At a Glance
- Tasks: Drive brand growth and visibility in the Midlands through new business and account management.
- Company: Join DAMM, a historic beverage company known for its flagship beer, Estrella.
- Benefits: Competitive salary, travel opportunities, and a supportive work environment.
- Other info: Exciting career development opportunities in a rapidly growing company.
- Why this job: Be part of a dynamic team making a real impact in the beverage industry.
- Qualifications: Experience in sales, strong communication skills, and a passion for growth.
The predicted salary is between 30000 - 40000 £ per year.
About Us
Hola, we’re DAMM, founded in Barcelona in 1876. We specialise in the manufacture and distribution of beverages, mainly beer – you may know us for our flagship beer Estrella! Our aim is to become the leading national company in the beverage sector in all the products we sell, to grow sustainably and profitably in each of the sectors we work in, both with the maximum respect and care of the environment and current legislation. Our company values LIVE (Loyalty, Innovation, Customer Value and Energy) inspire everything we do!
The Role
We’re looking for a Regional Manager who’s excited to bring their skills and ideas to the table. In this role, you’ll be responsible for the growth and retention of brand distribution, volume and visibility in and around the Midlands.
What You’ll Be Doing
As a Regional Manager for Damm you will be responsible for the growth of our brand distribution and volume within your territory using a combination of existing account management and securing new business. A successful Regional Manager will be a territory expert with well-developed customer and route to market distributor relationships.
- New Business: Delivery of new business growth KPIs across Damm brand portfolio, aligned to company strategy. Identification of prospect accounts through own territory knowledge and collaboration with regional and national wholesale distributors.
- Account Management: Management of call file to develop Damm's business with existing stockists in your territory, protecting existing distribution and nurturing these accounts to deliver organic growth. Effective use of sales data to identify opportunities and threats within account base. Management of POS budget and activation opportunities to enhance brand visibility and maximise rate of sale.
- Commercial accountability: Where appropriate, you will prepare investment proposals for internal approval. Present, negotiate and secure commercial agreements with customers, both individual and multi-site operators.
- Internal Reporting: Consistent and effective use of CRM system daily to log call reports and provide relevant insight for territory management, internal reporting and Damm strategy planning.
- Stakeholder Management: Develop and manage a well-established contact strategy with wholesale distributor sales teams to be the face of Damm across your territory. Work in conjunction with internal colleagues, particularly trade marketing and category manager, to ensure alignment with strategy, effective execution of brand strategy and successful delivery of selling arguments. Combine independent working on own territory with wider Regional and Damm team engagement to support broader business goals.
What We’re Looking For
- Previous experience developing new business through cold calling, prospecting or by increasing sales within existing accounts.
- Knowledge of sales training techniques such as, steps of the call, negotiation, selling and objection handling.
- Results driven with track record in achieving sales targets.
- Strong presentation, listening and communication skills.
- Strong organisation and time management skills.
- A clear understanding of the on-trade sector desirable.
- Competent in use of Microsoft Excel, Word and PowerPoint.
- Comfortable working both autonomously and within a team.
- Prepared to travel.
- Full UK Driving license.
Application Process
Applications are reviewed on a rolling basis. Shortlisted candidates will be contacted for interviews, and we’ll keep you updated throughout the process. We’re committed to making our recruitment process accessible. If you need any adjustments or accommodations, please let us know - we’re happy to support you.
How to Apply
Click Apply on LinkedIn and send us your CV (and a short cover letter if you’d like).
Regional Beverage Growth Manager (Midlands) in Bedford employer: Damm
At DAMM, we pride ourselves on being an exceptional employer, offering a vibrant work culture that fosters innovation and loyalty. Our new base at the Eagle Brewery in Bedford not only signifies our growth but also provides employees with unique opportunities for professional development and collaboration within a dynamic team. Join us to be part of a company that values sustainability and employee engagement while making a significant impact in the beverage industry.
StudySmarter Expert Advice🤫
We think this is how you could land Regional Beverage Growth Manager (Midlands) in Bedford
✨Tip Number 1
Get to know the company inside out! Research DAMM's values and recent developments, like the Eagle Brewery transformation. This will help you tailor your conversations and show that you're genuinely interested in being part of their growth story.
✨Tip Number 2
Network like a pro! Reach out to current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for those interviews by practising your pitch. Highlight your experience in developing new business and managing accounts. Use specific examples to demonstrate how you've hit targets and grown sales in the past.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the DAMM team and ready to contribute to our exciting journey.
We think you need these skills to ace Regional Beverage Growth Manager (Midlands) in Bedford
Some tips for your application 🫡
Show Your Passion for Beverages:When you're writing your application, let your enthusiasm for the beverage industry shine through! We want to see that you’re not just looking for a job, but that you genuinely care about growing brands like Estrella and making an impact in the Midlands.
Tailor Your CV and Cover Letter:Make sure to customise your CV and cover letter to highlight your relevant experience. We love seeing how your skills align with our values of Loyalty, Innovation, Customer Value, and Energy. It shows us you’ve done your homework and are serious about joining our team!
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so make sure your achievements and experiences are easy to read. Use bullet points where possible to break up text and make it visually appealing!
Apply Through Our Website:We encourage you to apply directly through our website for the best chance of getting noticed. It’s super easy, and you’ll be able to showcase your application in the best light. Plus, we’ll keep you updated throughout the process!
How to prepare for a job interview at Damm
✨Know Your Stuff
Before the interview, dive deep into Damm's history and values. Familiarise yourself with their flagship products, especially Estrella, and understand their growth strategy in the Midlands. This will show your genuine interest and help you connect your experience to their goals.
✨Showcase Your Sales Skills
Prepare specific examples of how you've successfully developed new business or increased sales within existing accounts. Use metrics to back up your achievements, as numbers speak volumes in sales roles. Be ready to discuss your approach to cold calling and prospecting.
✨Master the Art of Communication
Since strong presentation and communication skills are key for this role, practice articulating your thoughts clearly. Consider doing mock interviews with a friend or in front of a mirror. Focus on how you can effectively negotiate and handle objections, as these are crucial in securing commercial agreements.
✨Be Ready to Collaborate
Damm values teamwork, so be prepared to discuss how you've worked with internal teams in the past. Think about times when you collaborated with marketing or category managers to achieve a common goal. Highlight your ability to balance independent work with team engagement.
