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- Tasks: Craft engaging content and manage multi-channel marketing campaigns.
- Company: Join a dynamic, family-owned business with a focus on innovation and growth.
- Benefits: Enjoy perks like a birthday day off, gym discounts, and employee volunteering days.
- Why this job: Shape compelling narratives and drive impactful campaigns in a supportive, people-first environment.
- Qualifications: Strong copywriting skills, project management experience, and familiarity with CMS tools required.
- Other info: This is a maternity cover role for 9-12 months, offering hybrid work flexibility.
The predicted salary is between 27500 - 35000 £ per year.
£33-35k per annum 9 12 months maternity cover Hybrid minimum of 2 days in office, Tunbridge Wells Some of the Good things we offer our employees: Birthday day off Employee Volunteering days and matched donations Contributory Pension Scheme matched up to 8% Life Assurance Health Cash Plan YuLife Wellbeing app including EAP and Virtual GP Employee Service Scheme recognising service levels with gifts, experiences, and holidays Free Will writing service Gym membership and wellbeing discounts Social events Discounted travel and educational trips Are you a wordsmith with a knack for organisation? We\’re looking for a creative, detail-driven Senior Marketing Executive to join our in-house team for a 912-month maternity cover. You\’ll support Good Travel Management , CT Business Travel , and our Groups & Events brand crafting compelling content, keeping campaigns on track, and helping us tell our story across digital, email, and social. Part of a h igh growth, innovative 6 th generation family business John Good Group, who over the past two years have undergone considerable transformation and growth, including multiple acquisitions in several sectors. This is a great opportunity to work across three distinct brands within a people-first, family-owned business. If you want to shape content, drive campaigns, and keep things moving wed love to hear from you. What you\’ll do: Write content for blogs, social posts, brochures, and emails Help run multi-channel campaigns from planning to execution Update website content and work with our SEO agency Manage social media and email marketing (HubSpot/Mailchimp) Support sales enablement and event collateral Report on performance and optimise activity What you\’ll bring: Strong copywriting skills and a love of brand tone Excellent organisational and project management skills Experience with CMS tools and email marketing platforms A team-first attitude and high attention to detail B2B or travel marketing experience Understanding of SEO and reporting tools (GA4, keyword planners) Bonus points for: B2B or travel marketing experience Understanding of SEO and reporting tools (GA4, keyword planners) Diversity We respect and value difference and seek to create an inclusive workplace which promotes and values the diversity of our employees. We believe in promoting an environment where everyone, from any background has access to the opportunities to grow and succeed. Recruitment Agencies Whilst we make every effort to directly source candidates for our live roles, we do have a very small, preferred supplier list on the occasion we may require additional support. We therefore do not accept speculative CVs and/or cold calls to our People Team or Hiring Managers. GDPR John Good Group care about your privacy and we are committed to processing your personal information in accordance with the GDPR Data Privacy Laws. By submitting your CV, you are agreeing to your personal data being retained in a secure location for up to 6 months to enable us to match and notify you of suitable opportunities. After this period your information will be confidentially destroyed. DBS Checks This role is subject to a satisfactory Disclosure and Barring Service (DBS) check. Successful candidates will be required to undergo a DBS check in line with our recruitment policies. TPBN1_UKTJ
Senior Marketing Executive - Maternity cover employer: CT Travel Group
Contact Detail:
CT Travel Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Executive - Maternity cover
✨Tip Number 1
Familiarise yourself with the brands you'll be working with, such as Good Travel Management and CT Business Travel. Understanding their unique selling points and target audiences will help you craft tailored content that resonates with their customers.
✨Tip Number 2
Brush up on your copywriting skills by reviewing successful marketing campaigns in the travel sector. This will give you insights into effective messaging and help you demonstrate your creativity during interviews.
✨Tip Number 3
Get comfortable with HubSpot and Mailchimp, as these are key tools for managing email marketing campaigns. Familiarity with these platforms will not only boost your confidence but also show your potential employer that you're ready to hit the ground running.
✨Tip Number 4
Prepare to discuss your experience with SEO and reporting tools like GA4. Being able to articulate how you've used these tools to optimise campaigns will set you apart from other candidates and demonstrate your analytical skills.
We think you need these skills to ace Senior Marketing Executive - Maternity cover
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your strong copywriting skills and experience with CMS tools and email marketing platforms. Emphasise any B2B or travel marketing experience you have, as this is a bonus for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your creativity and organisational skills. Mention specific examples of campaigns you've managed or content you've created that align with the job description.
Showcase Your Understanding of SEO: In your application, demonstrate your understanding of SEO and reporting tools like GA4 and keyword planners. This will show that you are well-equipped to manage website content and optimise performance.
Highlight Team Collaboration: Since the role requires a team-first attitude, include examples in your application that illustrate how you've successfully collaborated with others in previous roles, particularly in a marketing context.
How to prepare for a job interview at CT Travel Group
✨Showcase Your Copywriting Skills
As a Senior Marketing Executive, strong copywriting skills are essential. Prepare examples of your previous work that highlight your ability to craft compelling content. Be ready to discuss how you adapt your writing style to fit different brand tones.
✨Demonstrate Organisational Skills
This role requires excellent organisational and project management skills. Come prepared with examples of how you've successfully managed multiple campaigns or projects simultaneously, and be ready to explain your process for keeping everything on track.
✨Familiarise Yourself with Relevant Tools
Make sure you're comfortable discussing CMS tools and email marketing platforms like HubSpot and Mailchimp. If you have experience with SEO and reporting tools such as GA4, be prepared to share how you've used these in past roles to optimise campaigns.
✨Emphasise Teamwork and Attention to Detail
A team-first attitude is crucial for this position. Be ready to share examples of how you've collaborated with others in a marketing context. Additionally, highlight your attention to detail by discussing how it has positively impacted your work and the outcomes of your campaigns.
