At a Glance
- Tasks: Lead marketing strategy and inspire storytelling for a luxury brand.
- Company: Fast-growing premium brand in the fashion and lifestyle sector.
- Benefits: Hybrid working, private medical insurance, gym membership, and competitive holidays.
- Why this job: Shape the future of a luxury brand and drive impactful marketing campaigns.
- Qualifications: 7+ years in senior marketing roles with strong leadership and creative skills.
- Other info: Join a dynamic team in a fast-paced, entrepreneurial environment.
The predicted salary is between 43200 - 72000 £ per year.
We are seeking a visionary, commercially minded Head of Marketing to drive the strategic direction of our brand. This role will oversee all marketing functions - from brand and product campaigns to PR, digital, content, and partnerships - ensuring consistent and inspiring storytelling that builds long-term equity and fuels growth.
Key Responsibilities
- Set the overall marketing strategy, aligning brand, product, and seasonal activity with business objectives.
- Lead and mentor the marketing team across PR, social, content, influencer, and creative streams.
- Build and execute fully integrated campaigns across owned, earned, paid, and organic channels.
- Define and strengthen the brand voice, ensuring consistency across every touchpoint.
- Oversee influencer and partnership strategy, including talent collaborations and brand ambassadors.
- Monitor performance, analyse results, and refine campaigns to maximise ROI and customer engagement.
- Act as a key stakeholder in shaping commercial decisions, contributing to overall business growth.
What We're Looking For
- 7+ years' experience in senior brand or marketing roles within fashion, beauty, lifestyle, or luxury.
- Proven track record leading multi-channel strategies across PR, social, content, and influencer.
- Strong leadership skills with experience managing and developing high-performing teams.
- Creative and strategic thinker with an instinct for brand storytelling and consumer insight.
- Commercially astute, data-driven, and results-orientated.
- Comfortable in a fast-paced, entrepreneurial environment.
What We Offer
- Hybrid working model: 3 days per week, 1 day remote.
- Private medical insurance.
- Gym membership.
- Staff discount.
- Competitive holiday allowance plus bank holidays.
- Non-contributory pension scheme.
- Opportunity to shape the marketing vision of a fast-growing, premium brand.
Head of Marketing – Luxury Brand – London employer: CVUK
Contact Detail:
CVUK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing – Luxury Brand – London
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks on LinkedIn or at events. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website that highlights your best marketing campaigns and achievements. This is your chance to shine and demonstrate how you can drive brand growth.
✨Tip Number 3
Prepare for interviews by researching the company’s recent campaigns and their brand voice. Tailor your responses to show how your experience aligns with their goals, especially in luxury marketing.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Head of Marketing – Luxury Brand – London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the specific skills and experiences that align with the Head of Marketing role. Highlight your achievements in leading marketing strategies, especially in luxury or lifestyle sectors, to catch our eye!
Craft a Compelling Cover Letter: Your cover letter is your chance to tell us why you're the perfect fit for this role. Share your vision for the brand and how your experience can drive our marketing strategy forward. Be authentic and let your personality shine through!
Showcase Your Leadership Skills: We want to see how you've led teams and mentored others in your previous roles. Include examples of how you've built high-performing teams and executed successful campaigns. This will help us understand your leadership style and impact.
Apply Through Our Website: To make sure your application gets the attention it deserves, apply directly through our website. It’s the best way for us to keep track of your application and ensure you’re considered for this exciting opportunity!
How to prepare for a job interview at CVUK
✨Know Your Brand Inside Out
Before the interview, dive deep into the brand's history, values, and recent campaigns. Understand their target audience and what sets them apart in the luxury market. This knowledge will help you articulate how your vision aligns with their goals.
✨Showcase Your Leadership Style
Be prepared to discuss your leadership approach and how you've successfully managed teams in the past. Share specific examples of how you've mentored team members and fostered a collaborative environment, especially in high-pressure situations.
✨Prepare for Data-Driven Discussions
Since the role requires a commercially astute mindset, come ready to talk about how you've used data to drive marketing strategies. Bring examples of campaigns where you analysed performance metrics and adjusted tactics to improve ROI.
✨Demonstrate Your Creative Thinking
Think of innovative campaign ideas that could elevate the brand's presence. Be ready to discuss how you would define and strengthen the brand voice across various channels, ensuring consistency while engaging consumers in fresh ways.