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- Tasks: Lead MarTech strategy and activate customer insights across all marketing channels.
- Company: Join Currys plc, the UK's leading tech retailer with a passionate team.
- Benefits: Enjoy a company bonus, pension, and hybrid working options.
- Why this job: Shape the future of tech marketing while making a positive impact.
- Qualifications: Deep knowledge of MarTech architecture and strong technical skills required.
- Other info: Inclusive culture with opportunities for career growth and development.
The predicted salary is between 36000 - 60000 £ per year.
Join to apply for the Martech & Activation Lead role at Currys plc. The purpose of the MarTech and Activation Lead is to maximise the value of our customer data by leading the MarTech strategy and ensuring seamless activation of customer insights across all marketing channels and touchpoints.
At Currys we're united by one passion: to help everyone enjoy amazing technology. As the UK's best-known retailer of tech, we're proud of the service our customers receive – and it's all down to our team of 25,000 caring and committed colleagues. Working as one team, we learn and grow together, celebrating the big and small moments that make every day amazing.
As part of this role, you’ll be responsible for:
- Shape and deliver Currys' MarTech architecture strategy, making sure it integrates smoothly with our CDP and wider data platforms.
- Lead the selection and rollout of new marketing technology tools to power omnichannel activation.
- Build real-time activation capabilities, using event-driven architecture to deliver personalised experiences at scale.
- Partner with marketing teams to translate campaign needs into practical, technical solutions.
- Establish APIs and integration patterns to enable seamless data flow across platforms and channels.
- Drive technical delivery of identity resolution and customer journey orchestration.
- Keep MarTech platforms performing at their best, optimising costs while ensuring GDPR compliance and data security.
You’ll work closely with marketing, data engineering, product, and digital channel teams, as well as external tech partners. Together, you’ll make sure we’re getting the very best out of our customer data platforms and activation tools.
You will need:
- Deep knowledge of MarTech architecture and customer data activation platforms.
- Strong technical background with expertise in APIs, real-time data processing, and cloud platforms.
- Hands-on experience with SQL, Python, and modern data integration tools.
- Proven track record delivering CDP and activation solutions at enterprise scale.
- Understanding of digital marketing channels including email, mobile, web, and paid media.
- Experience with identity resolution and cross-device tracking solutions.
- Great project management skills to lead complex technical implementations.
- Solid understanding of GDPR and data privacy in a marketing context.
- Degree in Computer Science, Marketing Technology, or a related field.
- MarTech platform certifications are a bonus.
- Digital marketing qualifications are also a plus.
Benefits:
- Company Bonus
- Company Pension
- Hybrid Working
Why join us:
Join our team and we’ll be with you every step of the way, helping you develop the career you want with new opportunities, ongoing training and skills for life. Not only can you shape your own future, but you can help take charge of ours too. As the biggest recycler and repairer of tech in the UK, we’re in a position to make a real impact on people and the planet.
Every voice has a space at our table and we’re committed to making inclusion and diversity part of everything we do, including how we strengthen our workforce. We want to make sure you have a fair opportunity to show us your talents during our application process, so if you need any additional assistance with your application please email careers@currys.co.uk and we’ll do our best to help.
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Information Technology
Industries: Retail
Martech & Activation Lead in London employer: Currys PLC
Contact Detail:
Currys PLC Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Martech & Activation Lead in London
✨Tip Number 1
Network like a pro! Reach out to folks in the industry, especially those at Currys. A friendly chat can open doors and give you insights that a job description just can't.
✨Tip Number 2
Show off your skills! If you've got a portfolio or examples of your work, bring them along to interviews. Demonstrating your expertise in MarTech and customer data activation can really set you apart.
✨Tip Number 3
Prepare for the technical questions! Brush up on your SQL, Python, and APIs. Being able to discuss your hands-on experience confidently will show you're the right fit for the role.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you're genuinely interested in joining the Currys team.
We think you need these skills to ace Martech & Activation Lead in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the MarTech & Activation Lead role. Highlight your experience with customer data platforms and any relevant technical skills, like SQL or Python, that match what we're looking for.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about MarTech and how your background aligns with our mission at Currys. Don't forget to mention any specific projects you've led that relate to the role.
Showcase Your Technical Skills: Since this role requires a strong technical background, be sure to showcase your expertise in APIs, real-time data processing, and cloud platforms. Include examples of how you've used these skills in past roles to drive results.
Apply Through Our Website: We encourage you to apply through our website for the best chance of success. It helps us keep track of applications and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at Currys PLC
✨Know Your MarTech Inside Out
Before the interview, dive deep into the latest trends and tools in MarTech. Familiarise yourself with customer data platforms and activation strategies that are relevant to Currys. Being able to discuss specific technologies and how they can enhance customer experiences will show your passion and expertise.
✨Showcase Your Technical Skills
Prepare to demonstrate your technical prowess, especially with SQL, Python, and APIs. Bring examples of past projects where you successfully implemented real-time data processing or identity resolution. This will help you stand out as a candidate who can hit the ground running.
✨Understand the Bigger Picture
Make sure you grasp how MarTech fits into the overall marketing strategy at Currys. Be ready to discuss how you would partner with various teams to translate campaign needs into actionable solutions. This shows that you’re not just technically savvy but also a team player.
✨Be GDPR Savvy
Since data privacy is crucial, brush up on GDPR regulations and how they apply to marketing technology. Be prepared to discuss how you would ensure compliance while optimising data usage. This will demonstrate your commitment to ethical practices in your role.
