At a Glance
- Tasks: Lead creator partnerships and manage impactful B2B marketing campaigns.
- Company: Join Custom Influence, a fast-growing B2B creator marketing agency.
- Benefits: Competitive salary, flexible working, and professional development budget.
- Other info: Dynamic environment with opportunities for growth and creativity.
- Why this job: Shape the future of B2B marketing with innovative campaigns and creator collaborations.
- Qualifications: Experience in influencer marketing and strong organisational skills.
The predicted salary is between 35000 - 40000 € per year.
Full-time, permanent
Hybrid (UK preferred) - 80% remote
£35,000–£40,000
About Custom Influence
Custom Influence is a social-first B2B creator marketing agency helping brands like monday.com, Zoom, Google & ElevenLabs build trust through creator marketing and social-first thought leadership campaigns. We believe the future of B2B marketing looks more like social, community and creators than traditional corporate communications. Over the last 3 years, we’ve grown rapidly by helping brands understand how influence, trust and distribution are changing in the AI era. Now, we’re looking for a B2B Creator Partnerships Lead to help us deliver standout campaigns and build the operational foundations for what comes next.
What This Role Actually Is
This is not a passive campaign manager role. You’ll sit at the center of creator partnerships, campaign delivery and client communication, helping manage everything from creator relationships and timelines to problem-solving, process improvement and strategic execution. You’ll work directly with B2B creators, thought leaders and global technology and business brands to bring campaigns to life across LinkedIn, Youtube and other social platforms. We’re looking for someone who combines operational excellence with strong judgement. Someone creative, proactive and who makes everyone feel valued. AI and automation are already changing how agencies and marketing teams operate. We embrace that, but we also believe the real value of great agencies increasingly comes from human judgement, communication and creativity. If you’re the kind of person who naturally spots problems before they happen, improves systems without being asked, and enjoys bringing clarity to a situation, you’ll do very well here.
What You’ll Be Doing
- Creator Partnerships
- Sourcing and matching creators to campaigns based on audience, credibility, content style and platform fit
- Managing relationships and negotiating partnerships with B2B creators, thought leaders and industry executives
- Briefing creators and helping shape strong platform-native content ideas
- Navigating creator requests, feedback and campaign changes proactively and professionally
- Campaign Leadership
- Managing multiple creator campaigns simultaneously from kickoff through to reporting
- Coordinating timelines, approvals, deliverables and communication across clients and creators
- Supporting client communication and helping maintain a high standard of service and trust
- Contributing strategic thinking and platform insights during campaign planning and execution
- Operations & Systems
- Improving and documenting operational workflows as the agency grows
- Using AI, automation and smart saas intentionally to improve efficiency
- Helping us scale without losing the human quality that clients value
You’re Probably a Great Fit If You…
- Have years of experience working in influencer marketing, creator partnerships, podcasts or social-first marketing campaigns
- Naturally think a few steps ahead
- Care deeply about details because you understand details affect trust
- Know when to escalate a problem and when to solve it yourself
- Are excited by AI tools and operational efficiency, but don’t believe AI replaces good judgement
- Have strong instincts for social content
- Have probably found yourself informally “running the room” before, even without being the most senior person there
Bonus Points If You…
- Have experience working in B2B marketing or with B2B & technology brands
- Understand LinkedIn as a creator and distribution platform, not just a corporate social network
- Have worked with founders, creators, agencies or fast-growing startups
- Have an interest in AI, media, internet culture or the future of marketing
- Have your own online presence, personal brand or creative side project
What Success Looks Like After 6 Months
- You’re comfortably running ~3 creator campaigns at once without things slipping through the cracks
- Clients trust you and feel confident having you lead conversations and solve problems
- Creators enjoy working with you and want to partner with us again
- You’ve improved at least one meaningful operational process internally
- One or more social/content trends you predicted early has proven directionally correct
- You’ve made your first hire and they are also thriving
Why Join Custom Influence?
- Work directly with experienced founders building the UK’s fastest-growing B2B creator marketing agency
- Be part of an industry still early enough to shape, not just participate in
- Flexible working arrangements – open to custom schedules that work for you
- Quarterly professional development & wellness budget
How To Apply
Please send a CV that lists more than just tasks or basic responsibilities you've done at previous roles. Please highlight your biggest achievements and milestones. Please also share your LinkedIn profile, any other relevant social accounts and a short note or DM to the Founders detailing why the role interests you.
B2B Creator Partnerships Lead in Slough employer: Custom Influence
At Custom Influence, we pride ourselves on being a dynamic and innovative employer that champions creativity and operational excellence in the rapidly evolving B2B marketing landscape. Our hybrid work model offers flexibility, allowing you to thrive in a supportive environment while collaborating with industry leaders and shaping the future of creator marketing. With a strong focus on professional development and wellness, we empower our team members to grow and succeed, making us an exceptional place to build a meaningful career.
StudySmarter Expert Advice🤫
We think this is how you could land B2B Creator Partnerships Lead in Slough
✨Tip Number 1
Network like a pro! Reach out to people in the industry on LinkedIn, attend relevant events, and don’t be shy about sliding into DMs. Building relationships can open doors that a CV just can't.
✨Tip Number 2
Show off your personality! When you get an interview, let your creativity shine through. Share your ideas on how to improve campaigns or engage creators – it’ll show you’re proactive and ready to contribute.
✨Tip Number 3
Do your homework! Research Custom Influence and their recent campaigns. Bring insights to the table during interviews to demonstrate your understanding of their work and how you can add value.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team at Custom Influence.
We think you need these skills to ace B2B Creator Partnerships Lead in Slough
Some tips for your application 🫡
Show Off Your Achievements:When you send us your CV, make sure it’s not just a list of tasks. We want to see your biggest achievements and milestones that really showcase what you can bring to the table!
Be Personal and Engaging:Don’t forget to include a short note or DM to our Founders. Tell us why this role excites you! A personal touch goes a long way in making your application stand out.
Highlight Relevant Experience:Make sure to highlight any experience you have in influencer marketing, creator partnerships, or social-first campaigns. We’re looking for someone who knows their stuff in this area!
Link Us Up:Include your LinkedIn profile and any other relevant social accounts. We love seeing how you present yourself online and how you engage with the community!
How to prepare for a job interview at Custom Influence
✨Know Your Creators
Before the interview, research the creators and brands Custom Influence has worked with. Understanding their campaigns and the nuances of B2B creator partnerships will show your genuine interest and help you speak confidently about how you can contribute.
✨Showcase Your Problem-Solving Skills
Prepare examples from your past experiences where you've identified potential issues before they escalated. Highlight how you improved processes or systems, as this aligns perfectly with what they're looking for in a proactive candidate.
✨Demonstrate Your Strategic Thinking
Be ready to discuss how you would approach managing multiple creator campaigns. Think about timelines, communication, and how to maintain high standards of service. This will illustrate your operational excellence and strategic mindset.
✨Engage with AI and Automation
Since the role involves using AI tools and smart SaaS, come prepared to discuss your experience with these technologies. Share how you've leveraged them to improve efficiency in previous roles, while also emphasising the importance of human judgement in the process.