At a Glance
- Tasks: Lead brand initiatives and create compelling campaigns for a luxury beauty/fashion brand.
- Company: Join a prestigious luxury brand in the heart of London.
- Benefits: Competitive salary, creative environment, and opportunities for professional growth.
- Why this job: Shape luxury brand experiences and engage with high-end audiences.
- Qualifications: Experience in luxury brand management and strong storytelling skills.
- Other info: Fast-paced role with exciting projects and collaboration opportunities.
The predicted salary is between 36000 - 60000 ÂŁ per year.
We are seeking a visionary Brand Manager to lead strategic brand initiatives across retail, wholesale, and digital channels for a luxury beauty/fashion brand. This role is pivotal in shaping brand perception, driving consumer engagement, and elevating desirability through compelling 360° campaigns and activations that resonate with high-end audiences and support commercial growth. This is an exciting opportunity for a brand-focused professional with a deep understanding of luxury positioning, who can translate strategic goals into elevated brand experiences, manage crossâfunctional projects, and thrive in a fastâpaced, creative environment.
Key Responsibilities
- Brand Strategy & Campaign Development
- Develop and execute seasonal brand strategies that reflect the brand's luxury positioning and align with global marketing objectives.
- Lead the creative direction and execution of brand campaigns, including photoshoots, storytelling, and visual identity across all touchpoints.
- Oversee the production of brand assets including campaign lookbooks, press kits, and digital content tailored for luxury audiences.
- Ensure timely delivery of high-quality creative assets for social, PR, influencer, and e-commerce channels.
- Collaborate with leadership to align brand storytelling with product launches, cultural moments, and commercial priorities.
- Maintain brand consistency across all consumerâfacing platforms, ensuring every touchpoint reflects the brand's ethos and aesthetic.
- Retail & Trade Marketing
- Partner with retail and wholesale teams to deliver premium inâstore experiences, events, and activations that drive engagement and loyalty.
- Manage coâop marketing initiatives with luxury retail partners, ensuring optimal brand visibility and ROI.
- Support VIP strategies to enhance customer retention and elevate the brand experience.
- Deliver monthly performance reports with insights to inform future brand strategies and investments.
- Partnerships & Collaborations
- Identify and manage strategic partnerships, sponsorships, and influencer collaborations that align with brand values and elevate brand equity.
- Lead execution of key brand moments including product launches, seasonal activations, and experiential events.
- Ensure all external collaborations reflect the brand's luxury positioning and deliver measurable impact.
- Agency & Stakeholder Management
- Act as the primary liaison for creative, PR, and media agencies, ensuring alignment with brand goals and timely delivery of assets.
- Manage external partners to ensure consistent messaging, reporting accuracy, and performance tracking.
- Collaborate crossâfunctionally with internal teams including product, digital, and sales to ensure cohesive brand execution.
- Budget & Performance Management
- Oversee brand marketing budgets, ensuring efficient allocation and tracking of spend.
- Monitor campaign KPIs, brand health metrics, and ROI to inform future planning and investment decisions.
Skills & Experience
- Proven experience in brand management within a luxury beauty, fashion, or lifestyle environment.
- Strong understanding of luxury consumer behavior and brand positioning.
- Exceptional communication and storytelling skills, with a keen eye for detail and aesthetics.
- Experience managing agencies, creative teams, and crossâfunctional stakeholders.
- Highly organised with strong project management skills and the ability to juggle multiple priorities.
- Creative thinker with a strategic mindset and commercial acumen.
- Confident, collaborative, and proactive team player with a passion for luxury branding.
Brand Manager - Luxury Brand - London employer: CVUK
Contact Detail:
CVUK Recruiting Team
StudySmarter Expert Advice đ¤Ť
We think this is how you could land Brand Manager - Luxury Brand - London
â¨Tip Number 1
Network like a pro! Get out there and connect with people in the luxury brand space. Attend industry events, join relevant online groups, and donât be shy about reaching out to professionals on LinkedIn. You never know who might have the inside scoop on job openings!
â¨Tip Number 2
Show off your creativity! When you land an interview, come prepared with ideas for campaigns or strategies that could elevate the brand. This not only demonstrates your passion but also shows that you understand the luxury market and are ready to contribute from day one.
â¨Tip Number 3
Research, research, research! Dive deep into the brandâs history, values, and recent campaigns. Being knowledgeable about their current positioning will help you tailor your conversation and show that youâre genuinely interested in being part of their team.
â¨Tip Number 4
Apply through our website! Weâve got some fantastic opportunities waiting for you, and applying directly can sometimes give you a leg up. Plus, it shows youâre keen on joining us at StudySmarter and ready to take on the challenge of managing a luxury brand!
We think you need these skills to ace Brand Manager - Luxury Brand - London
Some tips for your application đŤĄ
Show Your Passion for Luxury: When you're writing your application, let your love for luxury brands shine through! Share specific examples of how you've engaged with high-end products or campaigns in the past. We want to see that you truly understand the luxury market and can bring that passion to our team.
Tailor Your Experience: Make sure to customise your CV and cover letter to highlight relevant experience in brand management, especially within the luxury sector. Weâre looking for someone who can translate strategic goals into elevated brand experiences, so donât hold back on showcasing your achievements in this area!
Be Creative and Authentic: Your application is your first chance to show us your creative flair! Use engaging language and storytelling techniques to convey your journey and vision for the brand. Remember, we value authenticity, so be yourself and let your personality shine through.
Apply Through Our Website: We encourage you to apply directly through our website for a smoother process. Itâs the best way for us to receive your application and ensures you donât miss out on any important updates. Plus, it shows youâre keen to join our team at StudySmarter!
How to prepare for a job interview at CVUK
â¨Know Your Brand Inside Out
Before the interview, dive deep into the brand's history, values, and recent campaigns. Understand their luxury positioning and how they resonate with high-end audiences. This knowledge will help you articulate how your vision aligns with theirs.
â¨Showcase Your Creative Direction
Prepare to discuss specific examples of past campaigns you've led. Highlight your role in the creative process, from concept to execution, and how you ensured brand consistency across all touchpoints. Bring a portfolio if possible!
â¨Demonstrate Strategic Thinking
Be ready to talk about how you develop seasonal brand strategies and measure their success. Discuss your experience with KPIs and how you've used insights to inform future planning. This shows you can think both creatively and strategically.
â¨Engage with Passion for Luxury Branding
Express your enthusiasm for the luxury sector and your understanding of consumer behaviour within this space. Share your thoughts on current trends and how they could influence the brand's future. Your passion will set you apart!