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For Companies At a Glance
- Tasks: Create engaging content and manage campaigns for a dynamic marketing team.
- Company: Join John Good Group, a thriving family business with a focus on innovation and growth.
- Benefits: Enjoy hybrid work, birthday leave, gym discounts, and employee volunteering days.
- Why this job: Shape impactful content in a supportive, people-first environment while working across diverse brands.
- Qualifications: Strong copywriting skills, project management experience, and familiarity with CMS and email marketing tools.
- Other info: This is a maternity cover role for 9-12 months, offering a chance to make a real impact.
The predicted salary is between 27500 - 35000 £ per year.
£33-35k per annum
9 12 months maternity cover
Hybrid minimum of 2 days in office, Tunbridge Wells
Some of the Good things we offer our employees:
- Birthday day off
- Employee Volunteering days and matched donations
- Contributory Pension Scheme matched up to 8%
- Life Assurance
- Health Cash Plan
- YuLife Wellbeing app including EAP and Virtual GP
- Employee Service Scheme recognising service levels with gifts, experiences, and holidays
- Free Will writing service
- Gym membership and wellbeing discounts
- Social events
- Discounted travel and educational trips
Are you a wordsmith with a knack for organisation? We\’re looking for a creative, detail-driven Senior Marketing Executive to join our in-house team for a 912-month maternity cover.
You\’ll support Good Travel Management, CT Business Travel, and our Groups & Events brand crafting compelling content, keeping campaigns on track, and helping us tell our story across digital, email, and social.
Part of a high growth, innovative 6th generation family business John Good Group, who over the past two years have undergone considerable transformation and growth, including multiple acquisitions in several sectors.
This is a great opportunity to work across three distinct brands within a people-first, family-owned business. If you want to shape content, drive campaigns, and keep things moving wed love to hear from you.
What you\’ll do:
- Write content for blogs, social posts, brochures, and emails
- Help run multi-channel campaigns from planning to execution
- Update website content and work with our SEO agency
- Manage social media and email marketing (HubSpot/Mailchimp)
- Support sales enablement and event collateral
- Report on performance and optimise activity
- Strong copywriting skills and a love of brand tone
- Excellent organisational and project management skills
- Experience with CMS tools and email marketing platforms
- A team-first attitude and high attention to detail
- B2B or travel marketing experience
- Understanding of SEO and reporting tools (GA4, keyword planners)
Bonus points for:
- B2B or travel marketing experience
- Understanding of SEO and reporting tools (GA4, keyword planners)
Diversity
We respect and value difference and seek to create an inclusive workplace which promotes and values the diversity of our employees. We believe in promoting an environment where everyone, from any background has access to the opportunities to grow and succeed.
Recruitment Agencies
Whilst we make every effort to directly source candidates for our live roles, we do have a very small, preferred supplier list on the occasion we may require additional support. We therefore do not accept speculative CVs and/or cold calls to our People Team or Hiring Managers.
GDPR
John Good Group care about your privacy and we are committed to processing your personal information in accordance with the GDPR Data Privacy Laws. By submitting your CV, you are agreeing to your personal data being retained in a secure location for up to 6 months to enable us to match and notify you of suitable opportunities. After this period your information will be confidentially destroyed.
DBS Checks
This role is subject to a satisfactory Disclosure and Barring Service (DBS) check. Successful candidates will be required to undergo a DBS check in line with our recruitment policies.
Senior Marketing Executive - Maternity cover in Tunbridge Wells employer: CT Travel Group
Contact Detail:
CT Travel Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Executive - Maternity cover in Tunbridge Wells
✨Tip Number 1
Familiarise yourself with the brands you'll be working with, such as Good Travel Management and CT Business Travel. Understanding their unique selling points and target audiences will help you tailor your conversations during interviews.
✨Tip Number 2
Brush up on your copywriting skills by creating sample content that reflects the brand tone of the companies involved. This will not only showcase your writing ability but also demonstrate your understanding of their voice.
✨Tip Number 3
Network with professionals in the travel and B2B marketing sectors. Engaging with industry peers can provide insights into current trends and may even lead to referrals or recommendations for the role.
✨Tip Number 4
Prepare to discuss your experience with CMS tools and email marketing platforms like HubSpot and Mailchimp. Being able to articulate your hands-on experience with these tools will set you apart from other candidates.
We think you need these skills to ace Senior Marketing Executive - Maternity cover in Tunbridge Wells
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your strong copywriting skills and experience with CMS tools and email marketing platforms. Emphasise any B2B or travel marketing experience you have, as this is a bonus for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your creativity and organisational skills. Mention specific examples of campaigns you've managed or content you've created that align with the job description.
Showcase Your Understanding of SEO: In your application, demonstrate your understanding of SEO and reporting tools like GA4 and keyword planners. This will show that you are well-equipped to manage website content and optimise performance.
Highlight Your Team-First Attitude: Convey your team-first attitude and attention to detail in your application. Share experiences where you collaborated effectively with others to achieve a common goal, as this aligns with the company's values.
How to prepare for a job interview at CT Travel Group
✨Showcase Your Copywriting Skills
As a Senior Marketing Executive, strong copywriting skills are essential. Prepare examples of your previous work that demonstrate your ability to craft compelling content across various platforms, such as blogs, social media, and email campaigns.
✨Demonstrate Organisational Skills
This role requires excellent organisational and project management skills. Be ready to discuss how you have successfully managed multiple campaigns or projects in the past, highlighting your ability to keep everything on track.
✨Familiarise Yourself with Tools
Make sure you are well-versed in CMS tools and email marketing platforms like HubSpot and Mailchimp. During the interview, mention your experience with these tools and how you've used them to optimise marketing efforts.
✨Understand the Company’s Values
Research John Good Group and their commitment to diversity and employee wellbeing. Be prepared to discuss how your values align with theirs and how you can contribute to their people-first culture.
