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For Companies At a Glance
- Tasks: Lead product discovery and manage agile delivery for impactful AI technology.
- Company: CulturePulse transforms decision-making with AI, impacting diverse sectors positively.
- Benefits: Enjoy remote work flexibility and collaborate with a mission-driven team.
- Other info: Join a smart, purpose-driven team in an early-stage startup.
- Why this job: Shape meaningful products that drive societal change in a dynamic environment.
- Qualifications: Experience in product management and B2B/B2G lead generation is essential.
The predicted salary is between 36000 - 60000 £ per year.
At CulturePulse, we are at the forefront of leveraging AI to transform complex decision-making processes. Our flagship AI technology, ARES, is engineered to revolutionize how diverse sectors approach critical business and research challenges. CulturePulse’s simulations are used by organizations to inform policy, counter misinformation, and design technology with societal impact.
Job Overview
Passionate about both product strategy and growth? We’re looking for a Product & Marketing Lead to drive product discovery, manage agile delivery, and lead top-of-funnel customer acquisition in B2B and B2G markets. You’ll work closely with our founders and engineers to shape the product roadmap, run lean sprints and craft outreach strategies that attract and convert high-quality leads.
What you’ll do:
- Lead product discovery, validation and prototyping.
- Manage sprints, retrospectives, and backlog prioritisation.
- Design, test, and implement inbound and outbound lead generation strategies.
- Build targeted campaigns via email, LinkedIn, events, and partnerships.
- Collaborate with marketing and sales to optimise lead nurturing conversion and sales assets.
- Drive outreach and partnerships to attract, convert, and retain high-quality B2B and B2G customers.
- Create impactful sales and marketing assets to support customer acquisition.
What you’ll bring:
- Proven product management experience from discovery through delivery.
- Experience in B2B/B2G lead generation, digital outreach, and relationship-based growth.
- Excellent communication and organisational skills.
- Growth mindset and entrepreneurial spirit, with the ability to work autonomously.
Nice to have:
- Knowledge of public sector procurement/sales cycles (UK, EU, NATO).
- Background in UX/UI design.
- Relevant degree is preferred (business, product management, engineering, or related field).
Why join us:
You will be part of a mission-driven team building technology with real impact. You will work across government, private, and non-profit sectors and help shape meaningful products, all in a fully remote, early-stage environment alongside smart, purpose-driven colleagues.
If this sounds like you, we\’d love to hear from you!
Product & Marketing Lead employer: CulturePulse
Contact Detail:
CulturePulse Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product & Marketing Lead
✨Tip Number 1
Familiarise yourself with the latest trends in AI and how they apply to product management. Understanding the nuances of AI technology, especially in decision-making processes, will help you stand out as a candidate who can contribute meaningfully to CulturePulse's mission.
✨Tip Number 2
Network with professionals in the B2B and B2G sectors. Attend industry events or webinars where you can connect with potential colleagues or mentors. Building relationships in these markets can provide insights and opportunities that may not be publicly advertised.
✨Tip Number 3
Showcase your experience with agile methodologies. Be prepared to discuss specific examples of how you've managed sprints and prioritised backlogs in previous roles. This will demonstrate your ability to lead product discovery and delivery effectively.
✨Tip Number 4
Prepare to discuss your strategies for lead generation and customer acquisition. Think about successful campaigns you've designed in the past and be ready to share metrics that highlight your impact. This will illustrate your capability to drive outreach and partnerships at CulturePulse.
We think you need these skills to ace Product & Marketing Lead
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Product & Marketing Lead position at CulturePulse. Tailor your application to highlight relevant experiences that align with their needs.
Craft a Compelling CV: Your CV should clearly showcase your product management experience, particularly in B2B/B2G lead generation and digital outreach. Use quantifiable achievements to demonstrate your impact in previous roles.
Write a Tailored Cover Letter: In your cover letter, express your passion for AI and its societal impact. Discuss how your skills and experiences make you a perfect fit for driving product discovery and customer acquisition at CulturePulse.
Highlight Relevant Skills: Make sure to emphasise your communication and organisational skills, as well as your growth mindset and entrepreneurial spirit. These traits are essential for the role and should be evident in your application.
How to prepare for a job interview at CulturePulse
✨Understand the Product and Market
Before your interview, make sure to thoroughly research CulturePulse and its flagship AI technology, ARES. Understand how it impacts decision-making in various sectors and be prepared to discuss how your experience aligns with their mission.
✨Showcase Your Lead Generation Skills
Be ready to share specific examples of successful B2B and B2G lead generation strategies you've implemented in the past. Highlight your experience with digital outreach and relationship-building, as these are crucial for the role.
✨Demonstrate Agile Methodology Knowledge
Since the role involves managing sprints and product discovery, brush up on agile methodologies. Be prepared to discuss how you've applied these principles in previous projects and how they can benefit CulturePulse.
✨Prepare Questions for the Founders
Engage with the interviewers by preparing insightful questions about the company's vision, product roadmap, and challenges they face. This shows your genuine interest in the role and helps you assess if the company is the right fit for you.