Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead multi-channel marketing campaigns and drive measurable growth in our B2B business.
- Company: Join a forward-thinking company focused on digital growth and innovation.
- Benefits: Enjoy 25 days holiday, pension scheme, discounts, and ongoing training opportunities.
- Why this job: Make a real impact by shaping our digital strategy and driving commercial success.
- Qualifications: 5-8 years in performance marketing with expertise in PPC, SEO, and analytics.
- Other info: Collaborative environment with excellent career development prospects.
The predicted salary is between 50000 - 65000 £ per year.
Join us as a dynamic Performance Marketing Manager with a strong commercial focus, ready to spearhead and elevate multi-channel lead generation within our B2B business. This role offers you the opportunity to take full ownership—planning, executing, optimising, and driving success across channels such as PPC, Paid Social, SEO, Affiliates, and CRO—all while being hands-on and making a tangible impact.
You will be accountable for delivering measurable pipeline and lead growth, with a keen eye on budget management, accurate forecasting, and maximising ROI. Collaborating closely with agency partners and internal teams, you'll ensure campaigns are not only executed flawlessly but also continually optimised to achieve outstanding commercial results.
In this pivotal role, you’ll help shape our digital growth strategy by linking marketing performance directly to sales success, while developing scalable acquisition and conversion frameworks across the full funnel. Serving as the essential connector between marketing, sales, digital teams, and external partners, you will ensure seamless alignment from campaign strategy all the way through to revenue generation.
Key Focus Areas- Campaign Strategy & Execution
- Own end-to-end multi-channel campaign delivery across PPC, Paid Social, SEO, and Affiliates.
- Plan and forecast budgets across channels, optimising allocation to maximise ROI and pipeline contribution.
- Develop full-funnel strategies spanning awareness, consideration, and conversion.
- Continuously test, learn, and optimise targeting, creative, and messaging to improve performance.
- Commercial Performance & Forecasting
- Own channel budgets, forecasts, and performance pacing against targets.
- Track and optimise key metrics including CPL, CAC, ROI, and pipeline contribution.
- Build robust forecasting models and scenario plans to guide investment decisions.
- ECommerce and Online Account Management
- Align with the eCommerce manager to support our eCommerce development into Culligan mywater portal, defining strategy for customer self-serve, consumables ordering, and account management.
- Drive adoption and engagement to increase customer lifetime value and operational efficiency.
- Develop longer-term strategies for online acquisition and revenue growth.
- Tracking, Attribution & Performance Analytics
- Work with internal & external stakeholders to ensure campaigns are tracked properly across platforms including Google Tag Manager, analytics tools, and ad platform pixels.
- Apply advanced measurement approaches, understanding attribution limitations and leveraging testing and incrementality.
- Website, SEO & Conversion Optimisation
- Implement SEO strategies to grow high-quality organic traffic.
- Lead CRO initiatives including landing page optimisation, A/B testing, and user journey improvements.
- Act as the key connector between marketing, sales, digital, and external partners. Provide clear, data-driven reporting to senior stakeholders on performance and ROI.
- Bring 5–8 years of dynamic experience in performance marketing, preferably in B2B or lead generation settings.
- Demonstrate mastery across PPC, Paid Social, SEO, Affiliates, and CRO, driving impactful campaigns that stand out.
- Showcase strong background in managing and optimising multi-channel budgets.
- Possess hands-on expertise with analytics, tracking, and attribution tools to measure success and inform strategy.
- Prove ability to deliver tangible commercial results, including pipeline growth, revenue increases, and impressive ROI.
- Excel at collaborating with agencies and cross-functional teams to align goals and achieve outstanding outcomes.
- 25 days holiday plus bank holidays.
- Holiday purchase scheme available.
- Pension – Salary exchange Scheme.
- Life Assurance.
- My Culligan benefits – Discount platform.
- Culligan Product discounts.
- Employee Assistance programme.
- Ongoing Training and Development.
- Enhanced maternity, paternity, and grandparent leave.
Performance Marketing Manager in Wolverhampton employer: Culligan UK limited
Contact Detail:
Culligan UK limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Performance Marketing Manager in Wolverhampton
✨Tip Number 1
Network like a pro! Reach out to your connections on LinkedIn or industry events. We all know that sometimes it’s not just what you know, but who you know that can help you land that Performance Marketing Manager role.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best campaigns and results. We want to see how you’ve driven lead generation and maximised ROI in previous roles—this is your chance to shine!
✨Tip Number 3
Prepare for interviews by practising common questions related to performance marketing. We suggest you come armed with examples of how you’ve optimised campaigns and improved metrics like CPL and CAC—make those numbers speak for you!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. We’re excited to see how you can contribute to our digital growth strategy and make a real impact!
We think you need these skills to ace Performance Marketing Manager in Wolverhampton
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Performance Marketing Manager role. Highlight your experience with PPC, Paid Social, SEO, and CRO, and show us how you've driven measurable results in previous roles.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about performance marketing and how your skills align with our goals. Be specific about your achievements and how you can contribute to our B2B success.
Showcase Your Analytical Skills: We love data-driven decision-making! In your application, emphasise your experience with analytics tools and how you've used data to optimise campaigns and improve ROI. This will show us you're ready to take ownership of our marketing performance.
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, we can’t wait to see what you bring to the table!
How to prepare for a job interview at Culligan UK limited
✨Know Your Channels Inside Out
Make sure you’re well-versed in PPC, Paid Social, SEO, and Affiliates. Prepare specific examples of campaigns you've managed, focusing on how you optimised them for better ROI. This will show your hands-on experience and understanding of multi-channel strategies.
✨Budget Management is Key
Be ready to discuss your approach to budget management and forecasting. Bring examples of how you’ve allocated budgets across channels and the impact it had on lead generation. This will demonstrate your commercial focus and ability to maximise ROI.
✨Showcase Your Analytical Skills
Prepare to talk about the analytics tools you’ve used and how you’ve applied data to inform your marketing strategies. Discuss any advanced measurement approaches you’ve implemented, as this role requires a keen eye on performance metrics like CPL and CAC.
✨Collaboration is Crucial
Highlight your experience working with cross-functional teams and agency partners. Share examples of how you’ve aligned marketing strategies with sales goals, as this role is all about connecting the dots between different departments to drive success.