At a Glance
- Tasks: Lead marketing initiatives for pharmaceutical products and boost brand growth in the US market.
- Company: Cycle Pharma, a fast-growing company dedicated to improving patient lives.
- Benefits: Competitive salary, performance bonuses, private health insurance, and flexible working hours.
- Other info: Join a diverse team committed to inclusivity and innovation in healthcare.
- Why this job: Make a real impact on patients' lives while developing your marketing skills in a dynamic environment.
- Qualifications: Degree in Marketing or related field, with B2B marketing experience and strong project management skills.
The predicted salary is between 36000 - 60000 £ per year.
This is a full-time 12-month fixed term contract starting in 2026 and working in our Marketing department at Cambridge offices on a hybrid basis (minimum 3 days in the office). Join our Marketing team as a Brand Manager on a 12-month fixed term contract to take the lead in working on new and existing pharmaceutical products in the US market. In this role, you’ll develop the growth of both new and existing brands through strategic, high-impact marketing initiatives. You’ll have the opportunity to make a measurable difference in boosting revenue, enhancing profitability, and ensuring every campaign aligns with US regulatory standards and guidelines.
As well as collaborating with your team, you will build strong relationships internally with key business areas in the US, including Sales, Distribution and Market Access, Medical Affairs, Compliance, and Cycle Vita, as well as in the UK with Finance, Legal, Quality, Supply Chain, PMO and Regulatory. Externally, you will interact with HCPs, patients, suppliers, patient organisations and other partners (Specialty Pharmacies, food companies, etc.).
What You’ll Be Doing In This Role:
- Develop, execute and refine the brand strategy for new and existing products, including brand positioning, branding and marketing briefs, messaging platform and customer segmentation to strengthen awareness and market share.
- Oversee the execution of brand initiatives and materials developed by the Marketing team, ensuring these activities are delivered in-line with the relevant brand strategy, expected KPIs and ROI.
- Utilise market intelligence and feedback to develop actionable marketing initiatives which align with the brand strategy.
- Creation of messaging for the sales team and/or Cycle Vita in response to market developments, new initiatives etc.
- Drive initiatives such as speaker programs, virtual patient events, advertising campaigns and patient testimonials, in collaboration with the marketing department.
- Responsible for HCP conference and patient events, supporting sponsorship determination, administration, briefing and assessing outcomes.
- Responsible for content ideation to feed marketing campaigns such as email marketing.
- Build relationships and facilitate opportunities with relevant patient organisations.
- Support marketing team in material lifecycle process from creation and updating of materials to expiry and recall.
- Responsible for ensuring projects are on budget, delivered according to the agreed plan and any discrepancies are reported to the Line Manager.
- Deliver marketing initiatives which can be measured on a communications and business level, to assess return on investment.
- Lead training of the sales team to ensure brands are represented in line with the brand messaging.
- Ensure compliance with all US regulations and guidelines for the promotion of medicines including HIPAA and FDA guidelines, and applicable laws.
- Provide regular reports and updates to your Line Manager on the progress and impact of marketing initiatives, materials, events/conferences etc. demonstrating a high degree of project management capability.
Skills and Experience:
- Degree in Marketing or a related field, or equivalent industry experience.
- Solid scientific understanding with a strong appetite for ongoing learning and knowledge development.
- Extensive experience in B2B marketing within a brand-focused environment.
- Strategic, insight-led thinker with a passion for building and developing brands through creativity and collaboration.
- Strong project management skills, with the ability to prioritise, plan, and deliver to deadlines while maintaining exceptional attention to detail.
- Proactive and self-motivated approach, able to work independently and effectively as part of a team.
- Skilled in building and nurturing effective relationships across all levels of the organisation and with external partners.
- Confident negotiator, able to influence and challenge constructively while preserving positive working relationships.
- Innovative problem-solver with strong analytical skills and the ability to think creatively beyond conventional solutions.
- Knowledge of FDA regulations or equivalent regulatory frameworks.
- Experience with FDA submission processes (e.g., 2253 filings).
What We Offer:
- Competitive salary based on experience.
- A collaborative high performing work environment.
- Performance based bonus.
- Opportunity to join a fast growing and ambitious business.
- Company pension scheme.
- 100% employer paid membership for Private Health Insurance.
- Life and Critical Illness Insurance.
- Regular team building events and an agile working environment.
- Core working hours of 10am – 4pm.
Diversity and Inclusion Statement:
At Cycle Pharmaceuticals, we are committed to creating an inclusive, respectful, positive and diverse workplace. We do not discriminate on the basis of race, colour, religion, gender, age, disability, or any other protected characteristic. We actively support and embrace diversity, and we are working to build a team that reflects a wide range of backgrounds and perspectives. We value your unique contributions and encourage you to join us in shaping a more inclusive future. If you require any reasonable adjustments - whether during the application process or in the workplace - we will be happy to support your needs. At Cycle, equality, inclusion, and respect are at the core of everything we do. We fully comply with all applicable employment laws, including those related to non-discrimination, work authorization, and employment eligibility verification.
Brand Manager in Cambridge employer: Cycle Pharmaceuticals
Cycle Pharmaceuticals is an exceptional employer that prioritises innovation and collaboration in a fully remote environment, allowing you to work from anywhere in the US. With a strong focus on employee growth, we offer comprehensive training and development opportunities, alongside a supportive culture that values your contributions to improving patient access and outcomes. Join us to be part of a mission-driven team that leverages cutting-edge technology and analytics to make a meaningful impact in the healthcare sector.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Manager in Cambridge
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Cycle Pharmaceuticals and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Cycle Pharmaceuticals are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Cycle Pharmaceuticals on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Cycle Pharmaceuticals. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Brand Manager in Cambridge
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Cycle Pharmaceuticals. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Cycle Pharmaceuticals:Show us that you’ve done your homework! In your application, briefly mention what you admire about Cycle Pharmaceuticals’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Cycle Pharmaceuticals
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Cycle Pharmaceuticals will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Cycle Pharmaceuticals, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.