Senior Brand Marketing Manager
LOCATION: Flexible,hybrid working; within commutable distance of Ickenham, Uxbridge.
REPORTS TO: Managing Director
ROLE: Senior Brand Marketing Manager
About us
Curvy Kate and Brastop are award-winning lingerie and swimwear brands, exclusively for fuller busts, with both D2C and B2B channels.
We are proud to have been recognised in The Sunday Times Best Places to Work in 2024, 2025 and 2026, as this reflects our commitment to creating a supportive and inspiring workplace.
We have always believed that brand marketing should make people feel something. We want to tell stories worth sharing, build genuine connections and create campaigns that get people talking.Wowing our customer is at the core of what we do, and the Senior Brand Marketing Manager is pivotal in making this happen.
If you thrive on change, strive to always be better and can inspire and lead a team to do the same, we’d love to hear from you.
About the role
We are looking for a creative, commercially minded Senior Brand Marketing Manager to lead brand marketing for Curvy Kate and Brastop. Reporting directly to our Managing Director, you will bring fresh ideas, strong judgement and the energy to turn brilliant thinking into campaigns that deliver.
You will be hands-on in shaping our brand stories and building awareness, community and customer connection. You will lead and develop the brand and creative team, bring clarity to priorities and work closely with our Sales teams to ensure great brand activity translates into sustainable growth.
This is an exciting opportunity for an established Senior Brand Marketing Manager or an ambitious Brand Manager ready to step up.
Your responsibilities will include
- Bring our distinct brand personalities to life through a clear brand strategy, tone of voice and engaging storytelling across Curvy Kate and Brastop.
- Plan, develop and deliver memorable, insight-led brand campaigns, launches and creative content - from the first big idea through to execution and review.
- Grow brand awareness, social reach, meaningful engagement, community advocacy through PR, influencers, partnerships and compelling content.
- Oversee the brand content calendar, creative briefs, social channels, PR activity and brand-led photoshoots, ensuring a consistent and high-quality customer experience.
- Lead, coach and develop the brand and creative team, setting clear priorities, standards and accountabilities.
- Own the brand activity budgets and measure the effectiveness of campaigns, sharing what worked, what did not and what we should do next.
- Collaborate closely with Trading & Performance, Product and Wholesale colleagues to connect brand activity to commercial priorities without losing what makes our brands special.
About you
- 5+ years in brand marketing, ideally within fashion, retail, consumer brands or a similarly creative environment.
- A strong track record of developing and delivering campaigns that build awareness and engagement, with evidence of commercial impact.
- A natural storyteller with original ideas, a sharp eye for creative quality and the confidence to challenge the ordinary.
- Experienced in PR, social media, influencers, community building and content-led marketing.
- Able to balance creative ambition with budgets, data, deadlines and business priorities.
- A positive and capable people manager who can inspire others, give clear feedback and develop talent.
- Ready to work directly with the MD, take ownership and grow into a broader strategic leadership role over time.
What we offer
- Competitive salary depending on experience.
- 33 days annual leave including bank holidays.
- Hybrid, core hour working, with regular time together at our Ickenham office.
- Company pension scheme.
- Private health scheme after two years of service.
- Health & Wellbeing Medicash Plan – Virtual GP, dental, optical, discounted gym membership.
- Generous staff discount.
- Half-day annual leave to celebrate your birthday, Christmas Eve and New Year’s Eve.
- A vibrant, inclusive and supportive workplace, with the opportunity to shape two brands and your own career.
Senior Brand Marketing Manager in Uxbridge employer: Curvy Kate
Curvy Kate is an excellent employer that fosters a dynamic and inclusive work culture, where innovation and collaboration are at the forefront. Employees benefit from comprehensive training and development opportunities, ensuring personal and professional growth while working in a vibrant environment. Located in a thriving area, Curvy Kate offers unique advantages such as flexible working arrangements and a strong commitment to employee well-being, making it a rewarding place to build a meaningful career.
