At a Glance
- Tasks: Lead the implementation of marketing solutions in Salesforce Marketing Cloud and optimise campaign performance.
- Company: Join a global strategic marketing team with a focus on innovation and collaboration.
- Benefits: Remote work, competitive salary, and opportunities for professional growth.
- Other info: Dynamic role with a chance to work across teams and develop cutting-edge marketing solutions.
- Why this job: Make an impact by driving effective marketing campaigns and enhancing customer journeys.
- Qualifications: 2+ years in Salesforce Marketing Cloud, strong project management, and communication skills.
The predicted salary is between 50000 - 65000 £ per year.
The Marketing Cloud Technical Lead is a detail-oriented and analytical problem solver who works closely with stakeholders to collect, translate and implement requirements within Salesforce Marketing Cloud functionalities. This role is responsible for maintaining and optimizing the Salesforce Marketing Cloud environment, while supporting integration and campaign execution. We are looking for a candidate that is proactive, collaborative, and experienced in working across teams delivering high-quality marketing automation solutions. This position is part of the Global Strategic Marketing team and will be a remote role, based in the UK.
Responsibilities
- Gather and translate business requirements into scalable technical solutions within Salesforce Marketing Cloud.
- Maintain the SCIEX Salesforce Marketing Cloud environment.
- Support integrations between Salesforce Marketing Cloud and other platforms, including contribution to data model development.
- Develop and maintain APIs, emails, customer journeys, and related assets, ensuring smooth execution of campaigns.
- Track campaign effectiveness through BI dashboards, ROI, KPI analysis, website usage and recommend improvements.
- Monitor and optimize campaign metrics such as reach, engagement, segmentation, and data enrichment to improve effectiveness.
Qualifications
- Minimum of 2 years of hands-on experience in Salesforce Marketing Cloud implementations, ideally involving integrations with Salesforce core and other platforms.
- Certified Salesforce Developer or Administrator.
- Strong understanding and experience working with Salesforce Data Cloud.
- Experience designing and implementing cloud pages, customer journeys, marketing automation, and omni-channel communication in Salesforce Marketing Cloud.
- Experience managing multiple stakeholders as part of email campaign build, design and execution.
- Experience with web analytics and performance tracking tools.
- Excellent communication and writing skills.
- Excellent project management skills, including organizing, prioritizing and tracking all phases of a project.
Marketing Cloud Technical Lead employer: Danaher Corporation
As a Marketing Cloud Technical Lead at our company, you will join a dynamic and innovative Global Strategic Marketing team that values collaboration and proactive problem-solving. We offer a supportive remote work environment in the UK, with ample opportunities for professional growth and development, alongside competitive benefits that promote work-life balance and employee well-being. Our culture fosters creativity and encourages you to make a meaningful impact through high-quality marketing automation solutions.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Cloud Technical Lead
✨Tip Number 1
Network like a pro! Reach out to your connections in the marketing tech space, especially those who have experience with Salesforce Marketing Cloud. A friendly chat can lead to insider info about job openings or even referrals.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your past projects and successes in Salesforce Marketing Cloud. This will give potential employers a clear view of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by brushing up on common technical questions related to Salesforce Marketing Cloud. We recommend practising how to explain your problem-solving process and how you've optimised campaigns in the past.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Marketing Cloud Technical Lead
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Marketing Cloud Technical Lead. Highlight your experience with Salesforce Marketing Cloud and any relevant projects you've worked on. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for our team. Share specific examples of how you've tackled challenges in previous roles, especially those related to marketing automation and stakeholder collaboration.
Showcase Your Technical Skills:Since this role is all about technical expertise, don’t shy away from detailing your hands-on experience with Salesforce Marketing Cloud. Mention any certifications you have and how you've used them to deliver high-quality solutions in past projects.
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it’s super easy!
How to prepare for a job interview at Danaher Corporation
✨Know Your Salesforce Inside Out
Make sure you brush up on your Salesforce Marketing Cloud knowledge. Be ready to discuss specific functionalities, integrations, and how you've used them in past projects. This will show that you're not just familiar with the platform but can also leverage it effectively.
✨Showcase Your Problem-Solving Skills
Prepare examples of how you've tackled challenges in previous roles, especially those involving stakeholder collaboration and technical solutions. Use the STAR method (Situation, Task, Action, Result) to structure your answers and highlight your analytical skills.
✨Demonstrate Your Project Management Prowess
Since this role requires excellent project management skills, be ready to discuss how you organise, prioritise, and track projects. Share specific tools or methodologies you use to keep everything on track, and how you ensure all stakeholders are aligned.
✨Engage with Campaign Metrics
Familiarise yourself with key performance indicators (KPIs) and metrics relevant to marketing campaigns. Be prepared to discuss how you've tracked campaign effectiveness in the past and what improvements you recommended based on data analysis.
