At a Glance
- Tasks: Lead the UKI marketing strategy and create impactful event campaigns.
- Company: Join a dynamic team at a leading marketing firm.
- Benefits: Competitive salary, career growth, and opportunities for mentorship.
- Why this job: Make a real impact in a fast-paced environment while developing your leadership skills.
- Qualifications: 10+ years in marketing with strong team management experience.
- Other info: Collaborative culture with a focus on innovation and results.
The predicted salary is between 48000 - 72000 £ per year.
In this critical role, you will be responsible for developing the UK & Ireland field marketing strategy, building new and optimising existing programmes that maximise impact on various targets. You should have a proven track record of hiring and leading a best-in-class team of talented, highly effective field marketers. You should also enjoy developing strong relationships with sales and marketing stakeholders and thrive on creating innovative, out-of-the-box event campaigns. You will be reporting to the EMEA VP of Marketing.
The impact you will have:
- Development and ownership of an integrated field marketing strategy for the UKI region, based on ROI analysis and business objectives.
- Fully optimised event programme strategy derived from evaluation of target audiences, demand generation engine performance, tested hypotheses, and analysis of conversion rates.
- Best practices shared with the rest of EMEA and global counterparts, and the rest of the marketing organisation.
- Meet or exceed defined targets for live and virtual field programmes and third party sponsorships to drive engagement, increase conversion rates, and generate leads and pipeline.
- Development of scalable and efficient high-impact field marketing programmes, processes, and sales enablement standards.
- Seamless flow of leads from field events into marketing automation systems and to sales team stakeholders to maximise pipeline generation and conversion.
- Building and driving solid partnerships with critical field stakeholders.
- Hire and facilitate the growth and development of team members through coaching and mentorship.
What we look for:
- 10+ years of experience managing events and regional marketing in UKI, including at least five years running field marketing programmes and three years managing people.
- Have a proven track record of building/managing high-performing teams.
- Experience in pipeline building, with responsibility and accountability for sales.
- Experience holding/managing large event budgets.
- Experience building new event programmes, documentation, and enablement of cross-functional teams at scale.
- Experience driving increased demand and conversions for field marketing programmes.
- Strong background in data management/analytics and metrics, and reporting to key stakeholders.
- Strong project, communication, and time management skills with the ability to effectively manage numerous projects simultaneously in a fast-paced, collaborative environment.
- Ability to use CRM (SFDC), analytical tools, and marketing automation systems (Marketo).
- Travel for events will be required (when appropriate).
Sr. Manager, UKI Marketing in London employer: Databricks
Contact Detail:
Databricks Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sr. Manager, UKI Marketing in London
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks on LinkedIn or at events. Building relationships can open doors that a CV just can't.
✨Tip Number 2
Show off your skills in real-time! If you get the chance, present your ideas or strategies during interviews. It’s a great way to demonstrate your expertise and creativity.
✨Tip Number 3
Be ready to discuss your past successes. Prepare some solid examples of how you've driven results in previous roles, especially around event marketing and team leadership.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive!
We think you need these skills to ace Sr. Manager, UKI Marketing in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that match the job description. Highlight your achievements in field marketing, team management, and event strategy to show us you’re the perfect fit for the role.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about the role and how your background aligns with our mission. Don’t forget to mention specific examples of your past successes in similar positions.
Showcase Your Data Skills: Since we value data-driven decision-making, make sure to include any relevant experience you have with analytics and reporting. Share how you've used data to optimise marketing strategies and drive conversions in your previous roles.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates during the process!
How to prepare for a job interview at Databricks
✨Know Your Marketing Metrics
Make sure you brush up on key marketing metrics and analytics. Be ready to discuss how you've used data to drive decisions in your previous roles, especially in field marketing. This will show that you understand the importance of ROI and can back up your strategies with solid evidence.
✨Showcase Your Team Leadership Skills
Prepare examples of how you've built and managed high-performing teams. Think about specific challenges you've faced and how you coached your team through them. This is crucial since the role involves hiring and developing talent, so demonstrating your leadership style will be key.
✨Be Ready to Discuss Event Strategies
Since this role focuses heavily on event marketing, come prepared with ideas for innovative campaigns. Share past successes and how you optimised existing programmes. Highlight your experience with both live and virtual events, as well as how you measure their success.
✨Build Relationships with Stakeholders
Think about how you've developed strong relationships with sales and marketing stakeholders in the past. Be ready to discuss your approach to collaboration and how you ensure seamless communication between teams. This will demonstrate your ability to drive partnerships and maximise pipeline generation.