Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Drive product strategy and lead the full product lifecycle for market success.
- Company: Join a dynamic team in the EU Aftermarket Department in Redditch.
- Benefits: Competitive salary, career growth opportunities, and a collaborative work environment.
- Why this job: Make a real impact by shaping product strategies and enhancing customer satisfaction.
- Qualifications: Bachelor's degree in Marketing or related field; experience in product management preferred.
- Other info: Mentorship opportunities and cross-functional collaboration in a fast-paced setting.
The predicted salary is between 36000 - 60000 £ per year.
We are looking for a talented Business Line Manager to join our team specializing in Product Marketing for the EU Aftermarket Department in Redditch, Worcestershire, United Kingdom.
In this role, you will make an impact in the following ways:
- Drive the long-term product line strategy, ensuring alignment between market opportunities, customer needs, and organizational goals.
- Lead the full product lifecycle, from concept and development to launch, growth, and end-of-life to maximize profitability and customer satisfaction.
- Develop and execute marketing plans, including positioning, pricing, and promotion strategies, to strengthen market presence and competitive differentiation.
- Translate complex market and customer insights into actionable business strategies that enhance value creation and growth potential.
- Collaborate cross-functionally with engineering, sales, operations, and legal teams to ensure seamless product introductions and lifecycle transitions.
- Strengthen the brand's presence through effective communication strategies and by maintaining a consistent, customer-focused message.
- Optimize product performance by continuously monitoring market trends, competitive movements, and internal data to drive timely and informed decisions.
- Mentor and guide Associate Product Managers to foster professional growth, build team capability, and support succession planning.
To be successful in this role you will need the following:
- Strong business and market acumen with the ability to connect strategic objectives to operational execution.
- Proven decision-making and analytical skills to evaluate market data and identify value-driven opportunities.
- Excellent communication and collaboration abilities to influence across functions and global teams.
- A proactive, results-oriented mindset with a focus on driving measurable business impact and customer satisfaction.
Education/ Experience:
- Bachelor's degree (or equivalent) in Marketing, Business, Sales, Engineering, or a related field required.
- Intermediate-level experience in product management, marketing, or related business functions.
- Experience leading or participating in cross-functional project teams.
- Preferred: background in the automotive aftermarket, especially in commercial vehicles or service parts for complex OEM products.
- Familiarity with axle, driveline, steering, or suspension products is advantageous.
Business Line Manager in Redditch employer: Cummins Inc.
Contact Detail:
Cummins Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Line Manager in Redditch
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Understand their market position and be ready to discuss how your skills align with their goals. This shows you're genuinely interested and can make a real impact.
✨Tip Number 3
Practice your pitch! Be clear about your experience and how it relates to the role of Business Line Manager. Highlight your ability to drive product strategy and collaborate across teams, as these are key to landing the job.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take that extra step to engage with us directly.
We think you need these skills to ace Business Line Manager in Redditch
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Business Line Manager role. Highlight your experience in product management and marketing, especially any relevant achievements that align with the job description. We want to see how you can drive product strategy and enhance customer satisfaction!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Share specific examples of how you've successfully led product lifecycles or developed marketing strategies. Let us know how you can contribute to our team!
Showcase Your Analytical Skills: Since decision-making and analytical skills are key for this position, make sure to include examples of how you've evaluated market data and identified opportunities in your application. We love seeing candidates who can turn insights into actionable strategies!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any important updates. Plus, it shows you're keen on joining our team at StudySmarter!
How to prepare for a job interview at Cummins Inc.
✨Know Your Product Inside Out
Before the interview, make sure you thoroughly understand the products you'll be managing. Research the company's product line, especially in the automotive aftermarket. Be ready to discuss how you would drive the product lifecycle and align it with market opportunities.
✨Showcase Your Strategic Thinking
Prepare examples of how you've previously connected strategic objectives to operational execution. Think about times when your decisions led to measurable business impact. This will demonstrate your strong business acumen and decision-making skills.
✨Highlight Cross-Functional Collaboration
Since this role involves working with various teams, come prepared with stories that showcase your collaboration skills. Discuss how you've successfully influenced others across functions, particularly in product management or marketing contexts.
✨Stay Updated on Market Trends
Familiarise yourself with current trends in the automotive aftermarket, especially regarding commercial vehicles. Being able to discuss recent developments or competitive movements will show your proactive mindset and ability to drive informed decisions.