidate should have extensive experience in econometrics, strong skills in SQL or Python, and a vision for impactful marketing measurements.
The role offers a competitive compensation package, including various benefits and opportunities for professional development.
Marketing Mix Modeling Leader – ROI & Growth employer: DATAHEAD
Contact Detail:
DATAHEAD Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Mix Modeling Leader – ROI & Growth
✨Tip Number 1
Network like a pro! Reach out to folks in the industry on LinkedIn or at events. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show off your skills! If you’ve got experience in SQL or Python, don’t just mention it—bring it up in conversations. Share examples of how you've used these skills to drive results.
✨Tip Number 3
Prepare for interviews by understanding the company’s current marketing strategies. Think about how you can bridge their short-term activities with long-term metrics and be ready to discuss your vision.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive!
We think you need these skills to ace Marketing Mix Modeling Leader – ROI & Growth
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Marketing Mix Modeling role. Highlight your econometrics background and any relevant projects you've worked on, especially those involving SQL or Python.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about MMM and how your vision can drive impactful marketing measurements. Don’t forget to mention how you can bridge short-term activities with long-term metrics.
Showcase Your Stakeholder Management Skills: In your application, emphasise your experience in managing stakeholder relationships. Share examples of how you've successfully collaborated with different teams to optimise marketing investments.
Apply Through Our Website: We encourage you to apply directly through our website for the best chance of getting noticed. It’s the easiest way for us to keep track of your application and ensure it reaches the right people!
How to prepare for a job interview at DATAHEAD
✨Know Your Econometrics
Brush up on your econometrics knowledge before the interview. Be ready to discuss specific models you've used in the past and how they impacted marketing strategies. This will show your expertise and ability to lead MMM strategies effectively.
✨Showcase Your Technical Skills
Make sure you can demonstrate your proficiency in SQL or Python during the interview. Prepare examples of how you've used these skills to analyse data and drive marketing decisions. This will highlight your technical capabilities and relevance to the role.
✨Understand Stakeholder Management
Be prepared to talk about your experience managing stakeholder relationships. Think of examples where you successfully bridged the gap between short-term activities and long-term metrics, as this is crucial for the position. It shows you can align marketing investments with business goals.
✨Have a Vision for Impactful Measurements
Articulate your vision for impactful marketing measurements during the interview. Discuss how you would approach developing MMM strategies that not only optimise current investments but also set the stage for future growth. This demonstrates your forward-thinking mindset and strategic planning abilities.
