Lead Programmatic Platform Strategist (DV360, Trade Desk, Amazon DSP) - London, UK

Lead Programmatic Platform Strategist (DV360, Trade Desk, Amazon DSP) - London, UK

Full-Time 48000 - 59000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead digital advertising strategies and empower clients through training and collaboration.
  • Company: Join Dandelion UK, a dynamic digital transformation partner for top tech giants.
  • Benefits: Competitive salary, unlimited holiday, profit-sharing, and flexible work options.
  • Other info: Inclusive culture with excellent growth opportunities and regular team events.
  • Why this job: Make a real impact in digital advertising while leading a passionate team.
  • Qualifications: 4+ years in digital advertising platforms and strong leadership skills required.

The predicted salary is between 48000 - 59000 £ per year.

  • Platform Strategist (Digital Advertising Platforms) - London, UK
  • COMPANY

Dandelion UK, empowered by Know Company, isthe new UK branch of Dandelion, a digital transformation and licensing Partner for Google, Amazon, The Trade Desk, Yahoo and Vistar marketing platforms, as well as other advertising technology tools.

Focused on enhancing clients’ digital marketing maturity, Dandelion delivers strategies that blend platform licensing, consulting, advanced analytics and marketing technology solutions that are unparalleled in the industry.

We are currently looking for some core additions to our London based team!

We celebrate diversity on our team where differences are acknowledged, appreciated, and respected.

We are committed to creating an inclusive environment where everyone can thrive.

We consider all qualified applicants for employment without regard to race, color, ethnicity, nationality or national origin, religion or belief, age, sex, sexual orientation, gender identity, civil or marital status, family status, disability or neurodiversity, membership of the Traveller community, or any other protected status under local laws (including the UK Equality Act 2010)

We want to ensure our recruitment process is accessible to all.

If you require any reasonable adjustments or accommodations during the application or interview process, please let us know when applying.

All requests will be treated with confidentiality and care.

Hybrid Work

Dandelion uses a hybrid model, where you are able to work from home, the office, or a combination of both.

We actively encourage our team to be empowered and autonomous when choosing a work environment conducive to their own individual performance.

For this role, employees must be able to travel to the Dandelion office in London, UK as necessary at their own expense.

POSITION OVERVIEW

The Role

The Lead Platform Strategist is the lead member of our London based team, partnering closely with the client success team, analytics team, and other specialists to drive measurable client outcomes on the platforms that Dandelion licenses.

You will be the lead platform and activation expert within the team: supervising the other platform strategists and support resources, translating client objectives into platform strategies, enabling clients through training, and ensuring that campaigns are set up, measured, and optimized in line with best practices.

This role offers visibility into the full scope of the digital media process across multiple clients and industries, rather than being limited to a narrow or repetitive set of tasks.

The ideal candidate brings a solid understanding of team leadership fundamentals, of digital advertising, ad operations, and media buying, along with a proven track record of hands‑on platform work and client training (virtual and in person).

Familiarity with a variety of digital ad serving and buying platforms is essential to excel in this role.

