Senior Data Science Manager - Marketing

Senior Data Science Manager - Marketing

Full-Time 80000 - 100000 € / year (est.) Home office (partial)
Dangote Industries Limited

At a Glance

  • Tasks: Lead a team to develop data models that drive global marketing strategies.
  • Company: Join Wise, a global tech company revolutionising money management.
  • Benefits: Competitive salary, flexible work options, and opportunities for professional growth.
  • Other info: Dynamic environment with a focus on innovation and career development.
  • Why this job: Make a real impact by turning complex data into actionable insights for millions.
  • Qualifications: 7+ years in data science with strong coding skills and leadership experience.

The predicted salary is between 80000 - 100000 € per year.

Company Description Wise is a global technology company, building the best way to move and manage the world’s money. Min fees. Max ease. Full speed. Whether people and businesses are sending money to another country, spending abroad, or making and receiving international payments, Wise is on a mission to make their lives easier and save them money. As part of our team, you will be helping us create an entirely new network for the world's money. For everyone, everywhere.

The Role We’re looking for a Senior Data Science Manager to lead the team building the models that power our global marketing engine. You’ll be the strategic partner to our Global Marketing teams, building the LTV, MMM, and CRM models that pinpoint exactly where Wise scales next. This role is about bridging the gap between deep technical research and real-world impact. By ensuring our model outcomes are robust, transparent, and—most importantly—actionable, you’ll turn complex data science into the insights that drive our mission and reach millions of customers worldwide.

What You’ll Do

  • Drive Growth Strategy & Real Impact: Partner with Analytics, Marketing Channels Leads, and Finance to define the strategy for our marketing investments across the globe. You will be responsible for quantifying and communicating the business value and ROI of our data science initiatives, translating complex insights into actionable strategies for senior leadership.
  • Technical Leadership & Innovation: Lead the research, experimentation, and rapid iteration in developing and evaluating advanced data science models for Marketing. This includes pioneering new approaches and refining existing methodologies for Marketing Mix Models (MMM), Customer Lifetime Value (LTV) modelling, and CRM modelling. You will drive innovation in how we build, validate, and deploy models that accurately predict customer behaviour, measure campaign effectiveness, and inform strategic marketing investments, directly contributing to Wise's growth.
  • Coach, Mentors & Scale: Lead, mentor, and grow the team building technical capabilities, fostering career development and promoting knowledge sharing on cutting‑edge technologies and methodologies. You will also be responsible for prioritising projects and allocating resources effectively within the data science team to ensure alignment with strategic objectives and timely delivery of impactful solutions.

Qualifications What You’ll Bring

  • Technical Expertise: 7+ years hands‑on experience. Strong technical foundation with expertise in coding (Python, SQL). Deep expertise in LTV modelling and econometrics / marketing mix modelling, complemented by a strong understanding of statistics, particularly Bayesian reasoning, enabling accurate estimation and actionable insights. Technical toolkit includes experience with Bayesian approaches to machine learning, neural networks (ideally PyTorch), and a solid grasp of causal inference concepts, including their application with machine learning models. Proficient in choosing appropriate model types: gradient boosting, neural networks, linear regression, or blends, based on problem and desired outcome.
  • Leadership: 2+ years experience leading high‑performing data science teams, driving development of models in Marketing. Demonstrated ability to build, scale, mentor, and retain top technical talent, fostering collaborative and innovative cultures.
  • Domain Expertise: Experience in marketing operations and strategy with a deep understanding of the customer lifecycle from a marketing perspective. Expertise in customer acquisition, retention, engagement strategies, marketing campaign drivers, and challenges in measuring marketing effectiveness, LTV, MMM, and CRM.
  • Communication & Influence: Excellent communication skills with ability to translate complex technical concepts into strategic business language and build consensus across diverse stakeholder groups.
  • Strategic Ownership & Pragmatism: Ability to proactively identify impactful opportunities, influence business strategy, and drive initiatives to completion. Pragmatic approach, effectively triaging requests and adapting analysis scope to achieve optimal outcomes in fast‑paced environments.

