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- Tasks: Lead creative campaigns to engage diverse audiences and promote cultural heritage.
- Company: Join a young, ambitious charity making a real impact in the community.
- Benefits: Flexible working hours, opportunities for creativity, and a chance to shape the future of a historic park.
- Why this job: Be part of a transformative project that enhances community engagement and preserves heritage.
- Qualifications: Experience in communications and marketing with a passion for culture and audience engagement.
- Other info: Work in a vibrant park setting with a focus on sustainability and community involvement.
The predicted salary is between 36000 - 60000 £ per year.
We are looking for a skilled communications and marketing professional with a strong focus on audiences and a keen interest in culture and heritage.
About the role
The role of Head of Audiences and Communications offers a hugely exciting opportunity for a creative, dynamic and strategic communications and marketing professional to join a young and ambitious charity at a pivotal moment in its evolution.
You will be able to develop and deliver creative and compelling multi-channel campaigns to meet objectives including:
- Raising the profile of the park and its iconic, award-winning indoor and outdoor venues, such as the Crystal Palace Subway, Italian Terraces, and Concert Platform and Crystal Palace Museum as a home for world-class arts, culture and heritage;
- Broadening access, deepening participation and extending reach with larger and more diverse audiences;
- Providing a high level of customer service to park visitors, users and the surrounding communities;
- Supporting income generation as part of the Trust’s remit to deliver an innovative new business model to underpin a sustainable and vibrant future for this complex and historic landscape;
- Promoting opportunities for local residents to get involved in caring for this unique landscape such as volunteering, membership and philanthropic giving.
To help achieve these objectives you will oversee the work of a Content and Marketing Manager to ensure the smooth and efficient delivery of all communications and marketing channels whether digital, press or physical in-park signage.
Where you’ll be working
At over 200 acres, Crystal Palace Park is far larger than most urban parks. Beloved as a ‘back garden’ to many people in the surrounding neighbourhoods, it is also of national and international significance due to its design as the grounds to the Victorian architectural masterpiece, The Crystal Palace, and its rich, unique heritage, including the 170-year-old world-famous Dinosaurs.
Today, circa one million people visit the park every year; to relax and meet friends and family, take part in sports and physical exercise, enjoy world-class acts during summer festivals, or simply have a moment of peace and enjoyment of nature.
In September 2023, after 25 years of community campaigning, Crystal Palace Park Trust took over custodianship of this historic landscape and its unique venues via a 125-year lease from the London Borough of Bromley. We are now working closely with a wide range of partners to deliver a multi-million-pound regeneration and restoration project that will save the park's globally unique heritage and drive a 35% increase in annual visitor numbers.
Crystal Palace Park Trust is an equal opportunities employer. We believe that our staff should represent the communities, organisations, and individuals that we work with and support. We welcome applications from all qualified individuals regardless of race, gender, age, disability, sexual orientation, religion, or nationality.
Head of Audiences and Communications in Bromley employer: Crystal Palace Park Trust
Contact Detail:
Crystal Palace Park Trust Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Audiences and Communications in Bromley
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join relevant groups on social media, and don’t be shy about reaching out to folks who work at places you admire. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your personality! When you get the chance for an interview or informal chat, let your passion for culture and heritage shine through. Share your ideas on how to engage audiences and make it clear why you’re the perfect fit for the Head of Audiences and Communications role.
✨Tip Number 3
Follow up after interviews! A quick thank-you email can go a long way. Mention something specific from your conversation to remind them of your enthusiasm and keep you fresh in their minds. It shows you’re genuinely interested and professional.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got all the latest opportunities listed there, and applying directly can sometimes give you a leg up. Plus, it’s super easy to keep track of your applications that way!
We think you need these skills to ace Head of Audiences and Communications in Bromley
Some tips for your application 🫡
Know Your Audience: Before you start writing, take a moment to think about who will be reading your application. Tailor your language and examples to resonate with the values and mission of Crystal Palace Park Trust. Show us that you understand our audience!
Be Creative and Compelling: This role is all about creativity, so don’t hold back! Use engaging language and vivid examples in your application to showcase your marketing skills. We want to see how you can bring ideas to life, just like the campaigns you’ll be leading.
Highlight Relevant Experience: Make sure to emphasise your experience in communications and marketing, especially any work related to culture and heritage. We’re looking for someone who can hit the ground running, so show us how your background aligns with our goals.
Apply Through Our Website: We encourage you to submit your application through our website. It’s the best way to ensure we receive all your documents correctly. Plus, it shows us you’re tech-savvy and ready to engage with our digital platforms!
How to prepare for a job interview at Crystal Palace Park Trust
✨Know Your Audience
Before the interview, research the charity and its mission. Understand their target audiences and how they engage with them. This will help you tailor your responses to show that you’re aligned with their goals and can contribute to broadening access and deepening participation.
✨Showcase Your Creativity
Prepare examples of past campaigns you've developed that demonstrate your creative flair. Be ready to discuss how you approached multi-channel marketing strategies and what innovative ideas you have for raising the profile of the park and its venues.
✨Highlight Customer Service Skills
Since providing high-level customer service is key, think of specific instances where you’ve gone above and beyond for clients or visitors. Share these stories to illustrate your commitment to enhancing visitor experiences and community engagement.
✨Discuss Income Generation Strategies
Be prepared to talk about your experience with income generation and sustainable business models. Think about how you can support the Trust’s innovative approach and share any relevant ideas or strategies that could help drive funding and support for the park.