Responsibilities

  • Client & Team Collaboration
  • Serve as the lead platform expert for the branch, partnering with account management and analytics to deliver against shared client goals.
  • Act as a trusted point of contact for digital advertising product questions and troubleshooting, collaborating with internal teams and external partners to resolve issues in a timely and transparent way.
  • Participate in regular meetings, coming prepared with platform insights, risks, and opportunities tied to client objectives.
  • Training, Enablement & Subject Matter Expertise
  • Deliver an outstanding training experience to clients so they can become their organization’s subject matter experts on the platforms they license through Dandelion.
  • Design and run training plans and enablement sessions tailored to client maturity levels and roles (from practitioners to C‑suite).
  • Stay up to date on the latest features, policies, and trends for the platforms you support and proactively socialize relevant changes with clients and your team.
  • Campaign Excellence & Measurement
  • Translate business and media objectives into campaign structures, targeting approaches, and measurement frameworks across Google Marketing Platform (GMP) and other DSPs.
  • Partner with analytics and account teams to ensure correct tagging, tracking, and data flows, enabling accurate reporting and meaningful insights.
  • Review performance to identify optimizations and test ideas that align to client KPIs and the team’s success metrics.
  • Identify creative opportunities to achieve client performance and maturity objectives, not just short‑term delivery.
  • Process, Governance & Growth
  • Implement the corporate scope of work definition for platform‑related projects and support associated billing processes.
  • Support internal sales and consulting teams with platform insights that inform proposals, roadmaps, and maturity plans.
  • Assist in case study and playbook development, creating benchmarks and repeatable approaches that can be used across teams.
  • Support RFP and pitch deck development as needed, especially where platform strategy and measurement are key differentiators.
  • Implement team‑level roles & responsibilities (RACSI) and process improvements to make collaboration more efficient and scalable.
  • Perform additional tasks and duties as required in a growing, fast‑moving environment.

Qualifications

  • 4+ years of hands‑on experience with digital advertising technology platforms, especially:
  • Google Marketing Platform (DV360, CM360, SA360)
  • Amazon DSP
  • The Trade Desk
  • Yahoo
  • Vistar
  • Deep understanding of the digital advertising ecosystem and how ad serving/buying platforms intersect with analytics, tagging, and measurement.
  • Demonstrated experience building and optimizing campaigns and collaborating with analytics or data teams on reporting and insights.
  • Strong team leadership and supervisory skills.
  • Strong client‑facing skills with the ability to diagnose gaps, propose feasible solutions, and translate technical concepts for audiences ranging from hands‑on practitioners to senior executives.
  • Experience designing and delivering training (virtual and/or in‑person) on media platforms is a strong asset.
  • Diploma or degree in a related field is an asset, but equivalent practical experience will be considered.
  • Candidates must have an existing Right to Work in the UK without requiring visa sponsorship.

What We Offer

As a certified Google Sales Partner and Amazon Advertising Partner, Dandelion maintains a highly collaborative working dynamic not only with our teammates and clients, but our valued Partners.

In addition to a strong opportunity for learning and growth within Dandelion, we also offer our teammates competitive compensatory advantages including:

  • Base compensation ranging from £48,000 - £59,000
  • Participation in our company profit-sharing program
  • Employee share ownership plan opportunities
  • Access to our excellent health and dental plan
  • Unlimited Holiday (up to 4 weeks at a time)
  • Work from Anywhere (up to 4 weeks at a time)
  • Company Workplace Pension Scheme with employer contributions
  • Flexible work environment
  • Provided technology and ongoing compensation to work from home (Laptop/Equipment/Cell/Internet allowance)
  • Regular team building events (both online and in person)
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Lead Programmatic Platform Strategist (DV360, Trade Desk, Amazon DSP) - London, UK employer: Dandelion Inc

Dandelion UK offers a dynamic and innovative work environment in the heart of London, making it an excellent employer for those passionate about digital advertising. With a strong focus on employee growth, you will have access to continuous training and development opportunities, fostering both personal and professional advancement. The collaborative culture encourages creativity and teamwork, ensuring that every team member's contributions are valued and impactful.

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Contact Details:

Dandelion Inc Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Lead Programmatic Platform Strategist (DV360, Trade Desk, Amazon DSP) - London, UK

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Dandelion Inc and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Dandelion Inc are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Dandelion Inc on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Dandelion Inc. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Lead Programmatic Platform Strategist (DV360, Trade Desk, Amazon DSP) - London, UK

Communication Skills
Problem-Solving Skills
Python
Attention to Detail
Automation
Data Engineering
SQL

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Dandelion Inc. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Dandelion Inc:Show us that you’ve done your homework! In your application, briefly mention what you admire about Dandelion Inc’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Dandelion Inc

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Dandelion Inc will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Dandelion Inc, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.