At a Glance
- Tasks: Lead the implementation of marketing solutions in Salesforce Marketing Cloud and optimise campaign performance.
- Company: Join a global strategic marketing team with a focus on innovation and collaboration.
- Benefits: Remote work, competitive salary, and opportunities for professional growth.
- Other info: Work in a dynamic environment with diverse teams and exciting challenges.
- Why this job: Make an impact by driving marketing automation and enhancing customer engagement.
- Qualifications: 2+ years in Salesforce Marketing Cloud and strong project management skills.
The predicted salary is between 50000 - 65000 £ per year.
The Marketing Cloud Technical Lead is a detail-oriented and analytical problem solver who works closely with stakeholders to collect, translate and implement requirements within Salesforce Marketing Cloud functionalities. This role is responsible for maintaining and optimizing the Salesforce Marketing Cloud environment, while supporting integration and campaign execution. We are looking for a candidate that is proactive, collaborative, and experienced in working across teams delivering high-quality marketing automation solutions. This position is part of the Global Strategic Marketing team and will be a remote role, based in the UK.
Responsibilities
- Gather and translate business requirements into scalable technical solutions within Salesforce Marketing Cloud.
- Maintain the SCIEX Salesforce Marketing Cloud environment.
- Support integrations between Salesforce Marketing Cloud and other platforms, including contribution to data model development.
- Develop and maintain APIs, emails, customer journeys, and related assets, ensuring smooth execution of campaigns.
- Track campaign effectiveness through BI dashboards, ROI, KPI analysis, website usage and recommend improvements.
- Monitor and optimize campaign metrics such as reach, engagement, segmentation, and data enrichment to improve effectiveness.
Qualifications
- Minimum of 2 years of hands-on experience in Salesforce Marketing Cloud implementations, ideally involving integrations with Salesforce core and other platforms.
- Certified Salesforce Developer or Administrator.
- Strong understanding and experience working with Salesforce Data Cloud.
- Experience designing and implementing cloud pages, customer journeys, marketing automation, and omni-channel communication in Salesforce Marketing Cloud.
- Experience managing multiple stakeholders as part of email campaign build, design and execution.
- Experience with web analytics and performance tracking tools.
- Excellent communication and writing skills.
- Excellent project management skills, including organizing, prioritizing and tracking all phases of a project.
Marketing Cloud Technical Lead in Golborne employer: Danaher Corporation
As a Marketing Cloud Technical Lead at our company, you will join a dynamic and innovative team that values collaboration and creativity. We offer a supportive remote work environment in the UK, with opportunities for professional growth and development in the ever-evolving field of marketing automation. Our commitment to employee well-being and success is reflected in our comprehensive benefits package and a culture that encourages continuous learning and improvement.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Cloud Technical Lead in Golborne
✨Tip Number 1
Network like a pro! Reach out to your connections in the marketing tech space, especially those who have experience with Salesforce Marketing Cloud. A friendly chat can lead to insider info about job openings or even a referral.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your past projects and successes in Salesforce Marketing Cloud. This will give potential employers a clear view of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by brushing up on common technical questions related to Salesforce Marketing Cloud. We recommend practising how to explain your problem-solving process and how you've optimised campaigns in the past.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Marketing Cloud Technical Lead in Golborne
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Marketing Cloud Technical Lead role. Highlight your experience with Salesforce Marketing Cloud and any relevant projects you've worked on. We want to see how your skills match what we're looking for!
Showcase Your Problem-Solving Skills:In your application, don’t just list your responsibilities; share specific examples of how you’ve solved problems in past roles. We love candidates who can think analytically and come up with creative solutions!
Be Clear and Concise:When writing your cover letter, keep it clear and to the point. We appreciate straightforward communication, so make sure you express your enthusiasm for the role and how you can contribute to our team without rambling.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re proactive, which is exactly what we’re looking for!
How to prepare for a job interview at Danaher Corporation
✨Know Your Salesforce Inside Out
Make sure you brush up on your Salesforce Marketing Cloud knowledge. Be ready to discuss specific functionalities, integrations, and how you've used them in past projects. This will show that you're not just familiar with the platform but can also leverage it effectively.
✨Showcase Your Problem-Solving Skills
Prepare examples of how you've tackled challenges in previous roles, especially those involving stakeholder collaboration and technical solutions. Use the STAR method (Situation, Task, Action, Result) to structure your responses and highlight your analytical skills.
✨Demonstrate Your Project Management Prowess
Since this role involves managing multiple stakeholders and projects, be ready to discuss your project management experience. Talk about how you prioritise tasks, track progress, and ensure timely delivery of marketing campaigns. Mention any tools you use to keep everything organised.
✨Engage with Data-Driven Insights
Familiarise yourself with key performance indicators (KPIs) and metrics relevant to marketing campaigns. Be prepared to discuss how you've used data analytics to optimise campaign effectiveness in the past. This will show that you understand the importance of tracking and improving marketing efforts.
