At a Glance
- Tasks: Develop and execute content strategies that align with client goals and consumer needs.
- Company: Join a global organisation that values curiosity, transparency, and innovation.
- Benefits: Enjoy competitive salary, health benefits, generous PTO, and professional development opportunities.
- Other info: Collaborative culture with opportunities for growth; in-office work required three days a week.
- Why this job: Make a real impact by leading content initiatives for top-tier clients in a dynamic environment.
- Qualifications: 3-5 years of digital marketing experience and strong analytical skills.
The predicted salary is between 40000 - 50000 £ per year.
We are looking for a Content Strategist – maternity leave cover until end of January 2027. The Content Strategist will be responsible for developing and executing content strategies based on our client’s business objectives and their consumers’ needs. They will provide strategic oversight across the organization and manage and oversee content development and distribution across various channels, including websites, blogs, social media, email, video, print, PR, etc. This person will report to the Director of Content Strategy and will be a critical partner to other key members of the content and creative team(s).
The Key Objectives Of The Role
- Overseeing and developing content requirements across all projects and generating content strategy deliverables.
- Producing consistent, high-quality, and impactful content.
Position Accountabilities
- Perform content, usability and social media audits of client and competitive digital assets for the development of a content strategy.
- Provide a comprehensive view and recommendations on how to better create efficiencies via the demand generation channels of search, social, display and email.
- Providing constructive feedback to content contributors and actively manage client social media accounts.
- Analyze analytics to improve content strategies for blogs, websites, or email campaigns.
- Undertake persona development exercises and customer journey mapping.
- In collaboration with our Marketing Science team, set up and provide performance reports to clients and agency teams on the performance of content programs in market.
- Support the new business and account teams in pitches and presentations for content strategy mandates.
- An idea person who will lead content creation initiatives, taking industry trends and client needs into account while fostering a content-first mindset.
What You Bring
- 3 to 5 years of digital marketing experience.
- Clear understanding of the social media and digital content landscape with a proven track record of helping clients achieve business objectives via content.
- Keen ability to mine through data and extract relevant insights using analytics tools e.g. Google, Omniture. Certification preferred.
- An understanding of the SEO (search engine optimization) environment, particularly as it relates to content and social media.
- Self-motivated; comfortable working autonomously in a high-pressure environment and collaborating with specialists across multiple teams and offices.
- Solid presentation skills; ability to assemble and present top-notch PowerPoint decks and to present them with confidence to c-level executives.
- Additional language (French, German, Spanish) is highly advantageous.
What You’ll Get
- Professional Growth: Work with top-tier clients and cutting-edge tools in the performance marketing industry.
- Collaborative Culture: Be part of a global organization that values curiosity, transparency, and innovation.
- Competitive Benefits: Competitive salary and comprehensive health benefits. Generous PTO, wellness initiatives and parental leave. Opportunities for continued learning and professional development. A supportive, collaborative, and casual work environment.
How We Work
This role requires three in-office days per week. Remote work is not available for this position.
Content Strategist (Maternity leave cover) employer: DAC
DAC is an excellent employer for a Web Analytics & Insights Specialist, offering a dynamic work culture that fosters collaboration with developers, data engineers, and analysts. Employees benefit from continuous growth opportunities in a forward-thinking environment that embraces AI technology, ensuring that your contributions lead to meaningful insights and impactful results. Located in a vibrant area, DAC provides a supportive atmosphere where innovation thrives and professional development is encouraged.
StudySmarter Expert Advice🤫
We think this is how you could land Content Strategist (Maternity leave cover)
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for DAC and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like DAC are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with DAC on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at DAC. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Content Strategist (Maternity leave cover)
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit DAC. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of DAC:Show us that you’ve done your homework! In your application, briefly mention what you admire about DAC’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at DAC
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at DAC will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At DAC, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
