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- Tasks: Drive user acquisition and revenue through innovative growth marketing strategies.
- Company: Leading EdTech company focused on transforming education through technology.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional growth.
- Why this job: Blend creativity with analytics to make a real impact in the EdTech space.
- Qualifications: 5-7 years of B2B SaaS marketing experience, especially in PLG.
- Other info: Collaborative environment with a focus on user onboarding and growth experiments.
The predicted salary is between 36000 - 60000 £ per year.
A leading EdTech company is seeking a hands-on Growth Marketing Manager to drive user acquisition and revenue. The ideal candidate will have 5-7 years of B2B SaaS marketing experience, specifically in PLG.
Responsibilities include:
- Running growth experiments
- Optimizing websites
- Collaborating with product and sales teams to enhance user onboarding
This is a fantastic opportunity for someone who can blend creativity with analytics to create impactful marketing strategies.
Growth Marketing Manager — PLG/CRO for SaaS in London employer: D2L
Contact Detail:
D2L Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Growth Marketing Manager — PLG/CRO for SaaS in London
✨Tip Number 1
Network like a pro! Reach out to people in the EdTech and SaaS space on LinkedIn. A friendly message can go a long way, and who knows, they might just have the inside scoop on job openings.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your growth marketing projects. This is your chance to demonstrate how you’ve driven user acquisition and revenue in past roles.
✨Tip Number 3
Prepare for interviews by practising common questions related to PLG and CRO strategies. We recommend using the STAR method to structure your answers, highlighting your creativity and analytical skills.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are genuinely interested in joining our team.
We think you need these skills to ace Growth Marketing Manager — PLG/CRO for SaaS in London
Some tips for your application 🫡
Show Your Passion for EdTech: When writing your application, let your enthusiasm for the EdTech space shine through. We want to see how your passion aligns with our mission at StudySmarter and how you can contribute to our growth.
Highlight Relevant Experience: Make sure to showcase your B2B SaaS marketing experience, especially in PLG. We’re looking for specific examples of how you've driven user acquisition and revenue in your previous roles.
Be Data-Driven: Since we love blending creativity with analytics, include metrics and results from your past growth experiments. This will help us see your impact and how you approach optimising strategies.
Tailor Your Application: Don’t just send a generic application! Tailor your CV and cover letter to reflect the responsibilities mentioned in the job description. We appreciate when candidates take the time to connect their skills with what we’re looking for.
How to prepare for a job interview at D2L
✨Know Your PLG Inside Out
Make sure you understand Product-Led Growth (PLG) principles thoroughly. Be ready to discuss specific strategies you've implemented in the past and how they drove user acquisition. This will show your expertise and passion for the role.
✨Showcase Your Analytical Skills
Prepare to talk about how you've used data to inform your marketing decisions. Bring examples of growth experiments you've run, the metrics you tracked, and the outcomes. This will demonstrate your ability to blend creativity with analytics.
✨Collaborate Like a Pro
Since the role involves working closely with product and sales teams, think of examples where you've successfully collaborated across departments. Highlight how these collaborations enhanced user onboarding or improved marketing strategies.
✨Be Ready to Discuss Website Optimisation
Familiarise yourself with website optimisation techniques relevant to SaaS. Prepare to share your experiences in optimising websites for better conversion rates and user engagement. This will show that you're hands-on and results-driven.
