Customer Relations Manager When registering to this job board you will be redirected to the online application form. Build Relationships That Change Lives At Crystal Care Collection , we create luxury care homes where residents receive exceptional care and families find reassurance, trust and support at every stage of their journey. We're looking for an enthusiastic and driven Customer Relations Manager to become the welcoming face of our home, helping prospective residents and their families navigate one of life's most important decisions while supporting occupancy growth and strengthening our presence within the local community. This is an exciting opportunity for someone who thrives on building relationships, enjoys networking and has a passion for delivering outstanding customer experiences.
About the Role
As Customer Relations Manager, you'll lead all aspects of enquiry management and local marketing, guiding prospective residents from their first enquiry through to moving into their new home. Working closely with the General Manager and wider team, you'll develop community partnerships, organise events, manage marketing initiatives and ensure every interaction reflects the warmth, professionalism and excellence that defines Crystal Care Collection.
Develop and maintain strong relationships with local healthcare professionals, charities, community groups, schools and other referral partners. Generate high-quality enquiries through networking, community engagement and local marketing initiatives. Plan and host events within the home and represent Crystal Care Collection at external community events. Maintain and develop an accurate database of prospective residents, delivering regular communications through newsletters and digital marketing.
Ensure all enquiries are managed promptly and professionally, maintaining detailed records within the CRM system. Support respite-to-permanent resident conversions through ongoing engagement with residents and families. Work with the marketing and PR teams to promote the home through social media, care home review platforms and local stories. Train and support colleagues to confidently handle enquiries and conduct home tours during evenings and weekends when required. Develop and implement a local marketing plan aligned with occupancy targets and business objectives.
About You
We're looking for someone who: Has previous experience in sales, marketing, customer relations or business development, ideally within health or social care. Enjoys building relationships and establishing trust with families, professionals and colleagues. Is confident networking and representing the organisation within the local community. Can manage multiple priorities while delivering an exceptional customer experience.
Working Pattern Monday Friday 9:00am 5:00pm 40 hours per week Flexibility may occasionally be required to support evening or weekend events and home tours.
Salary £38,000 £40,000 per annum What We Offer Full induction training programme Fully funded Blue Light Card Fully funded Enhanced DBS check Refer a Friend bonus scheme Ongoing professional development and career progression opportunities Supportive and collaborative leadership team The opportunity to make a meaningful difference to residents and families every day A rewarding role within a growing and forward-thinking organisation Join Our Team This is more than a sales roleit's an opportunity to help families make one of the most important decisions of their lives while showcasing the exceptional care and environment that Crystal Care Collection provides.
If you're passionate about people, thrive on building relationships and want to play a key role in the success of a luxury care home, we'd love to hear from you. Apply today and help us welcome more residents into a place they can truly call home. Our screening and recruitment process is conducted in line with Crystal Care Collection's Safeguarding Policy. #
Customer Relation Manager in Ramsgate employer: Crystal Care Group South East
At Crystal Care Homes, we pride ourselves on creating a supportive and enriching work environment for our team members at Lake View Lodge in Halling, Kent. As a Senior Care Assistant, you will benefit from comprehensive training, competitive pay, and a culture that values your contributions while providing opportunities for personal and professional growth. Join us in making a meaningful difference in the lives of our residents while enjoying perks like paid breaks, free meals on shift, and a friendly, collaborative atmosphere.
Contact Details:
Crystal Care Group South East Recruitment Team
