Lead Generation Retail Specialist

Lead Generation Retail Specialist

Full-Time 30000 - 40000 £ / year (est.) No working from home possible
Daimler AG

At a Glance

  • Tasks: Engage customers and turn conversations into exciting sales opportunities.
  • Company: Join the innovative team at Mercedes-Benz Cars, shaping the future of electric mobility.
  • Benefits: Competitive salary, flexible working, car schemes, and wellbeing resources.
  • Other info: Dynamic culture that values diversity and supports your personal development.
  • Why this job: Be at the heart of customer experiences and make a real impact in the automotive industry.
  • Qualifications: Self-motivated with strong relationship-building skills; experience in sales is a plus.

The predicted salary is between 30000 - 40000 £ per year.

At Mercedes-Benz Cars, we’re passionate about what we do. Whether we’re exploring ways to make motoring more sustainable, or pushing the boundaries of technology, innovation underpins everything we do. We’re ambitious, future-focused and committed to shaping the future of electric mobility with digital solutions that deliver best-in-class customer experiences. Our culture is built on inclusivity, respect and equal opportunities.

We’re looking for someone self‑motivated and proactive, who brings a strong sense of integrity, confidently navigates a regulated sales environment, and consistently ensures FCA standards are upheld in everything they do. In this role, you’ll connect with both current and prospective customers across a range of sales channels, turning conversations into meaningful opportunities. You’ll spark interest in vehicle upgrades by bringing manufacturer offers and discounts to life, while delivering engaging, customer‑focused interactions that build trust.

What you’ll do:

  • Deliver fair, Good Customer Outcomes by tailoring every interaction to customer needs and vulnerabilities, while consistently following FCA regulations, AR requirements, and approved scripts and processes.
  • Proactively engage customers via outbound calls, ensuring every lead reflects genuine interest in changing vehicle.
  • Engage customers via LiveChat, using your product knowledge to match them with vehicles through our Online Showroom.
  • Strive to achieve your conversion targets across the different workstreams, whilst supporting the team with achieving their Appointed Representative SLA targets.
  • Build strong partnerships with retailer and dealer networks, proactively sharing high-quality leads and sales opportunities to drive collective success.
  • Maintain exceptional accuracy when handling data and leads, ensuring full GDPR compliance, while delivering every customer interaction to the high standards expected by MBUK and meeting all regulatory and quality checks.

What makes this role exciting:

You’ll be at the heart of the customer journey, turning conversations into opportunities, working across multiple sales channels, and directly influencing real customer decisions, all while building strong partnerships and delivering exceptional, compliant outcomes that truly make a difference.

What you’ll bring:

  • Self‑motivation and drive to consistently hit and exceed conversion targets.
  • Natural relationship‑building skills, able to quickly connect and build trust with customers.
  • Sharp attention to detail, ensuring GDPR standards are met every step of the way.
  • A strong sense of integrity, always putting FCA compliance and Good Customer Outcomes first.
  • Experience in a regulated sales environment (a plus, not a must).
  • An interest in the automotive industry and its products (advantageous but not essential).

At Mercedes-Benz, we sustain ethical standards in accordance with Mercedes-Benz AG Policies & the Company's Compliance Guidelines & policies including Anti‑Bribery & all relevant competition laws; act with integrity, due care & skill in our customers’ best interests & abide by any other individual conduct rule required by the Financial Conduct Authority.

What’s in it for you:

As well as the opportunity to work in a dynamic environment, with a great team and culture, we’ll offer you a competitive salary and discretionary bonus structure. We also hope you’ll love our products as much as we do, with access to our colleague car schemes. On top of that, you’ll be able to join our pension scheme and you’ll get a flexible benefit pot that can be used to find the benefits that are right for you. We are pleased to be able to offer a hybrid working approach – achieving a great balance between remote and office working. We’re here to support you – we offer access to colleague wellbeing resources, including an Employee Assistance Programme and Mental health First Aiders, as well as flexible opportunities to support work life balance. We’ll also encourage your development, with the training and knowledge you need to reach your potential.

Through the doors of Mercedes-Benz, you’ll find a passionate team working to deliver outstanding, customer‑first experiences. We know that to keep this team motivated, we need to ensure that everyone has equal opportunity. We celebrate a culture of appreciation and respect, where everyone is valued for who they are. We believe our backgrounds, experiences and cultures contribute to our shared experience and shape who we are and what we do. The diversity of our colleagues reflects the diversity of our customers. This diversity is the driving force behind our ideas.

Lead Generation Retail Specialist employer: Daimler AG

At Mercedes-Benz Cars, we pride ourselves on fostering a dynamic and inclusive work environment where innovation and integrity are at the forefront of everything we do. As a Lead Generation Retail Specialist, you'll enjoy competitive salaries, a discretionary bonus structure, and access to our colleague car schemes, all while working in a culture that values diversity and supports your professional growth through training and flexible working options. Join us in shaping the future of electric mobility and delivering exceptional customer experiences in a role that truly makes a difference.

Daimler AG

Contact Details:

Daimler AG Recruitment Team

We think you need these skills to ace Lead Generation Retail Specialist

Self-Motivation
Proactivity
Integrity
FCA Compliance
Customer Engagement
Relationship-Building
Attention to Detail