At a Glance
- Tasks: Lead media relations and manage press communications for Cycling UK.
- Company: Join Cycling UK, a charity passionate about promoting cycling for everyone.
- Benefits: Flexible home-based work, inclusive culture, and the chance to make a real difference.
- Other info: Diversity is valued; all backgrounds are encouraged to apply.
- Why this job: Help change perceptions of cycling and promote its positive impact on lives.
- Qualifications: Strong communication skills and experience in media relations.
There’s never been a better time to join the team at Cycling UK!
We have an ambitious strategy and we want you to be part of it.
There are loads of reasons to love cycling, even if you’re not someone who cycles.
From cutting pollution, to making us healthier and happier, cycling can help us all thrive.
As our Media Relations Manager you will have a huge impact on Cycling UK, helping to generating awareness of the charity and its work, changing perceptions and communicating the positive impact cycling can have on people’s lives, as well as managing Cycling UK’s reputation through crisis communications.
You will manage the press office (including day to day, out of office press and crisis communications) and lead on the creation and implementation of media relations plans, building effective relationships with journalists in support of Cycling UK’s aims and objectives.
You don’t need to be a cyclist to work at Cycling UK, but you do need to have a strong commitment to our work.
Working closely with the Head of Brand, Marketing and Communications and Director of External Affairs, you will develop and implement Cycling UK’s media relations plans to communicate the impact of our work, connecting different audiences to our mission to support organisational influence, reputation and income through effective earned communications.
We are an inclusive organisation and would particularly welcome applications from candidates from a broad range of backgrounds.
We strongly believe that diversity strengthens our work.
If you are already passionate about cycling, that’s great, many of us are too!
But if you are simply really excellent at what you do, no matter what your background, that is what matters most to us.
Explore the attached job description for full details on this exciting opportunity.
Complete the application form expressing why you are the right candidate for this opening.
Focus on gearing your supporting statement to exemplify how your skills and experience match the requirements of the role, directly referring to the person specification.
This enables the selection panel to assess your relative strengths against the specified criteria.
The role is home based in the UK, with regular meetings in London as required.
Applications close at 9:00am on the closing date shown
Media Relations Manager employer: Cycling UK
As a Finance Manager in Transformation, you will join a dynamic team that values innovation and collaboration, fostering a culture where your contributions directly influence the organisation's financial governance and operational efficiency. With a commitment to employee growth, we offer tailored development opportunities and a supportive environment that encourages you to lead impactful finance transformation initiatives. Located in a vibrant area, our workplace promotes a healthy work-life balance, making it an ideal setting for professionals seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land Media Relations Manager
✨Get Involved in PR Events
Dive into local PR meetups and workshops. Events like these are perfect for getting your face out there, chatting with industry pros, and spotting potential job openings at companies like Cycling UK. Plus, it’s a fantastic way to learn about trends and make lasting connections.
✨Showcase Your PR Skills
Start building your personal brand as a PR ace. Use platforms like Twitter and LinkedIn to share your thoughts on current events or PR campaigns you admire. Tagging companies you want to work for, like Cycling UK, can catch their eye—especially if your insights resonate!
✨Leverage Your Network
Reach out to friends, family, or connections in the PR field. Even a casual chat can lead to opportunities. If you've got mutual contacts, ask for introductions when applying. Personal recommendations can give your application a nice little boost!
✨Tailor Your Approach
When applying for a full-time PR role, make sure to research Cycling UK inside and out. Understanding their campaigns, values, and style allows us to directly align our application and impress during interviews. Don't hesitate to apply through our website—going direct can make a real difference!
We think you need these skills to ace Media Relations Manager
Some tips for your application 🫡
Get Your Story Straight:In public relations, storytelling is everything! Make sure your CV highlights your experience in crafting compelling narratives and managing media relations. Share specific examples of campaigns you've worked on, and don’t forget to include any press coverage you've generated—it's impressive proof of your skills!
Show Off Your Communication Skills:Since PR is all about communication, we want to see your best writing samples. Include pieces like press releases, blog posts, or social media content that you've created. This gives us a taste of your voice and your ability to convey messages clearly and effectively, which is crucial for a role in this field.
Tailor Your Cover Letter:Your cover letter should be more than just a recap of your CV; it’s your chance to shine! Emphasise why PR excites you and how your background fits with the mission of Cycling UK. Show us that you’ve done your homework and speak to why you’re passionate about the work we do.
Connect the Dots:When you’re writing your application, think about how your past experiences link to the responsibilities of the role. Mention any internships, volunteer work, or projects that involved public speaking, event planning, or strategic communication. This will help us see how you can seamlessly bring your skills into a full-time position at Cycling UK.
How to prepare for a job interview at Cycling UK
✨Master the Art of Storytelling
In public relations, storytelling is key. We should prepare compelling narratives about past campaigns or projects we’ve worked on. Think about how we can illustrate our impact and creativity in those stories—be ready to discuss specific examples that showcase our skills in managing media relationships and crafting messages.
✨Know Your PR Tools Inside Out
Familiarity with PR tools like Cision or Meltwater is crucial. We need to be able to discuss how we’ve used these tools in past roles or projects. If we've worked on media lists, press releases, or analytics reports, let’s have those experiences ready to share along with metrics we’ve achieved to back up our claims.
✨Stay Current with Industry Trends
We’ve got to stay sharp on the latest trends and events impacting the public relations field. Having a few insights ready about recent campaigns or shifts in media landscapes can show that we’re engaged and knowledgeable. This will also help us make connections between our experiences and the current state of the industry.
✨Showcase Our Versatility
As full-time PR professionals, we need to demonstrate our adaptability. Be ready to talk about how we've handled challenging situations, managed crises, or adapted strategies on the fly. Employers will appreciate our ability to pivot and find solutions under pressure, so let’s have those scenarios at our fingertips to discuss.