Nice to Have but Not Essential

  • An advanced degree (Masters / PhD) in Computer Science, Data Science, Machine Learning, Mathematics/Physics, or related quantitative fields.
  • Experience within Financial Services or FinTech.

Senior Data Science Manager - Marketing employer: Dangote Industries Limited

Wise is an exceptional employer, offering a dynamic work environment where innovation meets impact. As a Senior Data Science Manager, you will not only lead a talented team but also play a crucial role in shaping marketing strategies that reach millions globally. With a strong emphasis on employee growth, collaboration, and cutting-edge technology, Wise fosters a culture of continuous learning and development, making it an ideal place for those seeking meaningful and rewarding careers in the fintech space.

Dangote Industries Limited

Contact Detail:

Dangote Industries Limited Recruiting Team

StudySmarter Expert Advice🤫

We think this is how you could land Senior Data Science Manager - Marketing

Tip Number 1

Network like a pro! Reach out to current employees at Wise on LinkedIn or through mutual connections. Ask them about their experiences and any tips they might have for landing the Senior Data Science Manager role.

Tip Number 2

Prepare for the interview by brushing up on your technical skills. Make sure you can discuss your experience with LTV modelling, MMM, and Bayesian reasoning confidently. We want to see how you can turn complex data into actionable insights!

Tip Number 3

Showcase your leadership skills! Be ready to share examples of how you've mentored teams and driven innovation in previous roles. We love candidates who can inspire and grow their teams while delivering impactful solutions.

Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining the Wise team and contributing to our mission.

We think you need these skills to ace Senior Data Science Manager - Marketing

Data Science
Python
SQL
LTV Modelling
Marketing Mix Modelling (MMM)
Customer Relationship Management (CRM) Modelling
Bayesian Reasoning

Some tips for your application 🫡

Tailor Your CV:Make sure your CV speaks directly to the role of Senior Data Science Manager. Highlight your experience with LTV, MMM, and CRM models, and don’t forget to showcase your leadership skills. We want to see how you can bridge the gap between technical research and real-world impact!

Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about Wise's mission and how your background aligns with our goals. Be sure to mention specific projects or achievements that demonstrate your expertise in data science and marketing.

Showcase Your Technical Skills:We’re looking for someone with a strong technical foundation, so don’t hold back! Include details about your coding experience in Python and SQL, as well as any advanced modelling techniques you’ve used. This is your opportunity to impress us with your technical toolkit!

Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team at Wise!

How to prepare for a job interview at Dangote Industries Limited

Know Your Data Science Inside Out

Make sure you brush up on your technical skills, especially in Python and SQL. Be ready to discuss your experience with LTV modelling and marketing mix models, as well as any innovative approaches you've pioneered. This role is all about bridging technical expertise with real-world impact, so be prepared to showcase how your skills can drive Wise's mission.

Communicate Like a Pro

Since you'll be translating complex data insights into actionable strategies for senior leadership, practice explaining your past projects in simple terms. Use examples that highlight your ability to communicate effectively with diverse stakeholders. Remember, it's not just about the numbers; it's about how those numbers can influence business decisions.

Showcase Your Leadership Skills

As a Senior Data Science Manager, you'll need to demonstrate your ability to lead and mentor a team. Prepare examples of how you've built high-performing teams in the past, focusing on your coaching style and how you've fostered a collaborative culture. Highlight any specific achievements in scaling teams or projects that align with strategic objectives.

Be Ready to Discuss Marketing Strategy

Since this role involves partnering with marketing teams, brush up on your knowledge of customer acquisition, retention, and engagement strategies. Be prepared to discuss how your data science initiatives have previously influenced marketing effectiveness and ROI. Showing a deep understanding of the customer lifecycle will set you apart from other candidates.