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For Companies At a Glance
- Tasks: Lead digital marketing strategies and deliver engaging content for B2B clients.
- Company: Join a top marketing agency focused on the automotive aftermarket.
- Benefits: Enjoy 25 days holiday, a pension, and perks like gym contributions and social events.
- Why this job: Step into a senior role with growth opportunities in a dynamic, innovative environment.
- Qualifications: Experience in digital marketing, especially B2B, and knowledge of Adobe InDesign required.
- Other info: A full UK driving licence is needed; travel within the UK is part of the role.
A leading multi-disciplinary marketing agency specialising in the automotive aftermarket is seeking a Digital Marketing Manager to develop and deliver full-service digital marketing strategies for its B2B client base. This role offers strong progression for digital marketing professionals looking to step up into a more senior, client-facing position.
What You'll Bring
- A proven track record in digital marketing or marketing communications
- Experience managing B2B accounts across social media, PPC, email marketing and content creation
- Strong working knowledge of Adobe InDesign and familiarity with website analytics and SEO
- Data-led mindset with experience producing reports and driving client engagement
- Confidence in leading presentations and engaging with new and existing clients
- Previous leadership experience is desirable but not essential
- A background or interest in the automotive aftermarket is advantageous
- Full UK driving licence is required; UK travel will be part of the role
What You'll Do
- Lead digital strategy and innovation across client accounts
- Own the client experience, ensuring quality delivery and performance reporting
- Deliver engaging content and campaigns across digital channels
- Develop integrated strategies and contribute to account planning and execution
- Support new business development, pitch strategies and client presentations
- Mentor junior team members and contribute to agency growth and best practices
- Build strong relationships with external partners, suppliers and trade bodies
If you're passionate about digital marketing and want to work in a dynamic agency within the automotive aftermarket, we'd love to hear from you.
Contact Kayleigh Bradley at Glen Callum Associates or call (phone number removed) for a confidential chat.
Reference: 4248KBA - Digital Marketing Manager
Glen Callum Associates are international recruitment specialists for the automotive aftermarket and allied industries.
Digital Marketing Manager employer: CV-Library
Contact Detail:
CV-Library Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager
✨Tip Number 1
Familiarise yourself with the automotive aftermarket industry. Understanding the specific challenges and trends in this sector will help you tailor your approach during interviews and discussions, showcasing your genuine interest and knowledge.
✨Tip Number 2
Network with professionals in the digital marketing and automotive sectors. Attend industry events or join relevant online forums to connect with potential colleagues or mentors who can provide insights and possibly refer you to opportunities.
✨Tip Number 3
Prepare to discuss your experience with B2B digital marketing strategies in detail. Be ready to share specific examples of successful campaigns you've managed, focusing on metrics and outcomes that demonstrate your impact.
✨Tip Number 4
Showcase your leadership skills by discussing any mentoring or team management experiences you have. Even if you haven't held a formal leadership role, highlighting instances where you've guided or supported colleagues can set you apart.
We think you need these skills to ace Digital Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, particularly in B2B settings. Emphasise your skills in social media, PPC, email marketing, and content creation, as these are crucial for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and the automotive aftermarket. Mention specific achievements and how they relate to the responsibilities of the Digital Marketing Manager position.
Showcase Your Data Skills: Since the role requires a data-led mindset, include examples of how you've used analytics to drive client engagement and improve campaign performance. This will demonstrate your ability to produce reports and make data-driven decisions.
Prepare for Client Engagement: Highlight any previous experience in leading presentations or engaging with clients. If you have examples of successful pitches or client relationships, be sure to mention them, as this is a key aspect of the role.
How to prepare for a job interview at CV-Library
✨Showcase Your Digital Marketing Expertise
Be prepared to discuss your previous digital marketing campaigns in detail. Highlight specific strategies you've implemented, the results achieved, and how they relate to B2B marketing, especially in the automotive sector.
✨Demonstrate Data-Driven Decision Making
Since a data-led mindset is crucial for this role, come equipped with examples of how you've used analytics to inform your marketing strategies. Discuss any tools you’ve used for reporting and how they helped improve client engagement.
✨Engage with Confidence
Practice your presentation skills before the interview. You may be asked to lead discussions or present ideas, so being confident and clear in your communication will set you apart from other candidates.
✨Familiarise Yourself with the Automotive Aftermarket
Having a background or interest in the automotive aftermarket is advantageous. Research current trends and challenges in the industry, and be ready to discuss how your skills can address these in your potential role.
