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- Tasks: Lead innovative email marketing strategies and optimise customer retention campaigns.
- Company: Join Damart, a leading lifestyle brand with a focus on customer satisfaction.
- Benefits: Competitive salary, creative environment, and opportunities for professional growth.
- Why this job: Make a real impact on brand connection and customer experience from day one.
- Qualifications: Experience in email marketing and a passion for data-driven creativity.
- Other info: Collaborative culture with a focus on innovation and trend analysis.
The predicted salary is between 40000 - 50000 £ per year.
If you’re passionate about marketing, love bringing ideas to life, and want to play a key role in shaping how a brand connects with millions of customers, this is a role where you’ll make a real impact from day one. We’re looking for a creative, data‑driven marketer to help drive our customer retention strategy, leading the execution of our promotional email programme, supporting offline campaigns, and helping us explore the next generation of digital channels. If you’re excited by innovation, collaboration, and seeing your work directly influence commercial performance, you’ll feel right at home here.
What you'll be doing
- Drive and optimise our promotional email plan, from creative ideas to performance results.
- Deliver sharp weekly insights to Trading and Leadership that influence real‑time decisions.
- Lead our email platform and help roll out new retention channels like SMS / RCS and Push Notifications.
- Support the wider business with accurate, engaging transactional comms and solid database management.
- Help deliver offline campaigns that land on time and hit commercial goals.
- Spot and test new AI tools to boost our marketing performance and customer experience.
- Partner with Digital, Web Shop, Recruitment and Creative teams to keep our brand consistent across every channel.
- Bring fresh thinking, creativity and energy to projects that push our marketing forward.
What you'll bring
- You’re an experienced marketer who knows how to turn data, creativity and technology into campaigns that deliver results.
- You’re confident working with Email Marketing/CRM platforms like Actito, Dotdigital or Mailchimp, and you understand how to use direct marketing techniques to drive both customer retention and acquisition.
- You bring a curious mindset, with some working knowledge of AI in marketing and a desire to explore new tools and smarter ways of working.
- Your reporting will be sharp, insightful, and actionable, enabling the business to respond confidently to changing trading conditions.
- Acting as a central connector across teams, you’ll build strong relationships that keep multi-channel campaigns running smoothly.
- You’re highly organised, analytical and comfortable turning numbers into clear, actionable insights.
- You have strong attention to detail, write well, and can manage multiple deadlines without losing focus.
- You balance creativity with commercial thinking, and you communicate clearly, building strong relationships with teams across the business as well as external partners.
- You'll have a genuine interest in women’s fashion, understanding how to translate trends and customer behaviour into campaigns that sell product and strengthen brand connection.
About Damart:
Damart is part of Damartex and is thriving in Belgium, Luxembourg, Switzerland and the USA as well as France. Along with partner companies in Australia, Cyprus and Spain we keep over 10 million happy customers looking fabulous. If you would like to work for one of Europe's biggest senior lifestyle brands, look no further. We are a leading provider of fashion, footwear and home & garden products aimed at the senior customer market. We are passionate about our customers and our excellent reputation stems from the key benefits we offer our customers - outstanding value for money, excellent customer service, speedy delivery and comfortable stylish clothing. When you join us you'll be joining a company that is focused on putting the customer at the heart of everything we do.
Email & Retention Marketing Lead employer: Damart
Contact Detail:
Damart Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Email & Retention Marketing Lead
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your marketing projects, especially those related to email campaigns and customer retention. This gives you a chance to demonstrate your creativity and data-driven approach.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how you can contribute to their email and retention marketing efforts. Tailor your answers to show that you understand their brand and audience.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in being part of our team at Damart.
We think you need these skills to ace Email & Retention Marketing Lead
Some tips for your application 🫡
Show Your Passion for Marketing: Let your enthusiasm for marketing shine through in your application. We want to see how you bring ideas to life and connect with customers, so share examples of your past work that demonstrate your creativity and impact.
Be Data-Driven: Since we’re looking for someone who can turn data into actionable insights, make sure to highlight your analytical skills. Include specific metrics or results from previous campaigns to show how you've used data to drive success.
Tailor Your Application: Don’t just send a generic application! Take the time to tailor your CV and cover letter to reflect the job description. Mention your experience with email marketing platforms and how you can contribute to our customer retention strategy.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates about the role. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at Damart
✨Know Your Marketing Tools
Familiarise yourself with Email Marketing/CRM platforms like Actito, Dotdigital, or Mailchimp. Be ready to discuss how you've used these tools in past campaigns and the results they delivered.
✨Showcase Your Data Skills
Prepare to talk about how you turn data into actionable insights. Bring examples of reports you've created that influenced marketing decisions, and be ready to explain your analytical process.
✨Demonstrate Creativity and Innovation
Think of fresh ideas for email campaigns or retention strategies that could benefit the company. Show your passion for innovation by discussing any new AI tools you've explored and how they could enhance marketing performance.
✨Build Relationships Across Teams
Highlight your experience in collaborating with different teams. Prepare examples of how you've successfully partnered with creative, digital, or trading teams to deliver multi-channel campaigns that resonate with customers.