At a Glance
- Tasks: Lead the implementation of marketing solutions in Salesforce Marketing Cloud and optimise campaign performance.
- Company: Join a global strategic marketing team in a dynamic, remote work environment.
- Benefits: Enjoy competitive pay, flexible working, and opportunities for professional growth.
- Other info: Remote role based in the UK with a focus on career development.
- Why this job: Make an impact by driving innovative marketing automation solutions and collaborating with diverse teams.
- Qualifications: 2+ years in Salesforce Marketing Cloud, strong project management, and excellent communication skills.
The predicted salary is between 50000 - 65000 £ per year.
The Marketing Cloud Technical Lead is a detail-oriented and analytical problem solver who works closely with stakeholders to collect, translate and implement requirements within Salesforce Marketing Cloud functionalities. This role is responsible for maintaining and optimizing the Salesforce Marketing Cloud environment, while supporting integration and campaign execution. We are looking for a candidate that is proactive, collaborative, and experienced in working across teams delivering high-quality marketing automation solutions. This position is part of the Global Strategic Marketing team and will be a remote role, based in the UK.
Responsibilities
- Gather and translate business requirements into scalable technical solutions within Salesforce Marketing Cloud.
- Maintain the SCIEX Salesforce Marketing Cloud environment.
- Support integrations between Salesforce Marketing Cloud and other platforms, including contribution to data model development.
- Develop and maintain APIs, emails, customer journeys, and related assets, ensuring smooth execution of campaigns.
- Track campaign effectiveness through BI dashboards, ROI, KPI analysis, website usage and recommend improvements.
- Monitor and optimize campaign metrics such as reach, engagement, segmentation, and data enrichment to improve effectiveness.
Qualifications
- Minimum of 2 years of hands-on experience in Salesforce Marketing Cloud implementations, ideally involving integrations with Salesforce core and other platforms.
- Certified Salesforce Developer or Administrator.
- Strong understanding and experience working with Salesforce Data Cloud.
- Experience designing and implementing cloud pages, customer journeys, marketing automation, and omni-channel communication in Salesforce Marketing Cloud.
- Experience managing multiple stakeholders as part of email campaign build, design and execution.
- Experience with web analytics and performance tracking tools.
- Excellent communication and writing skills.
- Excellent project management skills, including organizing, prioritizing and tracking all phases of a project.
Marketing Cloud Technical Lead in Wokingham employer: Danaher Corporation
As a Marketing Cloud Technical Lead at our company, you will join a dynamic and innovative Global Strategic Marketing team that values collaboration and proactive problem-solving. We offer a supportive remote work environment in the UK, with ample opportunities for professional growth and development, alongside competitive benefits that promote work-life balance and employee well-being. Our culture fosters creativity and encourages you to make a meaningful impact through high-quality marketing automation solutions.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Cloud Technical Lead in Wokingham
✨Tip Number 1
Network like a pro! Reach out to your connections in the marketing tech space, especially those who have experience with Salesforce Marketing Cloud. A friendly chat can lead to insider info about job openings or even a referral.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your previous work with Salesforce Marketing Cloud. Include examples of campaigns you've executed and the results you achieved. This will give potential employers a clear picture of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by brushing up on common technical questions related to Salesforce Marketing Cloud. Be ready to discuss how you've tackled challenges in past projects and how you can optimise campaign performance.
✨Tip Number 4
Don't forget to apply through our website! We love seeing candidates who are genuinely interested in joining our team. Plus, it makes it easier for us to keep track of your application and get back to you quickly.
We think you need these skills to ace Marketing Cloud Technical Lead in Wokingham
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Marketing Cloud Technical Lead role. Highlight your experience with Salesforce Marketing Cloud and any relevant projects you've worked on. We want to see how your skills match what we're looking for!
Showcase Your Problem-Solving Skills:In your application, don’t just list your skills—show us how you’ve used them to solve problems in past roles. We love detail-oriented candidates who can think analytically, so share specific examples of how you’ve tackled challenges.
Be Clear and Concise:When writing your application, keep it clear and concise. Use straightforward language and avoid jargon unless it’s relevant to the role. We appreciate candidates who can communicate effectively, so make sure your writing reflects that!
Apply Through Our Website:We encourage you to apply through our website for the best chance of getting noticed. It’s super easy, and you’ll be able to track your application status. Plus, we love seeing applications come directly from our site!
How to prepare for a job interview at Danaher Corporation
✨Know Your Salesforce Inside Out
Make sure you brush up on your Salesforce Marketing Cloud knowledge. Be ready to discuss specific functionalities, integrations, and how you've used them in past projects. This will show that you're not just familiar with the platform but can also leverage it effectively.
✨Showcase Your Problem-Solving Skills
Prepare examples of how you've tackled challenges in previous roles, especially those involving stakeholder collaboration and technical solutions. Use the STAR method (Situation, Task, Action, Result) to structure your answers and highlight your analytical skills.
✨Demonstrate Your Project Management Prowess
Since this role requires excellent project management skills, be ready to discuss how you organise, prioritise, and track projects. Share specific tools or methodologies you use to keep everything on track, and how you ensure all stakeholders are aligned.
✨Engage with Data-Driven Insights
Familiarise yourself with key performance indicators (KPIs) and metrics relevant to marketing campaigns. Be prepared to discuss how you've used data analytics to optimise campaigns in the past, and how you would approach tracking effectiveness in this role.
