At a Glance
- Tasks: Lead and grow DASH Water's presence in high street and travel accounts.
- Company: Join DASH, a market leader in healthy hydration and sustainability.
- Benefits: Competitive salary, hybrid working, 25 days holiday, and wellness subscriptions.
- Other info: Enjoy a dynamic work culture with regular social events and free DASH drinks.
- Why this job: Be part of a fast-paced team making a real impact on the beverage industry.
- Qualifications: Experience in national account management and a passion for sustainability.
The predicted salary is between 42750 - 52250 £ per year.
In a world where old school soft drinks, unnecessary food waste and outdated business practices are a thing of the past, DASH is leading the healthy hydration revolution.
We infuse our super tasty waters with real wonky fruit.
That’s the bent, crushed, misshapen fruit that supermarkets say no to.
No sugar, no sweeteners, no worries.
DASH launched in 2017 and has quickly become the market leading brand in a category that has grown over 60% Yo Y in the UK.
DASH has an industry-leading DTC platform, and in 2026 we will sell over 56 million cans in 20+ international markets with notable retailers including: Sainsbury’s, Tesco, Waitrose, Ocado and M&S.
We are incredibly proud to say that we are a Certified B Corporation. We always intend to use our business as a force for good, and now it’s official.
We have an exciting brand new opportunity at DASH for an ambitious and commercially driven National Account Manager to lead and grow DASH Water’s presence within the Out of Home (OOH) channel.
This role will primarily be managing high profile high street and travel accounts.
Growing existing relationships with the likes of Greggs, Franco Manca, British Airways and WHSmith and prospecting for more national accounts in this area.
This is a hands-on, high-impact role suited to someone who thrives in a fast-paced, entrepreneurial environment and is excited to help scale a challenger brand.
You'll manage and expand current accounts, and deliver exceptional partnerships that reflect our brand values and commercial ambitions.
- National Account Management
- Own and grow relationships with major High Street and Travel customers including Greggs, Wh Smith and some other national and regional wholesalers.
- Develop and execute joint business plans to drive distribution, rate of sale, visibility, and profitability.
- Lead commercial negotiations including pricing, promotions, listings, and contractual agreements.
- Manage forecasts, volume targets, and promotional planning in line with company objectives.
- Get under the skin of your customers to find smarter routes to growth that competitors are missing.
- New Business & Channel Growth
- Identify and unlock new OOH opportunities across high street, travel, hospitality, and leisure channels.
- Work closely with your team to drive new customer acquisition and distribution wins.
- Build compelling sell-in stories aligned to DASH Water’s brand, sustainability credentials, and consumer demand.
- Team Leadership
- Work with The OOH Controller and Senior NAM to build and manage a strategy to drive and grow the OOH channel.
- Support the team in pipeline management, customer engagement, and closing new business.
- Foster a high-performance, collaborative sales culture focused on results and continuous improvement.
- Cross-Functional Collaboration
- Work closely with Marketing, Supply Chain, Finance, and Operations to ensure excellent execution.
- Provide market insight, customer feedback, and competitor intelligence to inform strategy.
About You
- Proven experience as a National Account Manager or National Account Executive ready for the step up.
- Strong experience managing national accounts.
- A track record of delivering sustainable growth and winning new business.
- Commercially sharp, data-driven, and confident in negotiations.
- Proven experience managing and owning P&Ls, with a strong focus on revenue growth, margin optimisation, and cost control.
- Energetic, proactive, and comfortable working in a fast-growth challenger brand environment.
- Passionate about great products, sustainability, and building brands that consumers love.
- Competitive salary and discretionary bonus
- Hybrid working with minimum three days in the office a week
- Consideration for share option scheme (after 1 year service)
- 25 days holiday a year
- Subsidised public transport travel (Zones 1-2)
- Classpass and Headspace subscriptions
- Salary sacrifice nursery scheme
- Work phone
- Enhanced family friendly policies
- Free tasty breakfast in the office
- Regular social events with the team
- Dynamic and supportive working environment
• As much DASH as you can drink!
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National Account Manager (High Street & Travel) employer: DASH Water
DASH is an exceptional employer that champions innovation and sustainability in the beverage industry. With a vibrant work culture that encourages creativity and collaboration, employees are empowered to grow and make a meaningful impact while working with unique products that reduce food waste. Located in a dynamic environment, DASH offers competitive benefits and opportunities for professional development, making it an ideal place for those passionate about health and sustainability.
StudySmarter Expert Advice🤫
We think this is how you could land National Account Manager (High Street & Travel)
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like National Account Manager (High Street & Travel) at DASH Water, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including DASH Water. Tailor your message to explain why you’re drawn to them and how you can contribute as a National Account Manager (High Street & Travel). Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace National Account Manager (High Street & Travel)
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for DASH Water:When writing your cover letter, make sure to tailor your message specifically for DASH Water. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at DASH Water
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show DASH Water that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show DASH Water that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with DASH Water’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.