CRM Automation Lead — Personalised Journeys & Multi-Channel in London

CRM Automation Lead — Personalised Journeys & Multi-Channel in London

London Full-Time 50000 - 60000 £ / year (est.) Home office (partial)
Currys Ltd

At a Glance

  • Tasks: Lead the marketing automation strategy and enhance customer engagement through tailored communications.
  • Company: Join Currys Ltd, a dynamic company at the forefront of marketing technology.
  • Benefits: Enjoy 25 days annual leave, private medical insurance, and hybrid working options.
  • Other info: Exciting opportunity for career growth in a collaborative team.
  • Why this job: Make a real impact in a fast-paced environment with data-driven marketing strategies.
  • Qualifications: 4+ years in CRM campaign strategy, especially with Salesforce Marketing Cloud.

The predicted salary is between 50000 - 60000 £ per year.

Currys Ltd is seeking a CRM Automation Manager to define and lead the marketing automation strategy at their London campus. In this full-time role, you will leverage marketing technology to enhance customer engagement and retention through tailored communications.

The ideal candidate will have over 4 years of experience in CRM campaign strategy, with a focus on platforms like Salesforce Marketing Cloud. A passion for data-driven marketing and the ability to thrive in fast-paced environments are essential.

Benefits include:

  • 25 days of annual leave
  • Private medical insurance
  • Hybrid working opportunities

CRM Automation Lead — Personalised Journeys & Multi-Channel in London employer: Currys Ltd

Currys Ltd is an excellent employer, offering a dynamic work culture that fosters innovation and collaboration at their London campus. With a strong focus on employee growth, you will have access to extensive training and development opportunities, alongside competitive benefits such as 25 days of annual leave and private medical insurance. Join us to be part of a forward-thinking team that values data-driven marketing and empowers you to make a meaningful impact in customer engagement.

Currys Ltd

Contact Details:

Currys Ltd Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land CRM Automation Lead — Personalised Journeys & Multi-Channel in London

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Currys Ltd and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Currys Ltd are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Currys Ltd on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Currys Ltd. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace CRM Automation Lead — Personalised Journeys & Multi-Channel in London

CRM Campaign Strategy
Salesforce Marketing Cloud
Marketing Automation
Customer Engagement
Data-Driven Marketing
Tailored Communications
Fast-Paced Environment Adaptability

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Currys Ltd. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Currys Ltd:Show us that you’ve done your homework! In your application, briefly mention what you admire about Currys Ltd’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Currys Ltd

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Currys Ltd will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Currys Ltd, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.