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- Tasks: Drive product strategy and lead the full product lifecycle for maximum profitability.
- Company: Join a dynamic team in the automotive aftermarket sector in Redditch.
- Benefits: Competitive salary, career growth opportunities, and a collaborative work environment.
- Other info: Mentor junior team members and collaborate with cross-functional teams for success.
- Why this job: Make a real impact by shaping product strategies and enhancing customer satisfaction.
- Qualifications: Bachelor’s degree in Marketing or related field; experience in product management preferred.
The predicted salary is between 50000 - 65000 £ per year.
We are looking for a talented Business Line Manager to join our team specializing in Product Marketing for the EU Aftermarket Department in Redditch, Worcestershire, United Kingdom.
In this role, you will make an impact in the following ways:
- Drive the long-term product line strategy, ensuring alignment between market opportunities, customer needs, and organizational goals.
- Lead the full product lifecycle, from concept and development to launch, growth, and end-of-life to maximize profitability and customer satisfaction.
- Develop and execute marketing plans, including positioning, pricing, and promotion strategies, to strengthen market presence and competitive differentiation.
- Translate complex market and customer insights into actionable business strategies that enhance value creation and growth potential.
- Collaborate cross-functionally with engineering, sales, operations, and legal teams to ensure seamless product introductions and lifecycle transitions.
- Strengthen the brand’s presence through effective communication strategies and by maintaining a consistent, customer-focused message.
- Optimize product performance by continuously monitoring market trends, competitive movements, and internal data to drive timely and informed decisions.
- Mentor and guide Associate Product Managers to foster professional growth, build team capability, and support succession planning.
To be successful in this role you will need the following:
- Strong business and market acumen with the ability to connect strategic objectives to operational execution.
- Proven decision-making and analytical skills to evaluate market data and identify value-driven opportunities.
- Excellent communication and collaboration abilities to influence across functions and global teams.
- A proactive, results-oriented mindset with a focus on driving measurable business impact and customer satisfaction.
Qualifications:
- Bachelor’s degree (or equivalent) in Marketing, Business, Sales, Engineering, or a related field required.
- Intermediate-level experience in product management, marketing, or related business functions.
- Experience leading or participating in cross-functional project teams.
- Preferred: background in the automotive aftermarket, especially in commercial vehicles or service parts for complex OEM products.
- Familiarity with axle, driveline, steering, or suspension products is advantageous.
Business Line Manager employer: Cummins Inc.
Contact Detail:
Cummins Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Line Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Understand their market position and be ready to discuss how your skills align with their goals. This shows you're genuinely interested and can make a real impact.
✨Tip Number 3
Practice your pitch! Be clear about your experience and how it relates to the role of Business Line Manager. Highlight your ability to drive product strategy and collaborate across teams, as these are key to landing the job.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace Business Line Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Business Line Manager role. Highlight your experience in product management and marketing, especially any relevant achievements that align with the job description. We want to see how your skills connect with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Share specific examples of how you've driven product strategies or collaborated cross-functionally in the past. Let us know what excites you about joining our team!
Showcase Your Analytical Skills: Since this role requires strong decision-making and analytical skills, make sure to include examples of how you've evaluated market data or identified opportunities in your previous roles. We love seeing candidates who can turn insights into action!
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining StudySmarter!
How to prepare for a job interview at Cummins Inc.
✨Know Your Product Inside Out
Before the interview, dive deep into the products you'll be managing. Understand their lifecycle, market positioning, and customer needs. This will help you articulate how you can drive product strategy effectively.
✨Showcase Your Analytical Skills
Be prepared to discuss how you've used data to make decisions in past roles. Bring examples of how you've evaluated market trends or customer insights to inform your strategies. This will demonstrate your strong business acumen.
✨Highlight Cross-Functional Collaboration
Since this role involves working with various teams, share specific instances where you've successfully collaborated across functions. Emphasise your communication skills and how they helped achieve common goals.
✨Demonstrate a Results-Oriented Mindset
Prepare to discuss measurable outcomes from your previous projects. Whether it's increased profitability or improved customer satisfaction, showing that you focus on results will resonate well with the interviewers.