Sales Development Representative

Cue is an omni-channel customer service platform helping businesses automate customer interactions and deliver better customer experiences across channels including WhatsApp, web chat, email and phone.

Whether it is automating routine queries, engaging customers the moment they reach out, sending updates that get noticed, or guiding them through personalised journeys, Cue gives businesses the tools to deliver service that is fast, personal and scalable. We are growing quickly across South Africa and international markets and are looking for a driven and motivated Outbound Sales Development Representative to help build our UK pipeline.

This is a proactive, fully outbound role focused on identifying, engaging and qualifying businesses that fit Cue's ideal customer profile. You will work closely with our Account Executives to generate high-quality sales opportunities and ensure meetings are well qualified, attended and positioned to convert into revenue.

Key Responsibilities

• Conduct high-volume outbound outreach through calls, personalised emails and LinkedIn.
• Research and identify businesses that fit Cue's ideal customer profile.
• Map target accounts and identify the right decision-makers and stakeholders.
• Build and work targeted prospect lists using available prospecting tools and data.
• Follow structured outreach cadences across multiple channels.
• Qualify prospects against defined criteria including business need, fit, authority, timing and opportunity.
• Build relationships with prospects and nurture opportunities that are not yet sales ready.

Meeting Quality & AE Handover

• Book meetings that are qualified and attended, rather than focusing purely on meeting volume.
• Ensure Account Executives have clear context before each meeting, including the prospect's business, current challenges, needs and relevant background.
• Maintain ownership of meeting attendance and follow-up where required.
• Work closely with Account Executives to understand which meetings are converting and continuously improve prospect targeting and qualification.
• Participate in regular pipeline and performance reviews.

Data & Reporting

• Maintain accurate and detailed prospect and activity information in HubSpot and other sales tools.
• Keep call notes, qualification information and next steps up to date.
• Track activity and conversion against agreed KPIs.
• Provide feedback on messaging, objections, market response and prospect trends.

KPIs & Success Measures

Success will be measured on both activity and the quality of opportunities generated.

• Consistently generate qualified sales meetings for the UK Account Executive team.
• Minimum 10 Meetings booked, attended, and qualified within the required ICP per month.
• Minimum 70 outbound calls per day.
• Approximately 50 personalised outbound emails per day, with a focus on quality and relevance.
• Consistent use of phone, email and LinkedIn as part of a structured outbound cadence.
• Accurate and consistent CRM activity.

What We're Looking For

• 1-3 years' experience in an outbound-focused role such as SDR, BDR, telesales, business development or tech recruitment.
• SaaS experience is beneficial.
• Strong phone presence and confidence speaking with senior decision-makers.
• Excellent written and verbal communication skills.
• Commercially curious and able to quickly understand different businesses and their challenges.
• Resilient and comfortable with high-volume outreach and rejection.
• Coachable, motivated and eager to improve.
• Highly organised and comfortable working against clear activity and performance metrics.
• Able to work independently in a fully remote environment.
• Base salary plus commission
• Unlimited leave - Take leave when you need with our unlimited leave policy.

#J-18808-Ljbffr