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- Tasks: Lead innovative marketing programmes for CSG's global banking business and drive sales growth.
- Company: Join CSG, a leader in empowering unforgettable customer experiences.
- Benefits: Enjoy remote work flexibility, healthcare, paid time off, and more perks.
- Why this job: Make a real impact in the banking sector with creative marketing strategies.
- Qualifications: 4-5 years of banking marketing experience and strong project management skills required.
- Other info: Dynamic team culture focused on integrity, innovation, and personal growth.
The predicted salary is between 36000 - 60000 £ per year.
We are looking for a Demand Marketing Manager – Banking who will:
- In partnership with Demand Marketing leadership, develop, maintain and execute innovative marketing programs for CSG's global banking business to meet and exceed lead and opportunity goals, and support sales growth.
- Act as the main marketing contact for banking teams, ensuring programs build early-stage interest and support opportunities through the full sales process.
- Work closely with banking sales, product and global marketing teams to review, improve, evolve and maintain CSG's product and brand banking messaging and positioning based on market conditions and customer needs.
- Measure campaign performance, review results and make ongoing improvements to increase effectiveness and efficiency.
- Collaborate on marketing content such as case studies, customer stories and thought leadership that supports demand generation programs.
- Partner with digital marketing, account-based marketing and revenue operations teams to deliver targeted campaigns and track leads, pipeline and results.
- Develop and execute banking-focused events, webinars, analyst engagements and thought leadership to strengthen awareness, industry influence and pipeline growth.
- Must be able to travel internationally and/or domestically up to 20% of the time.
Qualifications:
- Bachelor's Degree in Marketing, Business or Communications, or the equivalent work experience.
- 4-5 years of banking marketing experience, including strong demand marketing program expertise including proven responsibility for multiple, multi-touch marketing initiatives, preferably in a B2B technology environment.
- Strong project management and planning skills.
- Excellent written and verbal communication skills.
- Ability to think strategically, generate creative solutions, manage multiple projects, and achieve successful business results.
- Ability to work with all levels of internal staff, clients and prospects and develop strong working relationships across the organization.
- Knowledge of how to effectively prioritize and get things done in a fast-paced, fluid environment.
- Familiarity with a variety of marketing campaign management tools and technologies (i.e. Salesforce, Pardot, Asana, etc.).
CSGer Perks & Benefits:
- Work from Home, in-office, or hybrid
- Employee Belonging Groups
- Healthcare: Dental, Medical, and Vision
- Paid Vacation, Volunteer, and Holiday Time Off
- And so much more
If you would like to be considered for employment opportunities with CSG and need special assistance due to a disability or accommodation for a disability throughout any aspect of the application process, please call us at +1 (402) 431-7440 or email us at accommodations@csgi.com.
Manager, Demand Marketing (Banking) in London employer: CSG Systems
Contact Detail:
CSG Systems Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Manager, Demand Marketing (Banking) in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the banking and marketing sectors. A friendly chat can lead to opportunities you might not find on job boards. Plus, don’t forget to leverage LinkedIn – it’s a goldmine for making those valuable connections.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your past marketing campaigns and successes. This gives potential employers a taste of what you can bring to the table, especially in demand marketing for banking.
✨Tip Number 3
Prepare for interviews by researching CSG and its culture. Understand their values and how they align with your own. This will help you answer questions more effectively and show that you’re genuinely interested in being part of the team.
✨Tip Number 4
Don’t just apply anywhere; apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining CSG and ready to make an impact in the banking sector.
We think you need these skills to ace Manager, Demand Marketing (Banking) in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Demand Marketing Manager role. Highlight your banking marketing experience and any innovative campaigns you've executed. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for demand marketing in banking and how you can contribute to our team. Be authentic and let your personality come through – we love that!
Showcase Your Achievements: Don’t just list your responsibilities; showcase your achievements! Use metrics to demonstrate how your past marketing initiatives have driven results. We’re all about impact, so show us what you’ve accomplished!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy – just a few clicks and you’re done!
How to prepare for a job interview at CSG Systems
✨Know Your Stuff
Before the interview, dive deep into CSG's banking marketing strategies and recent campaigns. Familiarise yourself with their products and how they position themselves in the market. This will not only show your genuine interest but also help you discuss how your experience aligns with their goals.
✨Showcase Your Successes
Prepare specific examples of past marketing initiatives you've led, especially those that resulted in measurable success. Be ready to discuss how you developed and executed these campaigns, and how they contributed to lead generation and sales growth. Numbers speak volumes!
✨Ask Insightful Questions
Interviews are a two-way street! Prepare thoughtful questions about CSG's future marketing plans, team dynamics, or how they measure campaign success. This demonstrates your strategic thinking and genuine interest in the role and the company.
✨Emphasise Collaboration Skills
Given the collaborative nature of the role, be prepared to discuss how you've worked with cross-functional teams in the past. Highlight your ability to build relationships and communicate effectively with different stakeholders, as this is crucial for success in demand marketing.
