Job Title: Partner Marketing Manager
Location: London (Hybrid) 1 day in the office in London per week
Employment Type: Full-time
About The Role
This is a partner-facing delivery role responsible for executing CyberOne’s Partner Marketing activities under the strategic direction of the Head of Marketing.
You will work closely with Partners, Vendors (including Microsoft), Distributors and internal teams to enable, activate and support Partners through planning, marketing campaigns, content and regular structured engagement. Your role is to take partner insights and develop clear strategies alongside the Head of Marketing and turn them into tangible programmes, campaigns and activities that generate demand and drive pipeline.
You will build strong partner relationships, understand their capabilities and requirements, deliver campaigns and ensure all activity supports the Partner, Sales and Technical teams in achieving shared growth.
What You’ll Be Doing
In this partner-facing, delivery role, you will bring strong relationship-building skills, commercial awareness and the ability to turn strategy into clear action. You will be confident engaging with partners, vendors and internal teams, able to communicate clearly, manage multiple priorities and deliver high-quality work at pace.
Success requires a proactive mindset, strong organisational capability, good digital marketing skills and the ability to use insight to guide decisions and improvements. Leading the execution of Partner Marketing activity that supports recruitment, enablement, marketing delivery and measurable revenue impact.
1. Delivering the Partner Marketing Plan
Work with the Head of Marketing to translate the Partner Marketing strategy into executable workstreams and activity plans.
Communicate the Partner Marketing Plan clearly to internal teams and partners to ensure alignment and shared visibility.
2. Partner Recruitment Support & Onboarding
Collaborate with the Partner team to support the recruitment of new partners that align to the Ideal Partner Profile.
Deliver onboarding material, introductory assets and early-stage engagement to support partner ramp-up.
3. Partner Enablement across Sales, Marketing and Technical
Develop and maintain Partner Content Hub with high-quality partner enablement materials including sales decks, service sheets, capability overviews, co-branded content and playbooks.
Work with Sales and Technical teams to ensure partners are confidently equipped to position and deliver CyberOne’s Microsoft-led services.
4. Partner-facing Cadence & Relationship Management
Establish regular partner meetings, monthly touchpoints and quarterly business reviews with Tier 1 Partners under the guidance of the Partner team.
Capture partner requirements, capability gaps, toolsets, challenges and opportunities, sharing these insights back into the CyberOne team.
Act as a trusted point of contact for partners around marketing activity, enablement and go-to-market support.
5. Execution of Co-Marketing Campaigns & Events
Plan and deliver Thru-Partner campaigns, webinars, workshops, events and digital activities that generate pipeline and awareness.
Build To-Partner communications that keep the ecosystem informed, engaged and ready to activate.
Ensure activity is fully aligned with CyberOne’s propositions and Microsoft priorities.
6. Pipeline Support & Opportunity Acceleration
Work closely with Sales and Partner teams to understand partner pipeline and identify opportunities for campaign acceleration.
Deliver targeted activities that help partners move customers through the funnel more efficiently.
7. Insight, Reporting & Continuous Optimisation
Produce regular reporting on partner marketing performance, campaign outcomes and pipeline contribution.
Provide insight-led feedback on what is working, what is not and what adjustments are needed.
Ensure insights from partner interactions feed into Marketing, Partner, Sales and Technical teams.
8. Vendor Funding, Incentives & Programme Support
Work with the Head of Marketing and Partner team to identify, apply for and manage Microsoft, Vendor and Distributor funding opportunities.
Ensure CyberOne and partners maximise incentives, co-marketing funds and programme benefits.
9. Supporting New Service and Solution Launches
Support the Head of Marketing by delivering partner-focused activity and enablement for new service launches.
Coordinate messaging, assets, partner communications and launch campaigns.
10. Internal Collaboration
Collaborate with the Head of Marketing to ensure consistency across brand, messaging and digital channels.
Work with Sales to align marketing activity to partner pipeline goals and co-sell priorities.
Collaborate with Technical teams to stay informed of service capabilities, roadmap changes and new Microsoft innovations that strengthen partner propositions.
11. Operational Excellence & Governance
Maintain accurate partner activity, campaign records and reporting through HubSpot and Dynamics 365.
Ensure all activity adheres to CyberOne’s ISO27001, privacy and data governance requirements.
What You’ll Bring
Essential
Excellent written and verbal communication skills with the ability to distil complex data into clear, concise insights and recommendations.
Experience in Partner Marketing with B2B tech and/or cyber security services/solutions
Strong Partner-Facing Skills including meetings, reviews and presentations.
Delivery of multi-channel campaigns and co-marketing with confidence
Confident communicator, able to engage with both internal stakeholders and external partners.
Strong time management and organisational skills—able to manage multiple projects in a fast-paced, deadline-driven environment.
Strong organisation and ability to handle multiple partners and deadlines.
Competent with HubSpot (Marketing and Content Hub), CRM systems such as Dynamics 365 and design tools like Canva.
Highly Desirable
Experience within the Microsoft Partner ecosystem.
HubSpot or marketing certifications.
Experience in cyber security, cloud and managed services.
PERSONAL ATTRIBUTES (REQUIRED ROLE BEHAVIOURS)
Proactive & Self-Motivated – Takes ownership, adapts quickly and delivers confidently in a dynamic partner-driven environment.
Strong Communicator - Builds trust across partner and internal teams.
Commercially Aware - Able to translate strategy into execution.
Insight-Led - With strong analytical capabilities.
Collaborative & Relationship-Driven – Ability to maximise short and long-term opportunities.
Creative & Performance-Focused – Brings fresh ideas and focuses on measurable outcomes that drive partner pipeline.
Cyber-Curious & Commercially Aware – Understands how partner-led GTM motions accelerate cyber resilience and shared revenue objectives.
Adaptable & Agile – Moves confidently between partner needs, campaign demands and cross-functional collaboration.
Strong Communicator – Articulate, credible and effective when engaging internal teams and external partners.
Detail-Oriented & Quality-Driven – Delivers polished and reliable partner assets and campaigns.
Digitally Engaged & Growth Minded – Stays ahead of digital and partner marketing trends to improve performance.
Channel-Savvy & Technically Fluent – Understands digital demand gen, channel marketing and tools like HubSpot, Canva, Google, LinkedIn.
Why CyberOne
CyberOne is an elite cyber defence team — CREST SOC certified, NCSC-assured incident responders and Microsoft-first across everything we do. We protect mid-market and enterprise customers who see cyber resilience as mission-critical.
You’ll be joining a company that:
· Treats customer defence like a real-world responsibility, not a checkbox.
· Moves fast, communicates clearly and takes ownership.
· Invests in people who want to grow their capabilities
What’s In It for You:
Flexible working hours & remote-first culture
Birthday off, long-service awards
Bi-annual performance awards and team off-sites
Structured training, technical exposure and career pathing
Let’s redefine what it means to be secure. Together.
#CyberDefenders
