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- Tasks: Lead and execute social media and programmatic campaigns for diverse clients.
- Company: Join a top B2B marketing agency known for authenticity and ambition.
- Benefits: Enjoy a hybrid work model and competitive salary between £45,000-£60,000.
- Why this job: Be the strategic voice for clients while collaborating with creative teams in a dynamic environment.
- Qualifications: Proven experience in social media marketing and programmatic advertising is essential.
- Other info: Opportunity to work with platforms like DV360, Meta Ads Manager, and TikTok.
Account Director
Location: Central London, Hybrid
Salary: £45,000-£60,000 per annum
Role Overview:
A leading B2B marketing agency seeks a strategic Account Director to lead and execute programmatic and social media campaigns. This career offers the opportunity to monitor and analyse performance metrics, be the focal point for clients and internal teams, and articulate media strategies to diverse stakeholders.
Key responsibilities:
- Ensuring a high standard of service with clients and internal teams by developing, managing, and optimising comprehensive programmatic and social media strategies.
- Lead, create, and execute integrated campaigns across various platforms such as DV360, Meta Ads Manager, TikTok Ads Manager, display, CTV, and other social channels.
- Partner and collaborate with social media specialists and analytic teams to ensure high quality and align with broader marketing initiatives.
Skills & Experience:
The successful Account Director will:
- Be able to demonstrate significant experience in social media marketing and programmatic advertising in a client-facing, leadership role or equivalent.
- Be able to practically share their expertise in DSPs (i.e. The Trade Desk, DV360, or similar) and social media platforms such as Meta Ads Manager, LinkedIn, TikTok, and similar.
- Showcase their ability to manage large-scale accounts focused on B2B and integrated digital campaigns.
- Exhibit their communication and presentation skills and how they articulate complex data into clear actions.
Click apply now if you’d like the opportunity to join a B2B marketing agency that has built its reputation based on authenticity and ambition.
Account Director, Paid Media (Social & Programmic) employer: CV Consulting Ltd
Contact Detail:
CV Consulting Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Account Director, Paid Media (Social & Programmic)
✨Tip Number 1
Familiarize yourself with the latest trends in programmatic advertising and social media marketing. Being up-to-date will not only help you in interviews but also show your passion for the industry.
✨Tip Number 2
Network with professionals in the B2B marketing space, especially those who have experience in programmatic and social media campaigns. This can provide you with valuable insights and potentially lead to referrals.
✨Tip Number 3
Prepare to discuss specific case studies or examples from your past work that demonstrate your ability to manage large-scale accounts and execute integrated campaigns. Real-world examples can make a strong impression.
✨Tip Number 4
Practice articulating complex data into clear actions. This skill is crucial for the role, so consider doing mock presentations to refine your communication and presentation abilities.
We think you need these skills to ace Account Director, Paid Media (Social & Programmic)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in social media marketing and programmatic advertising. Focus on your leadership roles and any specific platforms you've worked with, such as DV360 or Meta Ads Manager.
Craft a Compelling Cover Letter: In your cover letter, articulate your understanding of the role and how your skills align with the responsibilities outlined. Mention specific campaigns you've led and the results achieved to demonstrate your expertise.
Showcase Your Communication Skills: Since the role requires strong communication and presentation skills, consider including examples of how you've effectively communicated complex data to clients or stakeholders in previous roles.
Highlight Collaborative Experiences: Emphasize any experiences where you've partnered with social media specialists or analytic teams. This will show your ability to work collaboratively and ensure high-quality outcomes in integrated campaigns.
How to prepare for a job interview at CV Consulting Ltd
✨Showcase Your Expertise
Be prepared to discuss your experience with DSPs and social media platforms in detail. Highlight specific campaigns you've led, the strategies you implemented, and the results achieved. This will demonstrate your hands-on knowledge and ability to drive success.
✨Communicate Clearly
Since the role requires articulating complex data into clear actions, practice explaining your past projects in a straightforward manner. Use examples that illustrate how you translated data insights into actionable strategies for clients.
✨Demonstrate Leadership Skills
As an Account Director, you'll need to lead teams and manage client relationships. Prepare examples of how you've successfully led teams or projects, resolved conflicts, and maintained high service standards with clients.
✨Understand the Agency's Values
Research the agency's reputation and values. Be ready to discuss how your personal values align with theirs and how you can contribute to their mission of authenticity and ambition in B2B marketing.
