At a Glance
- Tasks: Drive channel growth by engaging with partners and shaping long-term relationships.
- Company: Cynet, a leader in cybersecurity solutions with a partner-first approach.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Why this job: Be at the forefront of cybersecurity and make a real impact in a growing industry.
- Qualifications: 1-3 years in sales roles, fluent German, and strong communication skills.
- Other info: Join a mission-driven team focused on empowering security professionals.
The predicted salary is between 30000 - 40000 £ per year.
As a Sales Development Representative at Cynet, you are the front line of our channel growth strategy. You will open doors, shape first impressions, and set the foundation for long-term partner relationships. This is market creation.
What will you do:
- Own and expand a defined portfolio of MSP and MSSP partners.
- Develop joint business plans with CAMs and PAMs that drive recurring revenue growth.
- Identify expansion opportunities across partner customer bases.
- Run quarterly business reviews and pipeline planning sessions.
- Serve as the voice of the partner inside Cynet.
- Collaborate with Sales, Partner Success, Sales Engineering, and Marketing teams.
Requirements:
- Identify and engage MSP and MSSP prospects across EMEA.
- Run structured outbound sequences across phone, email, and LinkedIn.
- Conduct discovery calls to qualify business and technical fit.
- Schedule high-quality meetings for Partner Acquisition Managers and Channel Account Managers.
- Maintain accurate CRM data and pipeline reporting.
- Consistently exceed monthly activity and opportunity targets.
- Fluent German skills – highly preferred!
You are:
- 1–3 years experience in outbound sales, SDR, or BDR roles.
- High comfort with cold outreach and objection handling.
- Familiarity with cybersecurity, MSPs, or SaaS preferred.
- Strong written and verbal communication skills.
- Salesforce or similar CRM experience.
About Us:
Cynet is a leader in threat detection and response, designed to simplify security for organizations of all sizes. Our mission is to empower lean security teams and their partners with an AI-powered, unified platform that autonomously detects, protects, and responds to threats – backed by 24×7 security experts. With a Partner First mindset, we focus on helping customers and partners stay protected, operate confidently, and achieve their goals. Our vision is to give every organization true cybersecurity peace of mind, providing fast, accurate protection without the noise or complexity.
Sales Development Representative (German Speaker) in London employer: Cynet Security
Contact Detail:
Cynet Security Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Development Representative (German Speaker) in London
✨Tip Number 1
Get to know the company inside out! Research Cynet's mission, values, and recent news. This will help you tailor your conversations and show that you're genuinely interested in being part of the team.
✨Tip Number 2
Practice your pitch! You’ll need to be confident when reaching out to potential partners. Role-play with a friend or use our resources to refine your communication skills and objection handling.
✨Tip Number 3
Leverage LinkedIn! Connect with current employees at Cynet and engage with their content. This can give you insights into the company culture and might even lead to a referral!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re proactive and serious about joining the Cynet team.
We think you need these skills to ace Sales Development Representative (German Speaker) in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Sales Development Representative. Highlight your experience in outbound sales and any familiarity with MSPs or cybersecurity. We want to see how you can contribute to our channel growth strategy!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for sales and your understanding of the partner-first mindset we value at Cynet. Let us know why you're excited about this opportunity and how you can help us grow.
Show Off Your Communication Skills: Since strong written communication is key for this role, make sure your application is clear, concise, and free of typos. We want to see that you can communicate effectively, just like you would with our partners!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any important updates. Plus, it’s super easy!
How to prepare for a job interview at Cynet Security
✨Know Your Partners
Before the interview, research Cynet's MSP and MSSP partners. Understand their business models and how they align with Cynet's offerings. This will help you demonstrate your knowledge and show that you're ready to contribute to partner relationships right from the start.
✨Master Cold Outreach Techniques
Since the role involves cold outreach, practice your pitch! Prepare for common objections and think of ways to turn them into opportunities. Role-playing with a friend can help you feel more confident and articulate during the actual interview.
✨Showcase Your CRM Skills
Familiarise yourself with Salesforce or similar CRMs if you haven't already. Be ready to discuss how you've used these tools in past roles to manage leads and track progress. Highlighting your organisational skills will impress the interviewers.
✨Communicate Clearly in German
As a German speaker, ensure you can communicate effectively in both English and German. Practice discussing your experiences and skills in German, as this will be crucial in demonstrating your fluency and ability to engage with partners across EMEA.