At a Glance
- Tasks: Join CybSafe to build and optimise marketing campaigns using AI and HubSpot.
- Company: CybSafe, an innovative AI behavioural security platform.
- Benefits: Remote work, flexible leave, health care, and a learning budget.
- Other info: Dynamic role with opportunities for growth and creativity.
- Why this job: Be part of a growing team and shape the future of marketing.
- Qualifications: 1-2 years in B2B SaaS marketing with HubSpot experience.
The predicted salary is between 30000 - 40000 £ per year.
The opportunity
This is a pivotal moment to join Cyb Safe.
We are scaling our in-house marketing capability, and this role sits at the center of that growth.
You aren’t just joining a team; you’re helping architect the engine that will drive our next phase of expansion.
Working directly with our Head of Demand Generation, you’ll have immediate ownership and broad exposure as our marketing infrastructure takes shape.
This is a high-impact, hands-on role where you’ll master everything from complex Hub Spot automation to high-converting social and email campaigns.
We love working with AI here.
Right now Claude is central to how we work, and we want someone who’s genuinely excited by that.
Someone who uses these tools to do more and better work, but who also asks what good looks like and challenges them when they fall short.
Curiosity beats box-ticking.
About Cyb Safe
Cyb Safe is the AI behavioural security platform that helps organisations identify the security behaviors most likely to cause a breach, change them, and prove it worked, or explain why not.
Built on decades of behavioural science and powered by Seb DB, the world's cybersecurity behavior database, Cyb Safe adapts to the threats organisations face today and as they evolve, rather than focusing on just one or two behaviors.
We sell to security leaders, and to the awareness, culture and risk professionals who run human risk programmes at mid-market and enterprise organisations.
The role
Reporting to the Head of Demand Generation, you will bridge the gap between marketing strategy and technical execution.
You will be responsible for building the robust infrastructure and high-velocity campaigns that fuel our growth, collaborating closely with Rev Ops and Creative to mature our marketing mix.
And as we switch on new channels and motions, you’ll help stand those up too. The shape of the role will grow as we do.
You’ll be involved in
- Architecting Hub Spot operations to ensure seamless lifecycle workflows, precise campaign tracking, and high data integrity.
- Executing high-performing lifecycle email campaigns through sharp copywriting, segmentation, and continuous A/B testing.
- Driving organic growth and brand awareness through strategic social media planning and active community management.
- Producing on-brand visual assets that increase engagement across social, email, and digital campaigns.
- Optimising conversion rates by building and iterating on landing pages that align with campaign goals.
- Maximizing event ROI through end-to-end support, converting event attendance into qualified pipeline.
- Analysing GA4 and Hub Spot data to attribute revenue to specific activities and scale what drives results.
- Keeping marketing work organised and moving in Notion, so things ship on time.
- Helping switch on new channels and motions as the team and strategy grow.
- What we’re looking for
- 1–2 years of marketing experience, with a proven track record in B2B Saa S environments.
- Hub Spot proficiency: You’ve built workflows, managed campaigns, and understand the importance of data hygiene.
- Content creation skills: You can craft compelling copy and visuals for social and email that drive measurable engagement.
- Happy to turn your hand to most things. This is a do-it-all role on a small team.
- AI-Forward mindset: You leverage AI tools (like Claude) to amplify your output while maintaining a high bar for quality.
- Familiar with tools like Hub Spot, GA4 and Notion, or quick to pick them up.
- Comfortable working with data, and curious about what it’s telling you.
- Brilliant organisation, and happy working autonomously. You keep things moving without being chased.
- Proactive and detail-focused, with the confidence to chase things down.
- What you’ll get
- The chance to help build a marketing engine, not just run one, at a real moment of growth.
- Real breadth, from Hub Spot operations to email, social and design, and the ownership to make it your own.
- A genuinely hands-on Head of Demand Generation working alongside you, plus fractional external support.
- A team that loves working with AI, and the space to push what’s possible with it.
- A role that grows as we do, with new channels and motions to help switch on.
- Fully remote, with occasional travel to London as and when required.
Benefits
Pension, health care, learning budget & professional development leave, remote-working equipment, flexible annual leave policy (25 days plus
Remote Marketing Executive in Preston employer: CybSafe
CybSafe is an exceptional employer, offering a unique opportunity to shape the future of marketing within a rapidly growing AI behavioural security platform. With a strong focus on employee development, you will enjoy hands-on experience in a collaborative environment that embraces innovation and creativity, all while working remotely with flexible policies that promote work-life balance. Join us to not only build a robust marketing engine but also to grow alongside a team that values curiosity and the power of AI in driving impactful results.
StudySmarter Expert Advice🤫
We think this is how you could land Remote Marketing Executive in Preston
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for CybSafe and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like CybSafe are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with CybSafe on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at CybSafe. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Remote Marketing Executive in Preston
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit CybSafe. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of CybSafe:Show us that you’ve done your homework! In your application, briefly mention what you admire about CybSafe’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at CybSafe
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at CybSafe will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At CybSafe, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
