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- Tasks: Optimise websites and create high-performing landing pages to boost lead generation.
- Company: Join ARAG UK, a leader in digital marketing innovation.
- Benefits: Competitive salary, flexible working, and opportunities for professional growth.
- Why this job: Make a real impact on digital strategies and enhance user experiences.
- Qualifications: Experience in web design, SEO, and strong communication skills required.
- Other info: Dynamic role with the chance to work on exciting digital projects.
The predicted salary is between 30000 - 50000 £ per year.
We have an exciting opportunity for a Digital Marketing Specialist to support the Digital Delivery Manager in ARAG UK’s digital marketing strategy. In this role, you will play a key part in optimising our websites, building and maintaining high‑performing landing pages and delivering effective digital marketing communications that drive lead generation and improve sales conversion. You will act as a specialist in website‑related activity, with a strong understanding of content, user experience, automation and web development, while having the confidence and communication skills to shape best practice across the business. This role combines technical expertise with strong organisational skills and the ability to communicate clearly and confidently with a wide range of stakeholders.
Key responsibilities:
- Managing and optimising content across all ARAG websites and partner microsites, ensuring accuracy, performance and a consistent user experience.
- Delivering website improvements using UX, mobile and SEO/GEO best practices to increase engagement, conversion and visibility.
- Supporting the delivery of digital projects, working with internal and external stakeholders to meet deadlines and business priorities.
- Monitoring and reporting on website and campaign performance, producing clear MI and insights using Google Analytics and CRM data.
- Owning CRM optimisation and development, partnering with Sales and IT to maximise data quality and measurable business results.
- Leading the Broker Training Platform, managing suppliers, updating content and driving internal and external engagement through digital promotion.
As the Digital Marketing Specialist, you will bring hands‑on experience managing multiple websites and domains, with a solid grounding in HTML, CSS and modern web technologies, and the confidence to work comfortably within a CMS environment. You will be able to communicate complex technical concepts clearly and confidently to senior stakeholders, building credibility and understanding. You will also work closely with technical teams and collaborate effectively with external agencies and business partners to deliver high‑quality digital outcomes.
Qualifications and experience:
- Strong working knowledge of web design, development, SEO and analytics (Google Analytics, Mixpanel).
- Advanced CRM experience, ideally within Microsoft Dynamics.
- Solid understanding of digital and online marketing channels.
- Excellent written, visual and verbal communication skills, with an eye for detail.
- Proven delivery of high‑quality digital projects and products.
- Ability to manage multiple priorities and work effectively in ambiguity.
- Confidence in challenging inefficiencies to improve service delivery.
- Good organisation with strong prioritisation and project management skills.
- Hands‑on experience with Adobe Creative Cloud (Photoshop, After Effects, Premiere).
If you think you would be a good match for this role and can demonstrate some transferable experience, please apply, regardless of whether you meet all the criteria listed above.
Digital Marketing Specialist in Bristol employer: Das Group
Contact Detail:
Das Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Specialist in Bristol
✨Tip Number 1
Network like a pro! Reach out to people in the digital marketing field, especially those who work at ARAG UK or similar companies. A friendly chat can open doors and give you insights that might just land you an interview.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best work in web optimisation, SEO, and digital campaigns. Make sure it’s easy to navigate and visually appealing – just like the landing pages you’ll be working on!
✨Tip Number 3
Prepare for interviews by brushing up on your knowledge of Google Analytics and CRM systems. Be ready to discuss how you've used data to drive results in past projects – this will show you’re the right fit for the role.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team at StudySmarter.
We think you need these skills to ace Digital Marketing Specialist in Bristol
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that match the Digital Marketing Specialist role. Highlight your web design, SEO, and analytics experience, as well as any projects you've delivered that align with our digital marketing strategy.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about digital marketing and how your background makes you a perfect fit for our team. Don’t forget to mention specific examples of your work that demonstrate your expertise.
Show Off Your Technical Skills: Since this role requires a solid grounding in HTML, CSS, and modern web technologies, make sure to showcase any relevant projects or experiences. If you've worked with CMS environments or have hands-on experience with Adobe Creative Cloud, let us know!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates regarding your application status. We can’t wait to hear from you!
How to prepare for a job interview at Das Group
✨Know Your Digital Marketing Stuff
Make sure you brush up on your knowledge of web design, SEO, and analytics tools like Google Analytics. Be ready to discuss how you've used these skills in past roles, as this will show your technical expertise and understanding of the digital landscape.
✨Showcase Your Communication Skills
Since this role involves communicating complex concepts to various stakeholders, practice explaining your past projects in a clear and concise manner. Use examples that highlight your ability to simplify technical jargon for non-technical audiences.
✨Prepare for Scenario Questions
Expect questions about how you would handle specific challenges, such as improving website performance or managing multiple projects. Think of real-life scenarios where you successfully navigated similar situations and be ready to share those stories.
✨Demonstrate Your Project Management Skills
Be prepared to discuss how you prioritise tasks and manage deadlines. Highlight any tools or methodologies you use to keep projects on track, as this will show your organisational skills and ability to thrive in a fast-paced environment.