At a Glance
- Tasks: Drive audience growth by sharing trending news and engaging content across social platforms.
- Company: Join LADbible, a leading digital media company shaping culture for Millennials and Gen Z.
- Benefits: Flexible working, creative environment, and the chance to influence millions.
- Other info: Diverse and inclusive workplace with opportunities for personal and professional growth.
- Why this job: Be at the forefront of digital media, making an impact on how news is consumed.
- Qualifications: 2+ years in digital publishing, strong social media knowledge, and a passion for trends.
The predicted salary is between 30000 - 40000 € per year.
LBG Media plc is one of the world’s fastest-growing and most influential digital media companies. Our brands, including LADbible, reach over 1 billion people globally and generate more than 13.9 billion social views every month. With a following of over 520 million, we are the world’s most engaged publisher on social and shape the way Millennials and Gen Z consume content — across the UK, the US, and beyond. At LADbible, we’re not just reporting the news — we’re defining culture.
The Role
We’re looking for a Social Editor to be at the heart of LADbible’s audience growth strategy. You’ll be responsible for distributing trending and breaking news to our global audience, ensuring our journalism reaches the right people, on the right platforms, at the right time. You’ll work closely with journalists and editors to shape a daily publishing schedule, using editorial judgement and data insight to maximise reach and engagement across social platforms and beyond. This is a fast-paced, social-led editorial role with real impact on brand performance.
What You’ll Do
- Stay ahead of competitors by proactively researching trending news, stories, and viral videos
- Identify and champion content that audiences will want to read, watch, or share
- Take a 360 approach to sourcing and distributing content across multiple platforms and referrers
- Collaborate with social editors, writers, and journalists to develop ideas and improve content performance
- Schedule and post content, primarily across Facebook and X (Twitter)
- Package articles by writing compelling headlines, captions, and selecting attention-grabbing thumbnails
- Monitor performance using social and audience analytics tools, optimising content to maximise reach
- Explore and adopt new methods for audience growth across search and other referrers
- Bring creativity, initiative, and fresh ideas to the team, contributing to ongoing improvements
- Work across a seven-day rota and cover live events as they happen
Who You Are
- At least 2 years’ experience in a newsroom, digital publisher, or newspaper environment
- Experience working for a social publisher or digital newsroom is essential
- Strong knowledge of social media platforms and Google Search
- Interest in the UK and US news agenda, including pop culture, trends, and viral stories
- Degree in Journalism, Broadcasting, Media, or equivalent experience (or strong relevant experience)
- Experience selecting content and writing headlines for a digital audience
- Understanding of trending news and how to turn it into engaging, audience-led stories
- Working knowledge of analytics tools such as Google Analytics, Trends, Chartbeat, or NewsWhip is desirable
- Proven ability to work collaboratively within editorial teams; mentoring experience is a plus but not required
- Strong examples of content, posts, or articles that have driven audience growth
- Strong proofreading skills and understanding of journalism law and ethics
At LADbible Group we've rolled out blended working which means the majority of departments across the business (including London, Manchester and International offices) work in the office 3 days per week. LADbible Group is an equal opportunities employer. We are determined to create a diverse group at all levels of our company and we welcome all members of the community to apply for openings with us. As the leading social youth publisher, we have a powerful global platform to better represent our audience and enable those that do not have equal opportunities to have their voices heard. As a business, we are committed to building a diverse and inclusive workforce, in an environment where everyone feels comfortable to be themselves.
Social Editor - Freelance in Manchester employer: Dangote Industries Limited
LBG Media plc is an exceptional employer, offering a dynamic and inclusive work culture that thrives on creativity and collaboration. As a Social Editor at LADbible, you will be part of a fast-paced team that not only shapes the media landscape but also prioritises employee growth through innovative projects and diverse perspectives. With flexible working arrangements and a commitment to diversity, you'll find a supportive environment where your contributions truly matter.
StudySmarter Expert Advice🤫
We think this is how you could land Social Editor - Freelance in Manchester
✨Tip Number 1
Get your social media game on point! Follow LADbible and similar brands to see what’s trending. Engage with their content, comment, and share your thoughts — it shows you’re in the loop and passionate about the industry.
✨Tip Number 2
Network like a pro! Connect with current and former employees on LinkedIn. Ask them about their experiences and any tips they might have for landing a role at LADbible. A personal connection can make all the difference!
✨Tip Number 3
Show off your creativity! When you apply, include examples of your best work that demonstrate your understanding of audience engagement. Whether it’s viral posts or clever headlines, let your portfolio speak for itself.
✨Tip Number 4
Don’t just apply anywhere — apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of the LADbible team.
We think you need these skills to ace Social Editor - Freelance in Manchester
Some tips for your application 🫡
Show Your Passion for Social Media:When you're writing your application, let us see your enthusiasm for social media! Share examples of how you've engaged with audiences on platforms like Facebook and X (Twitter). We want to know what makes you tick in the digital world!
Tailor Your Application:Make sure to customise your application for the Social Editor role. Highlight your experience in newsrooms or digital publishing, and don’t forget to mention any specific projects that showcase your skills in content creation and audience engagement.
Be Data-Driven:We love numbers! If you've used analytics tools to optimise content performance, shout about it in your application. Show us how you've used data insights to drive audience growth and engagement – it’ll make you stand out!
Keep It Engaging:Your application should reflect the engaging style we value at LADbible. Use compelling language and a conversational tone to keep us interested. Remember, this is your chance to show off your writing skills, so make every word count!
How to prepare for a job interview at Dangote Industries Limited
✨Know Your Trends
Before the interview, dive deep into current trends and viral stories, especially those relevant to the UK and US news agenda. Being able to discuss recent trending topics will show your passion for the role and your understanding of what resonates with audiences.
✨Showcase Your Content Skills
Prepare examples of your previous work that highlight your ability to create engaging headlines and content. Bring along strong examples of posts or articles that have driven audience growth, as this will demonstrate your capability in a social-led editorial role.
✨Familiarise Yourself with Analytics Tools
Brush up on your knowledge of analytics tools like Google Analytics and NewsWhip. Be ready to discuss how you've used data insights to optimise content performance in the past, as this is crucial for maximising reach and engagement.
✨Collaborative Mindset
Emphasise your experience working collaboratively within editorial teams. Share specific instances where you’ve contributed to team projects or mentored others, as LADbible values teamwork and creativity in their fast-paced environment.
