At a Glance
- Tasks: Lead marketing effectiveness strategies and optimise investments using advanced analytics.
- Company: Global marketing consulting firm with a focus on innovation and diversity.
- Benefits: Competitive salary, bonus schemes, private medical insurance, and professional development opportunities.
- Why this job: Drive transformative projects that make a real impact for major clients.
- Qualifications: Experience in econometrics or analytics, with skills in SQL or Python.
- Other info: Join a diverse workplace committed to impactful changes and personal growth.
The predicted salary is between 68000 - 102000 £ per year.
A leading global marketing consulting firm is seeking an experienced Senior Associate Director to spearhead market effectiveness strategies for two of its premier clients in the digital media and retail industries. This high-impact role involves driving the integration of advanced analytical methods into marketing strategies.
Key Responsibilities:- Lead the development and execution of Marketing Mix Modeling (MMM) to optimize marketing investments and measure ROI.
- Manage key stakeholder relationships and ensure the effective use of technology to enhance marketing efforts.
- Bridge short-term campaign activities with long-term brand and customer metrics.
- Extensive experience in econometrics or analytics, with a deep focus on Marketing Mix Modeling (MMM).
- Proven management skills and proficiency in SQL or Python.
- Strong ability to engage with a variety of stakeholders, both technical and non-technical.
- A visionary in marketing measurement, eager to drive change in a dynamic industry environment.
- A competitive compensation package including pension, private medical insurance, bonus schemes, and more.
- Ample opportunities for professional development in a supportive environment.
- A diverse and inclusive workplace, committed to impactful changes in the industry.
- Lead transformative projects that significantly impact major clients.
- Be part of a firm that champions innovative problem-solving and values diversity.
- Enhance your career in a company that fosters personal growth and team collaboration.
Please apply!
Associate Director - Marketing Mix Modeling in City of London employer: DATAHEAD
Contact Detail:
DATAHEAD Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Associate Director - Marketing Mix Modeling in City of London
✨Tip Number 1
Network like a pro! Reach out to connections in the marketing and analytics space. Attend industry events or webinars, and don’t be shy about introducing yourself. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Showcase your skills! Create a portfolio that highlights your experience with Marketing Mix Modeling and any successful projects you've led. This will give potential employers a tangible sense of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by brushing up on your technical skills, especially SQL and Python. Be ready to discuss how you've used these tools in past roles to drive marketing effectiveness. Confidence is key!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Associate Director - Marketing Mix Modeling in City of London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Associate Director role. Highlight your experience in Marketing Mix Modeling and any relevant skills in econometrics or analytics. We want to see how your background aligns with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about marketing effectiveness and how you can drive change. We love seeing candidates who can connect their experiences to our mission.
Showcase Your Technical Skills: Since this role involves working with SQL or Python, make sure to mention your proficiency in these areas. We’re keen on candidates who can bridge the gap between technical and non-technical stakeholders, so don’t hold back!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at DATAHEAD
✨Know Your Numbers
Brush up on your econometrics and analytics skills, especially around Marketing Mix Modeling (MMM). Be ready to discuss specific examples of how you've used these methods to optimise marketing investments and measure ROI in past roles.
✨Stakeholder Savvy
Prepare to showcase your ability to manage relationships with both technical and non-technical stakeholders. Think of instances where you successfully bridged gaps between different teams and how that enhanced marketing efforts.
✨Tech Talk
Familiarise yourself with SQL and Python, as these are crucial for the role. Be prepared to discuss how you've applied these tools in your previous work, particularly in relation to data analysis and marketing strategies.
✨Visionary Mindset
Demonstrate your forward-thinking approach to marketing measurement. Share your ideas on how to drive change in a dynamic industry environment and be ready to discuss innovative solutions you've implemented in the past.
