Looking to make a global impact? This high-visibility leadership role offers the opportunity to shape and execute CSL's omnichannel engagement strategy across the International region (ex-US) while partnering with senior executives to transform customer engagement and accelerate business growth across a diverse global portfolio.
Responsibilities:
Leadership & Vision
- Member of the Global Omnichannel & Digital Strategy Leadership team to set strategic direction and priorities
- co-create a cohesive omnichannel engagement strategy together with international Marketing as well as with regions across the full product-portfolio
- Set long-term roadmap for adoption of tools/systems/frameworks around omnichannel and commercial excellence (in collaboration with respective CoEs)
- Translate senior leadership priorities (Marketing, Medical, Commercial) into actionable omnichannel plans
Stakeholder Partnership
- Act as a sparring partner/advisor to Marketing, Medical and Commercial heads
- Partner with and Advocate for local and regional needs with global enablement functions (e.g. I&A, I&T, Business Excellence,…)
Team Leadership & Development
- Build, lead, mentor and grow cross-functional team of senior specialists that can deliver across the omnichannel spectrum
- Foster learning and professional development and promote a culture of continuous improvement, innovation and responsiveness
Implementation & Operational Execution
- Oversee successful rollout/adoption of new systems, tools and processes/frameworks relevant to omnichannel engagement
- Ensure integration of right content, right channel, right timing thinking
- Desing, map, optimize customer journey for different segments in alignment with Marketing, Medical,… ensuring that touchpoints across channels are coherent and act with KPIs focusing on ROIs
- Use state of the art transformation & change management
Budget & Resource Management
- Manage budget within responsibility and ensure to allocate resources (people, partners, tech,…) optimally and manage vendor relationships
Qualifications:
- Bachelor’s or Master’s degree in a scientific, technological or business field
- 12 plus years experience in the pharma/biotech industry, with direct commercial experience or IT experience in support of commercial
- Strong interpersonal skills to quickly build rapport and credibility with senior leaders
- Local knowledge of relevant business, legal, compliance, privacy, security, and regulatory requirements
- Multiple years' experience working in an international environment and with matrixed, cross-functional teams
- Excellent project management, stakeholder management, communication, and relationship-building abilities
- Familiarity with global regulations and cultural nuances
- Strong Change and Leadership skills
Different qualifications or responsibilities may apply based on local legal and/or educational requirements.
This role requires a minimum of 3 days per week onsite.
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Senior Director, Omnichannel Engagement - International in Maidenhead employer: CSL Vifor
CSL Vifor in Reading is an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration in the pharmaceutical industry. Employees benefit from comprehensive professional development opportunities and a commitment to compliance and ethical practices, making it a rewarding environment for those passionate about omnichannel marketing. With a focus on employee well-being and a supportive team atmosphere, CSL Vifor stands out as a great place to build a meaningful career.
