At a Glance
- Tasks: Drive new business and build partnerships in the UK electrical market.
- Company: WisuAlarm Technology, a leader in innovative fire protection solutions.
- Benefits: Competitive salary, performance bonus, and high autonomy.
- Why this job: Shape a new business line in a rapidly transforming industry.
- Qualifications: B2B sales experience in electrical products or smart energy sectors.
- Other info: Join a global tech group and enjoy fast decision-making.
The predicted salary is between 50000 - 65000 £ per year.
WisuAlarm Technology UK & Ireland, a subsidiary of Dahua Technology, is based in Maidenhead, Berkshire, and specializes in delivering innovative fire protection products and solutions. With a focus on leveraging advanced technologies like video analysis, cloud computing, and IoT, WisuAlarm provides cutting-edge fire safety systems. The company collaborates with local authorities, specifiers, distributors, and installers to deliver reliable fire safety solutions tailored to diverse business needs. WisuAlarm’s products meet and exceed rigorous standards, including BSI, CE, and UKCPA, ensuring safety and effectiveness in every installation.
We’re looking for a highly driven Business Development Manager to lead the UK expansion of our smart electrical product range (Smart MCB / RCBO / energy solutions). This is a rare opportunity to build a new category from the ground up in a traditional industry undergoing rapid transformation. If you enjoy opening new markets, building partnerships, and making a real commercial impact — this role is for you.
What You’ll Be Doing
- Drive new business across the UK electrical market
- Build relationships with wholesalers, installers, and contractors
- Develop and manage distribution partners
- Identify and close key projects (residential, commercial, energy solutions)
- Work closely with internal teams on product positioning and GTM strategy
- Represent the brand at industry events and customer meetings
What We’re Looking For
- Proven B2B sales experience in electrical products (MCB / RCBO / distribution systems), or smart home / energy / EV / solar sectors
- Strong network within UK electrical wholesalers or contractor ecosystem
- A proactive, entrepreneurial mindset — comfortable building from scratch
- Excellent communication and commercial skills
Why Join Us
- Backed by a global technology group (Dahua Technology)
- Opportunity to shape and lead a new business line in the UK
- High autonomy and fast decision-making environment
- Competitive salary + performance bonus
Business Development Manager-Smart Electrical in London employer: Dahua UK & Ireland
Contact Detail:
Dahua UK & Ireland Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development Manager-Smart Electrical in London
✨Tip Number 1
Network like a pro! Attend industry events and connect with people in the electrical sector. Building relationships with wholesalers and contractors can open doors to opportunities that aren’t advertised.
✨Tip Number 2
Show your passion for innovation! When you get the chance to chat with potential employers, highlight your enthusiasm for smart electrical solutions and how you can contribute to their growth in this rapidly changing market.
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out directly to companies you admire, like WisuAlarm, and express your interest in helping them expand their smart electrical product range.
✨Tip Number 4
Utilise our website for job applications! We’ve got loads of resources to help you stand out. Make sure your online presence reflects your skills and experience in the electrical and energy sectors.
We think you need these skills to ace Business Development Manager-Smart Electrical in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Business Development Manager. Highlight your B2B sales experience in electrical products or related sectors, and don’t forget to showcase your strong network within the UK electrical wholesalers.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you’re passionate about smart electrical products and how your proactive mindset can help us build this new category from scratch. Be specific about your achievements!
Showcase Your Communication Skills: Since excellent communication is key for this role, make sure your application reflects that. Use clear, concise language and structure your documents well. We want to see your ability to convey ideas effectively right from the start!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Dahua UK & Ireland
✨Know Your Products Inside Out
Make sure you have a solid understanding of the smart electrical products you'll be discussing, like MCBs and RCBOs. Familiarise yourself with their features, benefits, and how they fit into the broader market. This will help you answer questions confidently and demonstrate your expertise.
✨Showcase Your Network
Since this role requires strong connections within the UK electrical wholesalers and contractor ecosystem, be prepared to discuss your existing relationships. Highlight any partnerships you've built in previous roles and how they could benefit the company’s expansion efforts.
✨Prepare for Scenario-Based Questions
Expect to face questions that assess your problem-solving skills and ability to drive new business. Think of specific examples from your past experiences where you successfully opened new markets or closed key projects. Use the STAR method (Situation, Task, Action, Result) to structure your answers.
✨Demonstrate Your Entrepreneurial Spirit
This role is all about building something new, so show your proactive mindset. Share instances where you've taken initiative or led projects from scratch. Emphasise your ability to adapt and thrive in a fast-paced environment, as this will resonate well with the company's culture.