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- Tasks: Lead the MarTech strategy and activate customer insights across marketing channels.
- Company: Currys is the UK's leading tech retailer, committed to inclusivity and sustainability.
- Benefits: Enjoy hybrid working, a company bonus, and a pension plan.
- Why this job: Shape your career while making a positive impact on people and the planet.
- Qualifications: Deep knowledge of MarTech, strong technical skills, and a degree in a related field.
- Other info: Join a diverse team dedicated to innovation and continuous learning.
The predicted salary is between 36000 - 60000 £ per year.
Job Description
This job is with Currys, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. Please do not contact the recruiter directly.
Martech & Activation Lead
Martech & Activation Lead
Waterloo – Hybrid Working
Full Time – Permanent
Grade 5
At Currys we're united by one passion: to help everyone enjoy amazing technology. As the UK's best-known retailer of tech, we're proud of the service our customers receive – and it's all down to our team of 25,000 caring and committed colleagues. Working as one team, we learn and grow together, celebrating the big and small moments that make every day amazing.
The purpose of the MarTech and Activation Lead is to maximise the value of our customer data by leading the MarTech strategy and ensuring seamless activation of customer insights across all marketing channels and touchpoints.
Role overview:
As part of this role, you'll be responsible for:
• Shape and deliver Currys' MarTech architecture strategy, making sure it integrates smoothly with our CDP and wider data platforms.
• Lead the selection and rollout of new marketing technology tools to power omnichannel activation.
• Build real-time activation capabilities, using event-driven architecture to deliver personalised experiences at scale.
• Partner with marketing teams to translate campaign needs into practical, technical solutions.
• Establish APIs and integration patterns to enable seamless data flow across platforms and channels.
• Drive technical delivery of identity resolution and customer journey orchestration.
• Keep MarTech platforms performing at their best, optimising costs while ensuring GDPR compliance and data security.
•
You'll work closely with marketing, data engineering, product, and digital channel teams, as well as external tech partners. Together, you'll make sure we're getting the very best out of our customer data platforms and activation tools.
You will need:
• Deep knowledge of MarTech architecture and customer data activation platforms.
• Strong technical background with expertise in APIs, real-time data processing, and cloud platforms.
• Hands-on experience with SQL, Python, and modern data integration tools.
• Proven track record delivering CDP and activation solutions at enterprise scale.
• Understanding of digital marketing channels including email, mobile, web, and paid media.
• Experience with identity resolution and cross-device tracking solutions.
• Great project management skills to lead complex technical implementations.
• Solid understanding of GDPR and data privacy in a marketing context.
• Degree in Computer Science, Marketing Technology, or a related field.
• MarTech platform certifications are a bonus.
• Digital marketing qualifications are also a plus.
We know our people are the secret to our success. That's why we're always looking for ways to reward great work. You'll find a host of benefits designed to work for you, including:
- Company Bonus
- Company Pension
- Hybrid Working
Why join us:
Join our team and we'll be with you every step of the way, helping you develop the career you want with new opportunities, on-going training and skills for life.
Not only can you shape your own future, but you can help take charge of ours too. As the biggest recycler and repairer of tech in the UK, we're in a position to make a real impact on people and the planet.
Every voice has a space at our table and we're committed to making inclusion and diversity part of everything we do, including how we strengthen our workforce. We want to make sure you have a fair opportunity to show us your talents during our application process, so if you need any additional assistance with your application please email careers@currys.co.uk and we'll do our best to help.
#LI-DNI
Martech & Activation Lead employer: Currys
Contact Detail:
Currys Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Martech & Activation Lead
✨Tip Number 1
Familiarise yourself with the latest MarTech tools and platforms. Being knowledgeable about current technologies will not only help you in interviews but also demonstrate your passion for the field.
✨Tip Number 2
Network with professionals in the MarTech space, especially those who have experience with customer data platforms. Engaging in conversations can provide insights and potentially lead to referrals.
✨Tip Number 3
Showcase your technical skills through personal projects or contributions to open-source initiatives. This hands-on experience can set you apart from other candidates.
✨Tip Number 4
Prepare to discuss real-world examples of how you've successfully implemented MarTech strategies or tools in previous roles. Concrete examples will illustrate your expertise and problem-solving abilities.
We think you need these skills to ace Martech & Activation Lead
Some tips for your application 🫡
Understand the Role: Before applying, make sure to thoroughly read the job description for the Martech & Activation Lead position. Understand the key responsibilities and required skills, so you can tailor your application accordingly.
Tailor Your CV: Customise your CV to highlight relevant experience in MarTech architecture, customer data activation, and any technical skills mentioned in the job description, such as SQL or Python. Use specific examples to demonstrate your expertise.
Craft a Compelling Cover Letter: Write a cover letter that connects your background with the role's requirements. Emphasise your understanding of GDPR compliance, project management skills, and how you can contribute to Currys' goals in maximising customer data value.
Showcase Your Passion for Technology: In your application, express your enthusiasm for technology and how it can enhance customer experiences. Mention any relevant certifications or qualifications that align with the MarTech field to strengthen your application.
How to prepare for a job interview at Currys
✨Showcase Your Technical Expertise
Make sure to highlight your deep knowledge of MarTech architecture and customer data activation platforms. Be prepared to discuss your hands-on experience with SQL, Python, and modern data integration tools, as these are crucial for the role.
✨Demonstrate Project Management Skills
Since the role involves leading complex technical implementations, be ready to share examples of past projects where you successfully managed timelines, resources, and stakeholder expectations. This will show your capability in handling the responsibilities of the position.
✨Understand GDPR and Data Privacy
Familiarise yourself with GDPR compliance and data privacy issues in a marketing context. Be prepared to discuss how you have ensured data security in previous roles, as this is essential for maintaining trust with customers.
✨Prepare for Collaborative Discussions
The role requires working closely with various teams, including marketing, data engineering, and external tech partners. Think of examples that demonstrate your ability to collaborate effectively and translate campaign needs into practical solutions.
