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- Tasks: Lead marketing science projects, using data to drive growth and insights for clients.
- Company: Creative transformation company focused on building better futures through innovative media solutions.
- Benefits: Competitive salary, flexible working options, and opportunities for professional development.
- Why this job: Become a trusted advisor and make a real impact in the marketing world.
- Qualifications: Numerate degree and extensive experience in analytical methods; strong problem-solving skills required.
- Other info: Join a dynamic team with a culture of experimentation and continuous learning.
The predicted salary is between 43200 - 72000 £ per year.
The client is a creative transformation company. It uses the power of creativity to build better futures for its people, planet, clients, and communities. The client’s global media collective operates in a world where media is everywhere and in everything, bringing the best platforms, people, and partners together to create limitless opportunities for growth.
As a leading media brand within the client’s portfolio, the team delivers Good Growth for its clients. As Growth Architects, it drives growth that benefits all stakeholders, better for people, planet, and business, by using media with intention. This approach builds more meaningful connections with consumers, increases trust in brands, and delivers stronger outcomes for all stakeholders.
About the Role
As a Business Director you will be responsible for managing and developing Marketing Science relationships with senior clients (both internal and external). You will be expected to become a trusted advisor to them and will help solve their marketing challenges by diagnosing problems and designing and executing analytical solutions.
The Marketing Sciences team is charged with accelerating our clients’ growth by integrating data and analytics into marketing decision making. We work with senior marketing and business decision makers to provide analytical solutions for their most pressing marketing challenges.
Responsibilities
- Find creative ways to use data and analytics to uncover powerful marketing insights that drive growth for our clients.
- Design and implement measurement and effectiveness frameworks that drive performance in marketing.
- Develop new analytical products and tools that can identify opportunities for growth and performance improvements in our clients' marketing.
- Cultivate a culture of effectiveness in our client’s marketing by evangelising and enabling experimentation, testing and constant learning.
- Lead the delivery of analytics and marketing effectiveness projects for clients by supervising teams of analysts – providing business insight, technical leadership, and quality assurance.
- Support agency strategists and media planners by providing analytical decision support on day-to-day media planning and optimisation for clients.
- Ensure that insights generated on analytics projects are evangelised and embedded into decision-making.
- Play a key role in new product development.
- Provide line-management to junior analysts, with responsibility for their development and well-being.
- Contribute to the running of the team, taking an active part in key initiatives on issues like process improvement, resource management, team well-being and revenue generation.
Qualifications
- Numerate / analytical degree such as statistics, econometrics, mathematics, sciences, or economics. Candidates from other backgrounds will also be considered if they demonstrate a high level of competence across all other criteria.
- Extensive experience using analytical methods within an agency / consultancy or marketing analytics team.
- Proven track record of delivering analytical projects for clients.
Required Skills
- Ability to build and grow strong relationships with senior internal and client-side stakeholders to become their trusted adviser.
- Strong problem solver with the ability to understand a client’s marketing and business challenges and provide analytics led consultancy.
- Ability to diagnose marketing challenges, design analytics led solutions and write proposals to pitch them to senior client stakeholders.
- Understanding of marketing / advertising and the ability to communicate recommendations in this arena to clients.
- Ability to quickly pick up and learn the use of business tools to inform decision making. Prior experience / understanding of common marketing tools and systems is a plus.
- Strong presentation skills – both verbal and written. Proficient in communicating complex data led insights in a simple way.
Preferred Skills
- Expertise in two or more of the following analytical skillsets:
- Econometric modelling / market mix modelling (preferred).
- Business forecasting.
- Machine learning as applied in a marketing context.
- A/B testing and multivariate testing.
- Quantitative analytics of survey-based data e.g. (segmentation, driver models, multivariate analysis etc.).
- Coding fluency in R for use in data and analytical work is essential.
- Familiarity and fluency in developing data-led applications in R Shiny (or equivalent) is desirable but not essential.
- Fluency in one or more of the following Python, SQL, VBA, SPSS, Q – also desirable but not essential.
Business Director, Marketing Science employer: DATAHEAD
Contact Detail:
DATAHEAD Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Director, Marketing Science
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can land you that dream job.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their approach to marketing science and think about how your skills can contribute. We want you to walk in feeling confident and ready to impress!
✨Tip Number 3
Showcase your analytical skills during interviews. Be ready to discuss past projects where you’ve used data to drive marketing decisions. We love seeing candidates who can turn numbers into actionable insights!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we’re always looking for passionate individuals who are eager to make a difference in the marketing world.
We think you need these skills to ace Business Director, Marketing Science
Some tips for your application 🫡
Show Your Analytical Skills: Make sure to highlight your analytical background and experience in your application. We want to see how you've used data to solve marketing challenges in the past, so don’t hold back on those examples!
Tailor Your Proposal: When writing your application, tailor it to reflect the specific requirements of the Business Director role. We love seeing candidates who understand our mission and can articulate how they can contribute to our goals.
Be Clear and Concise: Your written application should be clear and to the point. We appreciate well-structured responses that communicate your ideas effectively, especially when discussing complex data insights.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, we love seeing candidates who take that extra step!
How to prepare for a job interview at DATAHEAD
✨Know Your Numbers
As a Business Director in Marketing Science, you’ll need to demonstrate your analytical prowess. Brush up on key metrics and case studies that showcase how data-driven decisions have led to growth. Be ready to discuss specific examples where your insights made a difference.
✨Build Relationships
This role is all about managing relationships with senior clients. Prepare to talk about your experience in building trust and rapport. Think of instances where you’ve successfully navigated client challenges and how you became their go-to advisor.
✨Showcase Your Problem-Solving Skills
You’ll be expected to diagnose marketing challenges and propose analytical solutions. Come prepared with examples of complex problems you've solved in the past. Use the STAR method (Situation, Task, Action, Result) to structure your responses.
✨Communicate Clearly
Strong presentation skills are crucial for this position. Practice explaining complex data insights in simple terms. You might even want to prepare a mini-presentation on a relevant topic to showcase your ability to communicate effectively during the interview.
