About Us We are DAC—the brand to local media agency dedicated to delivering transformative results. With our performance DNA and expertise spanning search, media planning and buying, SEO, creative production, data science and analytics, we combine the brightest minds with innovative technology to deliver seamless, forward‐thinking strategies. Powered by our proprietary AI platform, industry‐leading toolset, and creative ingenuity, we deliver integrated campaigns that engage customers at every touchpoint—from global audiences to individual store locations.Responsibilities Become an expert in biddable paid media.Produce weekly/monthly reports covering all paid media channels and performance data.Work collaboratively, coordinate and communicate with internal and external partners.Provide ongoing analysis and monitoring of paid search and display campaigns with an eye to proactively expanding and improving campaigns based on client business needs.Build, launch, optimize, and maintain paid search & display campaigns via Google Ads, Bing, YouTube, Facebook, Pinterest and other platforms.Conduct search ad copy and banner ad testing per best practice to drive performance improvements.Conduct keyword, placement and market research to make additions to new and existing campaigns.Perform necessary conversion tracking implementation with assistance from the Marketing Science team. Learn how to traffic campaigns through CM360 and understand the ins and outs of Google Analytics.Perform QA on campaign setup and post‐campaign launch.What You Bring 2‐4 years of hands‐on experience managing paid search, paid social, display, and video campaigns. Agency background in performance media preferred.Experience leading client relationships, contributing to strategy, and client presentations.Good communication skills with ability to distill messages to key points and adapt to audience.Ability to master and use third‐party bid management platforms (DoubleClick, Kenshoo, etc.).Demonstrate ability to build campaign structures on Google and Microsoft Ads that follow clients' business needs and search best practice.Ability to pull reports and provide insights and observations on campaign performance at a high level.Accurately track and maintain budgets across campaigns and multiple search engines.Provide traffic and cost estimates.Create campaigns that encompass multiple locations, geos, and lines of business.Create campaigns that are mapped through to conversion‐focused landing pages that are highly relevant and built at scale.Provide in‐depth optimization suggestions based on account performance.Perform ad copy testing.Perform testing against various ad extensions.In‐depth knowledge of Google Ads and Microsoft Ads (Bing) and how they can be effectively integrated into campaigns.Ability to download data into Excel, perform VLookups, create pivot tables and charts, and visualize data for ease of comprehension.A sense of ownership over your managed campaigns, attention to detail, and diligence in execution.What You'll Get Professional growth: work and train with the best team in performance marketing.Collaborative culture: be part of a global organization that values enthusiasm, execution, curiosity, and courage.Supportive, collaborative, and dynamic work environment with a strong team culture.Twice‐yearly social events conceived and planned collaboratively by the team.Competitive benefits:Competitive salary and comprehensive private health insurance.25 days of annual leave, wellness initiatives and parental leave.Pension scheme.Opportunities for continued learning and professional development.
#J-18808-Ljbffr
