VP Growth

VP of Growth
London/ Hybrid/ Remote
Salary: £100- 120k, plus bonuses, great benefits and high growth company culture with a leading b2b tech agency.

Purpose of the Role:
The Vice President of Growth will spearhead the Marketing & Sales functions, driving the agency’s new business targets and ensuring a robust pipeline. This role is pivotal in shaping the agency’s market presence and achieving revenue goals.

Key Responsibilities:

1. New Business (Pitches & Proposals):
   – Oversee and ensure the quality of agency responses to pitches, maintaining a best-in-class standard.
   – Collaborate with internal specialists to create cohesive and impactful pitch responses.
   – Manage the entire pitch process, ensuring a first-class experience for prospects.
   – Foster relationships with agency leads across the Media Network to facilitate joint pitch opportunities.
2. New Business (Best Practices & Assets):
   – Develop a ‘how we win’ pitch ethos and guide in collaboration with the CCO.
   – Evolve the agency’s credentials and create joint propositions with the leadership team.
   – Oversee the development of props and sales plays to support prospecting and proposal efforts.
   – Maintain a repository of content and materials for efficient pitch and proposal responses.
3. Marketing:
   – Translate the Marketing Strategy for 2025 into a comprehensive Marketing Plan.
   – Guide the Marketing team, providing strategic feedback and approvals.
   – Ensure the agency is well-represented across the networking and event calendar.
   – Align all marketing activities with the agency’s growth goals and overarching strategy.
   – Collaborate with Marketing teams across the Media Network to leverage PR and amplification opportunities.
4. Reporting:
   – Oversee the creation of a marketing dashboard linking spend and activity to pipeline and revenue wins.
   – Ensure accurate updates of new business dashboards to reflect current pipeline and forecasts.
   – Develop a historical view of new business data for trend analysis and performance tracking.

Skills and Experience Required:
– Proven experience in a senior marketing or sales role, ideally within an agency setting.
– Strong leadership and team management skills.
– Exceptional strategic thinking and planning abilities.
– Excellent communication and relationship-building skills.
– Proficiency in developing and executing comprehensive marketing plans.
– Ability to analyse data and derive actionable insights.

Benefits:

1. Leadership Role: Influence and direct the marketing and sales strategies, working closely with the CCO and the leadership team.
2. Professional Growth: Engage with top-tier professionals within the Media Network, expanding your industry connections and expertise.
3. Impactful Work: Play a crucial role in shaping the agency’s market strategy and driving new business success.
4. Collaborative Environment: Work in a dynamic and supportive team that values innovation and excellence.

This role is ideal for a seasoned professional looking to make a significant impact in a dynamic and growing agency. If you possess the skills and experience outlined above, this could be the next exciting step in your career.

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