At a Glance
- Tasks: Create engaging content for print and digital platforms, focusing on SEO.
- Company: Join a dynamic team in the home fragrance and personal care industry.
- Benefits: Full-time contract with training opportunities and a creative work environment.
- Other info: Gain hands-on experience with SEO tools and grow your career in a supportive setting.
- Why this job: Perfect for passionate writers eager to make an impact in digital marketing.
- Qualifications: Degree-level writing qualification and a flair for creating compelling narratives.
The predicted salary is between 28800 - 43200 £ per year.
We are seeking a creative and detail-orientated Content Writer to develop informative and engaging content for print, including product descriptions, digital platforms, including websites and social media, and online marketing initiatives. You will collaborate with our marketing team to create content that aligns with our client’s brand voice and marketing goals. SEO Content Writer (full-time contract, 37.5 hours per week)
Key Responsibilities:
You will be responsible for the day-to-day production of SEO-focused content, including creative and engaging product descriptions on our growing portfolio of E-commerce websites. Researching our world-famous brands will be vital in creating informative and original content, as well as optimizing category and landing page copy to improve overall SEO performance.
This role is suitable for someone with a degree-level writing qualification, who is passionate and enjoys writing, but is looking for a place to apply it. Relevant on-the-job SEO training will be given; however, a flair for writing is imperative. The individual will be responsible for writing compelling narratives, ensuring content is clear and concise, factually and grammatically correct, and accurate.
Main Duties:
- Product descriptions for candle, home fragrance, and personal care products
- Copywriting in line with article/content requests
- Writing and proof-reading copy for websites and social media
- PR to support brand collections, new arrivals, and marketing campaigns/promotions
- Searching, analyzing, and approaching relevant websites in order to build up site partnerships
- Keyword research using SEO tools
What You’ll Need
- Qualified to degree level or equivalent in a relevant subject area
- Ability to adapt writing style to match the audience/circumstance
- Proven experience of creating outstanding written content
- Exceptional attention to detail
- A thirst for Digital Marketing & SEO, and a willingness to learn
- Experience within the candles, toiletry, and home fragrance industry
- Previous SEO experience
- Experience with tools such as Google Analytics, Google Search Console, Google Ads, SEMrush, MOZ, AHREFS
Seniority level
Entry level
Employment type
Full-time
Job function
Marketing, Public Relations, and Writing/Editing
Industries: Manufacturing
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Copy Writer in Birmingham employer: Dalian Talent Group
Join a dynamic and innovative team where creativity meets opportunity! As a Copy Writer, you will thrive in a supportive work culture that values collaboration and personal growth, with access to relevant SEO training to enhance your skills. Located in a vibrant area, our company offers a unique chance to work with world-famous brands while enjoying a fulfilling career in the exciting field of digital marketing.
StudySmarter Expert Advice🤫
We think this is how you could land Copy Writer in Birmingham
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Dalian Talent Group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Dalian Talent Group are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Dalian Talent Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Dalian Talent Group. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Copy Writer in Birmingham
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Dalian Talent Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Dalian Talent Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about Dalian Talent Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Dalian Talent Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Dalian Talent Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Dalian Talent Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
