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- Tasks: Manage and optimise SEO campaigns for diverse clients across Europe.
- Company: Join DAC, a leading local media agency with a performance-driven culture.
- Benefits: Enjoy competitive salary, private health insurance, and 25 days annual leave.
- Other info: Collaborative environment with opportunities for professional growth and social events.
- Why this job: Make a real impact in the dynamic world of search marketing.
- Qualifications: 2-3 years of online marketing experience and knowledge of SEO tools required.
The predicted salary is between 36000 - 60000 £ per year.
The SEO Specialist will provide research, implementation, campaign management, and reporting on client campaigns. They plan, consult on and implement SEO best practice for a range of clients throughout Europe. Furthermore, they stay up to date on the latest search engine updates and apply knowledge and experience of marketing strategy and search engine marketing concepts. The SEO Specialist will ensure client programs are managed to specific performance goals and KPIs while providing recommendations for strategic growth opportunities within organic search.
Responsibilities
- Planning and Management of Client Campaigns
- Develop SEO goals based on the client's KPIs and objectives.
- Perform research to gain a better understanding of target audience, brand, category, and competitive landscape.
- Keyword research to generate relevant keyword lists for new and existing programs.
- Carry out full technical SEO audits as required with recommendations for programs including:
- URL structure
- Schema Markup
- Navigation Structure
- Contextual links
- HTML & XML sitemaps
- Robots.txt
- Title, Header, Image, Keyword and Description Tags
- Social SEO recommendations
- Ensure that all websites and internet properties under your influence have been technically optimized to attract and engage those visitors that closely match the agreed profile of the target audience.
- Suggest content improvements with a view to improving organic traction.
- Keyword expansion, including target and/or negative keywords where applicable.
- Monitor key metrics using analytics tools (e.g. Google Analytics) to assess opportunities and issues.
- Keep updated on search marketing industry by researching, networking, reading blogs, forums, and news sources.
- Share knowledge of SEO practices and provide a point of view on emerging developments and industry enhancements.
- Demonstrate knowledge of SEO tools (e.g. Google Analytics, Google Webmaster tools, Bright Edge, SEOMOZ tools, Advanced Web Ranking, etc.).
Qualifications
- Minimum of 2-3 years of online marketing experience preferably in an agency environment.
- In-depth understanding of the search engine ranking process.
- Basic knowledge of HTML, PHP, CSS, and web standards. ASP.NET knowledge is a plus.
- An understanding of LLM functioning and optimisation tactics.
- Proven track record of improving search rankings through application of SEO best practice.
- Experience of writing and evaluating copy for SEO purposes.
- Demonstrated knowledge of SEO tools (e.g. Google Analytics, Google Webmaster tools, Bright Edge, SEOMOZ tools, Advanced Web Ranking, etc.).
- French and/or German language would be a plus.
What You'll Get
- Professional Growth: work and train with the Best Team in Performance Marketing (PMA awards, 2024).
- Collaborative Culture: Be part of a global organization that values enthusiasm, execution, curiosity, and courage.
- A supportive, collaborative, and dynamic work environment with a strong team culture.
- Twice-yearly social events conceived and planned collaboratively by the team.
- Competitive salary and comprehensive private health insurance.
- 25 days of annual leave, wellness initiatives and parental leave.
- Opportunities for continued learning and professional development.
Who We Are
We are DAC—the brand to local media agency dedicated to delivering transformative results. With our performance DNA and expertise spanning search, media planning and buying, SEO, creative production, data science and analytics, we combine the brightest minds with innovative technology to deliver seamless, forward-thinking strategies. Powered by our proprietary AI platform, industry-leading toolset, and creative ingenuity, we deliver integrated campaigns that engage customers at every touchpoint—from global audiences to individual store locations.
Search Engine Optimization Specialist in London employer: DAC
Contact Detail:
DAC Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Search Engine Optimization Specialist in London
✨Tip Number 1
Get your networking game on! Connect with industry professionals on LinkedIn and attend SEO meetups or webinars. The more people you know, the better your chances of landing that dream job.
✨Tip Number 2
Show off your skills! Create a personal website or blog where you can demonstrate your SEO knowledge. Share case studies, write about the latest trends, and showcase your projects to impress potential employers.
✨Tip Number 3
Don’t just apply blindly! Tailor your approach for each application. Research the company, understand their SEO needs, and mention how you can help them achieve their goals. This shows you’re genuinely interested.
✨Tip Number 4
Apply through our website! We love seeing candidates who take the initiative. Plus, it gives you a chance to stand out from the crowd and show us why you’re the perfect fit for the SEO Specialist role.
We think you need these skills to ace Search Engine Optimization Specialist in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the SEO Specialist role. Highlight your experience with SEO tools and any successful campaigns you've managed. We want to see how you can bring value to our team!
Show Off Your Skills: Don’t just list your skills—demonstrate them! Include specific examples of how you've improved search rankings or optimised websites in the past. This is your chance to shine, so let us know what you can do!
Keep It Professional Yet Personal: While we love a professional tone, don’t be afraid to let your personality show through. Share your passion for SEO and why you’re excited about the opportunity at StudySmarter. We’re looking for enthusiasm as much as expertise!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at DAC
✨Know Your SEO Basics
Before the interview, brush up on your understanding of SEO fundamentals. Be ready to discuss key concepts like keyword research, on-page optimisation, and technical audits. This will show that you’re not just familiar with the terms but can apply them effectively.
✨Showcase Your Analytical Skills
Prepare to talk about how you've used analytics tools like Google Analytics or SEMrush in past roles. Bring specific examples of how you monitored metrics and made data-driven decisions to improve campaign performance. This will demonstrate your ability to analyse and optimise effectively.
✨Stay Updated on Industry Trends
Make sure you’re aware of the latest trends and updates in the SEO world. Mention any recent changes in search algorithms or new tools you’ve explored. This shows your passion for the field and your commitment to continuous learning, which is crucial for an SEO Specialist.
✨Prepare Questions for Them
Have a few thoughtful questions ready to ask during the interview. Inquire about their current SEO strategies or how they measure success for their clients. This not only shows your interest in the role but also helps you gauge if the company aligns with your career goals.