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For Companies At a Glance
- Tasks: Develop marketing plans, drive brand awareness, and manage digital content.
- Company: Join a leading global manufacturer with a people-focused culture.
- Benefits: Enjoy a starting salary of £35k-£40k, 25 days holiday, and employee perks.
- Why this job: Be part of a creative team that values professional development and innovation.
- Qualifications: Degree in marketing or equivalent; experience in a marketing role preferred.
- Other info: Opportunity to work with diverse teams and attend industry events.
Starting salary £35k - £40k, 25 days holiday, pension, employee benefits.
The Company
- My client is a market leading global manufacturer with a people focussed culture and a strong commitment to continuous improvement and professional development.
- They are looking for a creative, dynamic, professional and committed Marketing Executive to join their team, based in Stoke on Trent.
The Role
- As Marketing Executive, you will be responsible for developing marketing plans and programs for several brands, in line with the company's sales and marketing strategy.
- Driving brand awareness and image across various segments & products in line with the corporate branding strategy.
- Execution and the follow-up of the plan to convert Marketing Qualified Leads into Sales Qualified Leads in the B2B market.
- Creating & coordinating marketing tools and content (PR, technical articles, case studies, blogs) for different target groups.
- Collaborate with the sales team in order to define sales supporting communication activities.
- Manage digital content platforms (social media, newsletters, customer trainings) and create new content items to increase online conversions and ranking in google (SEO/SEA).
- Manage the outsourcing of design work, dealing with external agencies.
- Organizing and attending shows and events towards different target groups.
The Candidate
- Degree in marketing or equivalent.
- Experience working within a marketing/related function as Marketing Executive, Marketing Assistant, or similar.
- Good administrative and IT skills (including Microsoft Outlook, PowerPoint, Word & Excel).
- Basic knowledge of CMS Software.
- Excellent verbal and communication skills.
- A proactive and ‘can-do’ attitude, even when working under pressure to multiple or tight deadlines, ensuring all campaigns, events and related marketing activity are delivered accurately and on time.
- Strong commercial outlook and an ability to drive revenue growth through marketing.
- Excellent interpersonal skills and able to work within a diverse team.
- Attention to detail, organisational skills and excellent communication are critical.
- Ability to work with internal stakeholders across the business and build effective working relationships.
- Confident working with multiple external suppliers for the sourcing, printing, design and delivery of all relevant materials.
- Experience working with the full marketing mix: print, online, social and digital.
- Creativity is key, thinking out of the box.
- Customer focused.
- Excellent project management (evidence of this would be advantageous).
- Highly self-motivated, and passionate about trade marketing.
- Competent across all Microsoft Office packages.
- Able to travel to industry events, training and meetings.
If you are looking for an interesting new opportunity with a global business, as their new Marketing Executive, please apply now, quoting VR/05993.
Marketing Executive employer: CV-Library
Contact Detail:
CV-Library Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Executive
✨Tip Number 1
Familiarise yourself with the company's brands and their marketing strategies. Understanding their current campaigns and target audiences will help you tailor your approach during interviews and discussions.
✨Tip Number 2
Showcase your creativity by preparing a mini marketing plan or campaign idea relevant to one of their brands. This proactive approach can demonstrate your initiative and understanding of the role.
✨Tip Number 3
Network with current or former employees on platforms like LinkedIn. They can provide insights into the company culture and expectations, which can be invaluable during your application process.
✨Tip Number 4
Prepare to discuss your experience with digital marketing tools and content management systems. Being able to articulate your hands-on experience will show that you're ready to hit the ground running.
We think you need these skills to ace Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing roles. Emphasise your skills in developing marketing plans, managing digital content, and collaborating with sales teams, as these are key aspects of the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your creativity and passion for marketing. Mention specific examples of how you've driven brand awareness or managed successful campaigns in the past.
Showcase Your Skills: In your application, clearly outline your proficiency in Microsoft Office and any CMS software you have used. Highlight your project management experience and ability to work under pressure, as these are crucial for the Marketing Executive position.
Research the Company: Familiarise yourself with the company's brands and their marketing strategies. This will help you tailor your application and demonstrate your understanding of their market position and goals.
How to prepare for a job interview at CV-Library
✨Showcase Your Creativity
As a Marketing Executive, creativity is key. Prepare examples of past campaigns or projects where you thought outside the box. Be ready to discuss how your innovative ideas contributed to brand awareness or sales growth.
✨Demonstrate Your Project Management Skills
Highlight your experience in managing multiple marketing projects simultaneously. Discuss specific instances where you successfully met tight deadlines and delivered results, showcasing your organisational skills.
✨Know the Company and Its Brands
Research the company and its various brands thoroughly. Understand their market position, target audience, and recent marketing initiatives. This knowledge will help you tailor your responses and show genuine interest in the role.
✨Prepare for Collaboration Questions
Since the role involves working closely with sales teams and external suppliers, be prepared to discuss your experience in collaboration. Share examples of how you've built effective working relationships and communicated effectively with diverse teams.
