At a Glance
- Tasks: Drive growth through innovative marketing strategies and optimise user engagement.
- Company: Join HIGHER!, a dynamic branch of Crypto Banter focused on transformative challenges.
- Benefits: Competitive salary, flexible work environment, and opportunities for personal growth.
- Other info: Fast-paced environment with a focus on creativity and collaboration.
- Why this job: Be a key player in shaping a thriving community and achieving real results.
- Qualifications: Experience in digital marketing and proven success in driving user growth.
The predicted salary is between 36000 - 60000 € per year.
HIGHER! is a new business branch of Crypto Banter on a mission to help people change their lives through dopamine-fueled, 1-7 day challenges across crypto, AI, trading & beyond. Our challenges guide achievers through step-by-step transformations, checkpoint by checkpoint, delivering real wins and fast results. We’re building a community of achievers who level up together. We’re in the early stages and scaling rapidly. Our first challenge proved that the model works. Now, we’re expanding across multiple categories and hosts. As a new vertical, we focus on user acquisition beyond Crypto Banter’s current audience, challenges creation, and building a thriving community. Everything we do is about helping people change their lives. Let’s go HIGHER!
We are looking for a Growth-Led Marketing Operations Manager to own the performance, operations, execution and outcomes of our trading challenges. You are not just here to manage the technical setup; you are the commercial driver responsible for hitting our "Verified" and "Deposit" targets. Sitting at the intersection of growth, product, and data, you will bridge the gap between creative hooks, technical delivery and outstanding outcomes. While you ensure the plumbing of our funnels is flawless, your success is measured by the outcome. You must ensure every creator shout-out, email blast, and automation flow is designed to convert. If the numbers are down, you don’t just report it; you fix the funnel, pivot the strategy, and drive the team toward a win.
What you’ll do:
- Own the Funnel & Drive the Numbers: You are responsible for the conversion and success of every challenge, architecting high-converting funnel flows and coordinating creators and emailers with the specific hooks and angles needed to hit "Verified" and "Deposit" targets.
- Lead on Launch Execution: You turn growth ideas into concrete, battle-ready launch plans, serving as "Mission Control" during the "Go-Live" phase to manage technical troubleshooting and real-time community engagement.
- Optimise Lifecycle & Revenue Growth: You design and manage the automated retention flows (Email/WhatsApp/SMS) that drive task completion and prevent drop-offs, while constantly auditing conversion data.
- Brief for Conversion: You act as the bridge between technical setup and creative output, providing creators and the email team with high-intent briefs that focus on the "close."
- Real-Time Performance Ownership: You monitor the metrics during active marketing windows, proactively shifting resources or tweaking funnel logic to fix underperforming channels.
Your Skills And Experience:
- Commercial Accountability: Proven track record of being held to specific revenue or user-growth targets.
- Direct-Response Marketing Knowledge: A deep understanding of digital marketing funnels, including the ability to identify "leaks" in conversion rates.
- Lifecycle & Retention Mastery: Skilled in designing effective automated sequences across WhatsApp, Email, and SMS.
- High-Pressure Decision Making: Ability to monitor real-time metrics during a launch and make immediate calls on shifting budgets.
- Persuasive Communication: Strong ability to write and speak direct UK English, turning complex launch mechanics into simple instructions.
- Growth Tech Stack Sovereignty: Advanced hands-on experience with tools like Nas.io, ActiveCampaign/Klaviyo, and WhatsApp automation.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analysing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
Marketing Operations Manager (Growth-Focused) employer: Crypto Banter
At HIGHER!, we are not just building a business; we are creating a vibrant community focused on transformative challenges that empower individuals to achieve their goals. As a Growth-Led Marketing Operations Manager, you will thrive in our dynamic and fast-paced environment, where innovation is encouraged, and your contributions directly impact our success. With a strong emphasis on personal and professional growth, we offer unique opportunities for you to develop your skills while being part of a mission-driven team that celebrates every win together.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Operations Manager (Growth-Focused)
✨Tip Number 1
Get to know the company inside out! Dive into HIGHER!'s mission and values, and think about how your skills can help them achieve their goals. This will not only boost your confidence but also show them you're genuinely interested.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or join relevant online communities. Engaging with people who are already part of the team can give you insider tips and might even lead to a referral!
✨Tip Number 3
Prepare for the interview by practising your pitch. Highlight your experience in driving growth and managing marketing operations. Use specific examples that demonstrate your ability to hit targets and optimise funnels—this is what they want to hear!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the team and ready to take on the challenge of helping people change their lives.
We think you need these skills to ace Marketing Operations Manager (Growth-Focused)
Some tips for your application 🫡
Show Your Passion:When you’re writing your application, let your enthusiasm for the role shine through! We want to see how excited you are about helping people change their lives and driving growth in our challenges.
Be Specific About Your Experience:Don’t just list your past jobs; tell us how your experience aligns with what we’re looking for. Share specific examples of how you’ve hit targets or optimised funnels in previous roles. We love numbers!
Tailor Your Application:Make sure to customise your application for this role. Highlight your skills in direct-response marketing and lifecycle management, and explain how they can help us achieve our goals at HIGHER!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to keep track of your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Crypto Banter
✨Know Your Numbers
Before the interview, brush up on key metrics related to user growth and conversion rates. Be ready to discuss how you've driven results in previous roles, especially in terms of 'Verified' and 'Deposit' targets. This shows you understand the commercial accountability expected in the role.
✨Master the Funnel
Familiarise yourself with digital marketing funnels and be prepared to identify potential 'leaks' in conversion rates. Think of specific examples where you've optimised funnels in the past, and be ready to share your strategies for fixing underperforming channels.
✨Communicate Clearly
Practice explaining complex marketing concepts in simple terms. The ability to communicate effectively is crucial, especially when briefing creators and the email team. Use clear, direct UK English to demonstrate your persuasive communication skills.
✨Showcase Your Tech Savvy
Highlight your experience with tools like ActiveCampaign or WhatsApp automation during the interview. Be prepared to discuss how you've used these platforms to create effective user journeys without relying heavily on developers. This will show that you're ready to hit the ground running.
