Senior Product Analyst, Accounting Integrations & Reporting in London

We’re looking for a Senior Product Analyst to join Wise Business Squad, our international business account. The Wise Business account helps small and medium‑size businesses across the world focus on what matters most to them: growth. An increasing share of our 625,000+ business customers – and the 45,000+ businesses that join them every month – trust Wise with their day‑to‑day finances.

We’re hiring for a Senior Product Analyst to join the Accounting Integrations & Reporting (AIR) team within Wise Business. The AIR team is on a mission to make Wise the most accountant‑friendly business account globally – connecting businesses to 15+ accounting platforms across 15+ markets, enabling automated bank feed sync, expense reconciliation, and financial reporting.

As Wise Business moves up‑market to serve larger and more complex businesses, accounting software integrations become table stakes. For medium and large businesses, seamless connectivity between their bank account and accounting tools like Xero, QuickBooks, etc. is a fundamental expectation. It is one of the key enablers for businesses to expand their share of wallet with Wise and for Wise to win and retain the customers at scale. The team is looking to grow active accounting connections by 2x over the next year. Anyone joining the analytics function for this team will be at the forefront of helping drive this growth – shaping where we expand, how we convert, and what we build next.

What You’ll Be Doing

• Derive actionable insights from data to drive the team’s strategy and inform product decisions – from understanding why customers drop off the integration funnel to quantifying the business impact of new software launches.
• Establish clear goals, define measurable KPIs, and develop compelling narratives to help the team understand progress towards our mission and identify where to focus next.
• Identify and evaluate high‑impact opportunities across coverage expansion, funnel conversion, and retention, find ways to accelerate what’s working or advocate for better alternatives.
• Build automated data pipelines and dashboards to minimise repetitive tasks and allow data self‑serve – creating the foundational data infrastructure the team needs to scale.
• Take ownership of critical analytical projects to help unblock key product decisions, ranging from sizing the opportunity in new markets to measuring the incremental value of accounting integrations on customer retention and usage.

What You’ll Bring

• Technical Skills: 3+ years of experience in analytical roles with strong data analysis skills. Expert in SQL, with ability to write clear, performant, and reliable queries to transform large complex datasets. Experience building and owning automated data pipelines with tools like dbt or Airflow. Familiarity with leveraging AI tools to improve workflows and analytical outcomes.
• Analytical Thinking: Experience with at least one of: funnel analysis, customer segmentation/cohort analysis, or metrics decomposition. Structuring problems before diving into data and knowing how to find the signal in the noise.
• Ownership: Ability to work independently in a fast‑paced environment, identify high‑impact opportunities and execute. Triage requests by impact and know when to dive deep versus deliver 80/20 results.
• Communication: Excellent verbal and written communication – cut through the noise, communicating what matters in a way that people understand. Craft dashboards and visualisations that tell a story and have diagnostic power.
• Collaboration: Partner effectively with PMs, engineers, and designers throughout product development lifecycle. Influence using data and know when to say yes or no to maximise impact.

Please note we are not able to provide visa sponsorship for this role.

Nice to Have but Not Essential

• Prior experience in the B2B space – understanding business customers’ financial, accounting, and reconciliation needs.
• A/B testing or causal inference experience.
• Familiarity with accounting software ecosystems (Xero, QuickBooks, DATEV, Sage, etc.).